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13 WeeksThat Change Your World
SMARTvt – SMART Holdings USA
SMART
S - specific, significant, stretching
M - measurable, meaningful, motivational
A - agreed upon, attainable, achievable, acceptable, action-oriented
R - realistic, relevant, reasonable, rewarding, results-oriented
T - time-based, timely, tangible, trackable
Up In The Air
Week 1:
Staff Guided: Film Viewing: Up In The Air:
Defining Your Value Proposition
Discovery and Development
- Branding “Yourself”
Building, Marketing and Selling Your Personal Brand
Crafting your social media presence.
(Required Text: http://imonlinkedinnowwhat.com/)
By, Bill Sloma, BSEE CornellMSEE Syracuse MBA Binghamton
MAR/COM Officer: SMART Holdings USAMarketing Consulting LLCHabitat for Humanity MarketingPast: IBMhttp://www.linkedin.com/in/billsloma
Required Text:I’m on LinkedIn — Now What??? A Guide to Getting the Most Out of LinkedIn 2nd EdPublisher: Happy AboutISBN: 978-1600051364Authored by Jason Alba, with Executive Editor Scott Allen, this book helps you get the most out of your LinkedIn experience and understand where it should fit into your networking strategy. Jason came up with the idea for his book as he tried to figure out the answer for himself and for the thousands of job seekers and professionals who have asked this question. Jason broke down the job search process and found that no one had a tool for the job seeker (aside from 3×5 cards, a legal notebook or an Excel spreadsheet). In this book Jason developed a real, industrial-strength tool for the job search, and network relationship for individuals (employed or not).
Hidden Job Market
- The Jesse Stein & Jeff Riendeau & Tricia Senzel & Joe Lucas Story
Your value proposition in action
Class perfection of written & oral value proposition differentiation
Getting the training for credentialing
Using Social Media in becoming a Published Subject Matter Expert
Linked In Groups
Job Boards – how to use them with your value proposition.
By Mark Renkert, Mcsl, Chairman of the Board SMART Holdings USAFairhaven Crowne, LLCGallagher Flynn, LLCNYC Adecco Technical RetainedMRI International Retained
http://www.linkedin.com/in/fairhavencrownellc
Required Text: New Secrets of a Corporate Headhunter by John Wareham Publisher: Harper Collins 1995 ISBN-13: 9780887307416) …interesting study unveils the mysterious workings of headhunters while providing pragmatic advice on how to succeed in business in the era of corporate downsizing. Beginning with a brutally accurate analysis of ``tribeless warriors'' (``electronic-age executives without loyalty beyond immediate friends or family''), the author, who founded his own human resources firm, delineates procedures for incresing your market value: set quantifiable goals, turn yourself into a ``specific product.'' Other topics include leveraging demand for your services, getting personal publicity, dressing for success, and capturing a headhunter's attention. This is a book for individuals primed and ``ready to network for assignments and job openings.'' (June)
Collateral Development - Resumes
By Jean Twombly, MSGE HealthcareVice Chair, SMART Holdings USAhttp://www.linkedin.com/in/jeanstwombly
Develop key words that differentiate you
Resumes that address specific problems
Custom targeted resumes gain 93% more traction than generic resumes.
Linked-In: mirroring your resume
Google / Yahoo, and job board resume versions
TWO REQUIRED TEXTS:Same Day Resume by Michael Farr, 2nd Ed.,JIST Publishing, 2007 (www.jist.com) ISBN-13: 978-1593573836. Writing a resume doesn’t have to be difficult….After all, your desire is not to create a perfect resume.15-Minute Cover Letter by Michael Farr and Louise Kursmark, 2nd Ed.JIST Publishing, 2009 (www.jist.com) ISBN 978-1593576615. This book will teach you how to write personalized, effective cover letters very quickly. Learning methods that work, and work quickly, will help you the rest of your working life.
RECOMMENDED TEXT:The 250 Job Interview Questions You’ll Most Likely Be Asked by Peter VerukiF+W Publications, Inc. Avon, MA 02322ISBN 13: 978-1580621175
Your resume should not include your entire life story but only the part of the story specifically applicable to the job target: compare apples to apples.
Graded: Applied Theory By Jean Twombly, MSGE HealthcareVice Chair, SMART Holdings USA
http://www.linkedin.com/in/jeanstwombly
Each participant applies to 10 Targeted Jobs with 10 target resumes
Mentors from SMART assist in a one-to-one ratio, applying theory to application
In one day: 10 targets – 10 letters – 10 phone calls – 10 emails – Follow-up reports
Live Reference Check Collaboration – How Reference Checks turn into employment.
Laptop and Skype Required (provided)
Required Text:Getting Past NO; Negotiating in Difficult Situationsby William UryPublished by Bantam Dell, Div. of Random HousePaperback reissue March 2007 www.bantamdell.com ISBN: 978-0553371314. We negotiate every day. Much of our time is spent trying to reach agreement with others. Learn how to break through barriers to achieve cooperation. A practical guide to becoming a skilled negotiator with many strategies that will assist you in overcoming objections in your job search.
Interviews
How to answer your phone
The Voice Message that gets a 95% response rate
Attire
Image
“Tell me about yourself”
The Ken Baker, Jr. Story – Room full of 30 highly educated strangers
The Dan Shepard Story in Memory of the George W. Baxter Fellowship
By : Dr. Mike Olson, Ed.DDirector: Curriculum DevelopmentSMART Holdings USAVermont State CollegesIBM
http://www.linkedin.com/in/michaeljolsonedd
Required Text:Getting Past NO; Negotiating in Difficult Situationsby William UryPublished by Bantam Dell, Div. of Random HousePaperback reissue March 2007 www.bantamdell.com ISBN: 9780553371314. We negotiate every day. Much of our time is spent trying to reach agreement with others. Learn how to break through barriers to achieve cooperation. A practical guide to becoming a skilled negotiator with many strategies that will assist you in overcoming objections in your job search.
Business Etiquette: Political Sensitivity / Gender Awareness – 1st Five Days
New on the job - business etiquette:
Onboarding—first week on the job,
email and phone conventions,
project tracking,
organization chart.
Business soft skills including bridging the generation gap,
making your manager successful, team success
By Rebecca Merchant, HRMDirector Human ResourcesSMART Holdings USAKoffee Kup BakeryCOSTCO
http://www.linkedin.com/in/rebeccamerchant
Emily Post's the Etiquette Advantage in Business: Personal Skills for Professional Success: HarperCollins PublishersFormat: Hardcover, 384ppSales Rank: 43,134ISBN-13: 9780060760021ISBN: 0060760028Edition Number: 2SynopsisIn this guide to etiquette for businesspeople, the authors tackle what to do in situations such as job searches, business interactions, conflicts, supervisor-employee relationships, meetings, and social events as well as cultural issues. The authors explain the reasons behind proper etiquette, its importance, and give advice on sexual harassment, telecommuting, appropriate dress, customer relationships, gifts, and written and oral communication. The new edition is more concise and has chapters on ethics, table manners, and electronic communication. There is no bibliography. Peter Post is Emily Post's great-grandson, and writes about etiquette, and Peggy, his wife, is director of the Emily Post Institute. Annotation ©2006 Book News, Inc., Portland, OR
Credentialing
WP/ PP/SS/DB/:
Writing a Power Proposal,
Powerpoint Unleashed,
The Webinar - Yuguma
Leading
Using Search Agents in Subject Matter Expertise
Getting the Training You Need – learning what you need.
Rachel Smith, MSA, EducationSHRMPizzagali ConstructionLamoille County School District, HR
http://www.linkedin.com/pub/rachel-smith/9/673/270
Act Like a Manager
Developing deep managerial understanding:
Working with mentors,
distinguishing between tactical and strategic demands,
developing strategic thinking
Differentiation
A – B – C Staff – Which Would you like to become and how - The Jack Welch Model
Lifetime Employability
By Michael Kipp, CPAChief Executive OfficerSMART Holdings USASuss-MicroTekBlock BusterAutoNation
http://www.linkedin.com/pub/michael-kipp/6/591/441
Text: Winning by Jack Welch, Winning is destined to become the bible of business for generations to come. It clearly and succinctly lays out the answers to the most difficult, important questions people face both on and off the job. Welch's objective is to speak to people at every level of the organization, in companies large and small. His audience is everyone from line workers to college students and MBAs, from project managers to senior executives. He describes his core business principles and devotes most of Winning to the real "stuff" of work--how to lead, hire, get ahead, even write a budget. Welch's optimistic, no excuses, get-it-done mind set is riveting. His goal is to help anyone and everyone who has a passion for success.
Lifetime Employability
Training / Learning is your responsibility – CEU’s for your subject matter expertise
Reading the Trend Tea Leaves.
Current hot specialties
professional associations and communities
Your Career Chart
SWOT of your Subject Matter Expertise
Accessing Your allies
By David Rachlin, MBAWharton, BS YaleEnterprise ChairmanSMART Holdings USAUnileverSodaStreamBoursin USA
http://www.linkedin.com/in/davidrachlin
Linchpin: Are You Indispensable?Product DetailsPub. Date: January 2010Publisher: Penguin Group (USA)Format: eBook, 256ppSales Rank: 3,521File Size: 624 KBISBN-13: 9781101196311ISBN: 1101196319Synopsis"The only way to get what you're worth is to stand out, to exert emotional labor, to be seen as indispensable, and to produce interactions that organizations and people care deeply about."In bestsellers such as Purple Cow and Tribes, Seth Godin taught readers how to make remarkable products and spread powerful ideas. But this book is different. It's about you - your choices, your future, and your potential to make a huge difference in whatever field you choose.
How to Succeed and Think Like an Engineer
Required Text: Yuzuriha, Todd; How To Succeed As An Engineer, 2010, $120
Cost Strategies
Focus
Differentiation
Competitor Product Analysis
Making a Difference as an Engineer
Exchange Rates and Engineers
Finance and Today’s Engineer
Financial Linkages
By Bill Donegan, MSCSDirector of EngineeringSMART Holdings USAIBM
http://www.linkedin.com/in/billdonegan
Text: How To Succeed As An Engineer by Todd Yuzuriha, Winning is destined to become the bible of business for generations to come. It clearly and succinctly lays out the answers to the most difficult, important questions people face both on and off the job. Welch's objective is to speak to people at every level of the organization, in companies large and small. His audience is everyone from line workers to college students and MBAs, from project managers to senior executives. He describes his core business principles and devotes most of Winning to the real "stuff" of work--how to lead, hire, get ahead, even write a budget. Welch's optimistic, no excuses, get-it-done mind set is riveting. His goal is to help anyone and everyone who has a passion for success.
Bridging to New Work
Altered realities and bridge employment:
Internships, transform and internship into full time employment,
temporary agencies,
contract employment,
geography and employment —be willing to move.
Jobs off the beaten path including working remotely and essentials to setting up a remote office.
By Jesse Stein, BS Info SystemsBoard – SMART Holdings USADealer.comAppleIBMhttp://www.linkedin.com/pub/rachel-smith/9/673/270
Secrets of a Buccaneer-Scholar: How Self-Education and the Pursuit of Passion Can Lead to a Lifetime of Successby James Marcus Bach: "A Buccaneer-Scholar is anyone whose love of learning is not muzzled or shackled by any institution or authority; whose mind is driven to wander and find its own place in the world."The volatility of the job market and the limitless opportunities afforded by the internet have forever changed people's attitudes about schooling. In this world of rapid technological development, people are becoming successful, making money and finding personal satisfaction through non-traditional means. Ideas have become more important than training; innovation is more important than credentials. The ability to educate oneself -- to learn how to learn -- is crucial.
Alternative Careers
Ideas around alternative careers
Starting a small business / resources
including developing retail and sales experience;
jobs in hidden places,
careers you never heard of, 21st century emerging careers,
turning your subject matter expertise into consulting projects
Michael Thompson,PresidentSMART Holdings USATransAmericaAmeriprise
http://www.linkedin.com/in/michaellthompson