SMW NYC Editorial Opportunities

SOCIAL MEDIA WEEK 2014EDITORIAL OPPORTUNITIES

PRESENTED BY:"This year's Social Media Week was the most comprehensive discussion of issues, opportunities, and culture relating to ‘connectivity’ that I have ever attended or been a part of." Ian Schafer, CEO of Deep Focus

EVENT SUBMISSION OPENS Oct 10

EVENT SUBMISSION DEADLINE Dec 6

CALENDAR OF DATES

POWERED BY:

Tuesday, December 3, 13

ABOUTmission & global reach

Social Media Week, powered globally by Nokia, is a leading news and publishing platform and worldwide event that takes place in 26+ cities each year.

Our mission is to capture, curate and share the most meaningful ideas, trends, and best practices with regard to social media’s impact on business, society, and culture.

The SMW global footprint grows on average by 20% each year, with new cities being added all the time.

GLOBAL PERSPECTIVES. CAPTURED LOCALLY.

SMW REACH

SMW hosts two worldwide events each year in February & September, where on average 10 cities participate simultaneously.

“Social Media Week does not disappoint. It is a real-world manifestation of some of the best that new technology has to offer - ideas, strategies and insights shared by the people who are shaping the future.” Ellen McGirt. Senior Writer, Fast Company Magazine

OF STREAMED VIDEO VIEWED

SPEAKERS

262,000EVENTS CITIES

500K

60K

SOCIAL

4,000HOURS18,215

ACTIONS

PARTICIPANTS

60K

SÃO PAULO

LOS ANGELES

SAN FRANCISCO

VANCOUVER

CHICAGO

TORONTO

NEW YORK CITY

WASHINGTON DC

MIAMI

BOGOTA

GLASGOW

LONDONPARIS

HAMBURGCOPENHAGEN

BERLIN

MILANTORINO

LAGOS

MUMBAI

SINGAPORE

SHANGHAI

TOKYO

FEBRUARY CITIESSEPTEMBER CITIESPAST CITIES

MEXICO CITY

BUENOS AIRES

SEOUL


Nokia Lumia 820 Design Challenge

Topics Covered in Press Articles

Publications that Covered Social Media WeekBillboard, FOX News, Vogue Italia, The Guardian, The Next Web, CNN, AdWeek, New York Times, Business Insider, Globo, Entertainment Weekly, DigitalTrends, Wired Italia, GQ Italia, Corriere,Hu!ngton Post

Food

NYC's Tech Bubble

Social media used during crisis

Warby Parker

Social TV

Colombia NOT Columbia

Tumblro

Ford Fiesta

PRESS & TRENDSmedia mentions & influence

SMW’s February 2013 event received 5,000 press mentions globally, generating more than 400M impressions.

HASHTAGS3,135

2,643

1,487

1,455

1,030

854

815

730

529

528

509

503

450

443

433

429

597

581

#smwogilvy

#rejectedcitizenshipquestions

#socialmedia

#smw140resume

#smwsmac

#smwbuzzfeed

#smwnative

#smwscience

#smwfastcompany

#smwknd

#visual

#smartereveryday

#smwregulated

#sonyc

#smwford

#storify

#aolddbsmw

#smwo!erpop

# Over the course of the week, more than 717 hashtags were used.

Top mentioned session

Sources included CNN, NY Times, Fox News, TNW, Huffington Post, The Guardian, GQ Italia, Wired and more.

Billboard, FOX News, Vogue Italia, The Guardian, The Next Web, CNN, AdWeek, New York Times, Business Insider, Globo, Entertainment Weekly, DigitalTrends, Wired Italia, GQ Italia, Corriere, Hu!ngton Post

Publications that Covered Social Media Week


ABOUT NEW YORKvoted one of the most influential tech conferences in NYC

New York

49,862

Milan

48,419

#

Lagos

31,652

Washington DC

21,473

Tokyo 11,890

Singapore

10,871

Copenhagen Hamburg7,955

#

9,529Paris21,391

13,711

Miami

FEBRUARY 2013MOST SOCIAL SMW CITIES

Social Media Week New York is now in its 6th year and serves as the flagship city for the February event.

FEBRUARY 2013MOST SOCIAL SMW CITIES

Sponsorship Package Discounts: Save 15% by October 31 and 10% by November 30.

Due to its scale and impact, SMW NYC is considered the global hub of Social Media Week. It attracts some of the world’s most high profile speakers, press, media, and brands, together with a sophisticated audience of hyper-connected influencers.

OF STREAMED VIDEO VIEWED

SPEAKERS

NYC250+EVENTS

280K

60K

SOCIAL

600HOURS11k

ACTIONS

2013 FACTS & FIGURES

10K

PAR

TIC

IPA

NTS


VISION FOR 2014The Future of Now campus experience

SMW NYC’s official program will take place at Highline Stages, the premier event space in the Meatpacking District of Manhattan.

NUMBER OF ATTENDEES 6,000

EVENT SESSIONS (CAMPUS) 140

SPEAKERS 500

EXHIBITORS 35

INSTALLATIONS 10

NETWORKING LOUNGES & CO-WORKING SPACES 6

FOOD VENDORS 5

VIP PARTIES & SPECIAL EVENTS 5

WHAT TO EXPECT

2014 CAMPUS VISION

In a world where we are always on and always connected, we believe passionately that examining the technologies that are changing the ways we work, live, and create will lead us to live better & more productive lives.

2014 THEME: THE FUTURE OF NOW

- 3 floors- 42,000 square feet- Located in heart of Manhattan- Exhibition and Marketplace

- Cafe Lounges- 2 Classrooms- 3 Theaters- Co-working

During Social Media Week NYC, we will set the stage for the world’s most influential thought leaders, brands, agencies, startups, and digital change makers to share best practices, ideas & inspiration.


+ Big Data Analytics+ Social Media Measurement+ Mobile Advertising + Second Screen Advertising + Storytelling & Content Marketing+ Native Adverting + Platforms and Tools+ Future of Media & Publishing

ADVERTISING & MARKETINGSTAGE 2

SOCIETY & CULTURESTAGE 3

TOPICS:+ Government & Politics+ Social Innovation+ Charities & Non-profits+ Education & E-Learning + Health & Wellness+ Design, Art & Photography+ Fashion, Lifestyle & Food+ Music & Entertainment

TOPICS:

EVENT FORMATS:

+ Panels+ Interviews+ Keynotes & Talks+ Debates+ Mixers / Networking+ Fireside Chats+ Workshops+ Masterclasses

PAST SPEAKERS:Steven B Johnson, Author

Danah Boyd, author, researcher MIT

Ester Dyson, Chairman Edventure Holdings

David Carr, The New York Times

Jennifer Pahlka, Founder Code for America

Tonya Surman, Center for Social Innovation

Dale Dougherty, CEO, Make Magazine

Scott Monty, Ford Motor Company

Jonah Peretti, CEO of Buzzfeed

CONTENT & PROGRAMMINGtheater style sessions, keynotes or masterclass formats

+ The Future of Now+ Trends & Future Gazing+ Early Stage Innovation+ Emerging Technology+ The Collaborative Economy+ Open Innovation + Internet of Things+ Open data

INNOVATIONSTAGE 1

TOPICS:

Neil Blumenthal, CEO of Warby Parker

David Karp, CEO of Tumblr

Ben Kaufman, CEO of Quirky

Anne Curry, Anchor, NBC News

Dennis Crowley, CEO of Foursquare

Beth Comstock, CMO of GE

Larry King, Host and Presenter, CNN

Kevin Slavin, MIT Media Lab

Jessica Jackley, Founder of Kiva


EDITORIALcontent tracks and categories

More than 70,000 people visit our site for Social Media Week New York, with another 62,000 subscribers to email.

FEBRUARY 2013LIVE COVERAGE DURING SMW NYC

Seeking to explore how humanity and technology meet, our blogs allow for rich content delivered to our audience of hyper-connected influencers. SMW NYC features News, Research, Articles, and Live Coverage to our regular visitors. Our content is distributed via our blog, newsletters, social channels, and other emails.


EXPOSURE ACCESS TO SMW NYC

+ Access top tier speakers and event partners+ Connect with leading brands in a professional

capacity+ Network with attendees during SMW NYC at our

new Campus+ Professional guidance and editorial review

+ Admission to all Official Events+ Additional support during the week from

Director of Communications+ Press Guide to SMW NYC+ Ability to line up interviews and/or ask questions

in advance

Gain full access to SMW NYC as one of our press members, including full access to all three levels of Campus.

Have your work seen by over 70,000 hyper-connected influencers at one of the most influential tech events of the year.

Send writing samples by December 15:

[email protected]

EDITORIAL BENEFITSaccess to thought leaders, all-access to SMW NYC, and increased exposure

+ Seek 15 top tier contributors+ $50/ post stipend+ Commitment of minimum of three posts/ month+ Require minimal editing and direction+ Timely and consistent contribution

Superior writing is rewarded with pay, and all editorial contributors can work up to our highest tier.

OPPORTUNITY FOR PAY


mailto:[email protected]


NEWS RESEARCH ARTICLES

White Papers, Reports, Infographics, Best Practices, and Studies

Product Reviews, Trends, and Product Launches & Announcements

EVENTS

Opinion Pieces, Product & Brand Features, Interviews, Profiles, and How To’s

Live Coverage, Speaker Profiles & Interviews, Testimonials, Event Takeaways, and Event Reviews

OTHER

Directory Listings, Webinars, and Series Ideas

BE A PART OF OUR TEAM

See SMW NYC in a unique way, and share your ideas with our team.

CONTENT CATEGORIESpotential topics and categories for contributing to SMW NYC


CONTACTS

DIRECTOR OF COMMUNICATIONS Nicky Yates [email protected]

DIRECTOR OF MARKETING Giorgia Lucciola [email protected]

GLOBAL DIRECTOR OF SALES Katya Libin [email protected]

SALES & MARKETING






