Quite rightly, the EECI events place great emphasis on the community's approach to responsible and scalable development. However, along with fellow speakers Lea and Greg, Simon believes we must also think carefully about our visual design decisions.Simon will look at visual language and inspirational starting points, with clear relevance to our EE sites and "systems". He'll introduce design principles that help us communicate ideas, relay information, elicit emotion and encourage actions; useful theory for all attendees, whatever their primary focus.
SUBCONSCIOUS DESIGN Simon Collison EECI2010, San Francisco @simoncollison colly.com
This presentation is about starting points... DESIGN SQUARE ONE
This presentation is not directly about... HTML & CSS JQUERY PHOTOSHOP EXPRESSION ENGINE these are our enablers
I could list projects in every category from logos, to annual reports, to magazine covers, to packaging, to typefaces, to opening titles that could be considered landmark projects But when it comes to web sites, I cant think of a single www that could be comparable. ARMIN VIT Landmark websites, where art thou? Speak Up, April 2009.
The screen brings with it different kinds of challenges for visual design, some of which occur exclusively in interactive media. Its unrealistic to think our old methods can ll in all the gaps, but new interaction patterns and visual languages emerge everyday. These are the building blocks for our new design principles. JASON SANTA MARIA
BALANCE COMPOSITION SYMMETRY MOVEMENT RHYTHM REPETITION PATTERNS
The models people have of themselves, others, the environment, and the things with which they interact. MENTAL MODELS
Me Experience Interaction Others Environment Instruction
The relationship between two things. Natural mapping leads to immediate understanding. MAPPING
Control Understanding Outcome
An affordance is a quality of an object, or an environment, that allows an individual to perform an action. AFFORDANCE
We dont design web pages. We design systems. ANDY CLARKE