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Future of skills in a world of accelerating change
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IBM University Programs
What’s UP at IBM?University Programs!
The 6 R’s helping to build a Smarter Planet: Research, Readiness, Recruiting, Revenue, Responsibility, Regions
Jim Spohrer, DirectorIBM University Programs (IBM UP)
http://www.ibm.com/universityJune 28, 2013
04/11/23 © IBM 2013 IBM University Programs worldwide accelerating regional development (IBM UPward) 1
IBM University Programs 6 R’s• Research (Collaborate)• Readiness (Skills)• Recruiting (Jobs)• Revenue (Solutions)• Responsibility (Volunteers)• Regions (Smarter Cities, Startups & Workforce)
04/11/23 © IBM 2013 IBM University Programs worldwide accelerating regional development (IBM UPward) 2
WORKFORCE
PRODUCTS
SUPPLY CHAIN
COMMUNICATIONS
TRANSPORTATION BUILDINGS
IBM University Programs
IBM Platforms for Entrepreneurs
• Smarter Cities Intelligent Operations Center Platform• IBM helping university startups to scale up (growth)04/11/23 © IBM 2013 IBM University Programs worldwide
accelerating regional development (IBM UPward) 3
© 2012 IBM CorporationIBM UPward (University Programs worldwide – accelerating regional development)
Job Roles: IBM Building Smarter Enterprises & A Smarter Planethttps://jobs3.netmedia1.com/cp/find.ibm.jobs/location/
1. Consultant(trusted advisor to customer)
- a value proposition to addressproblems or opportunities and
enhance value co-creationrelationships
2. Sales- a signed contract that
defines work, outcomes, solution,rewards and risks
for all parties
4. Project Manager(often with co-PM from customer side)
a detailed project plan thatbalances time, costs, skills availability,
and other resources, as well asadaptive realization of plan
3. Architect(systems engineer, IT & enterprise architect)
-An elegant solution design that satisfiesfunctional and non-functional
constraints across thesystem life-cycle
5. Specialists(systems engineer, Research, engineer,
Industry specialist, application, technician, data, analyst, professional, agent)
-a compelling working system(leading-edge prototype systems
from Research)
~10%
~10% ~5%
~5%
~45%
6. Enterprise OperationsAdministrative Services, Other, Marketing & Communications
Finance, Supply Chain, Manufacturing, Human Resources, Legal,
General Executive Management
~25%
IBM Employees1. ~10% Consultant2. ~10% Sales3. ~5% Architect4. ~5% Project Manager5. ~45% Specialists6. ~25% Enterprise Operations
Project Mix From 90-10 to 80-20:B2B – Business to BusinessB2G – Business to Government
© 2012 IBM CorporationIBM UPward (University Programs worldwide – accelerating regional development)
Sources
Cultivating organizational creativity in an age of complexityA companion study to the IBM 2010 Global Chief Human Resource Officer Study
– “Our IBM Creative Leadership Study found that leaders who embrace the dynamic tension between creative disruption and operational efficiency can create new models of extraordinary value.”
IBM GPS: Talent Management
– Paper, studies, and briefs
IBM University Programs
From I to T-shape for Smarter Planet:IBMers with more depth and breadth
04/11/23 © IBM 2013 IBM University Programs worldwide accelerating regional development (IBM UPward) 6
Many disciplinesMany sectors
Many regions/cultures(understanding & communications)
Deep in one sector
Deep in one region/culture
Deep in one discipline
© 2012 IBM CorporationIBM UPward (University Programs worldwide – accelerating regional development)
How are advanced technologies changing the mix of jobs?
-10
-5
0
5
10
15
1969 1974 1979 1984 1989 1994 1999
Levy, F, & Murnane, R. J. (2004). The New Division of Labor: How Computers Are Creating the Next Job Market. Princeton University Press.
Expert Thinking
Complex Communication
Routine Manual
Non-routine Manual
Routine Cognitive
8
T-shaped professionalsdepth & breadth
BREADTH
DE
PT
H
Ready for Life-Long-LearningReady for TeamworkReady to Help Build a Smarter Planet
(analytic thinking & problem solving)
Many culturesMany disciplines
Many systems(understanding & communications)
Deep in one d
iscip
line
Deep in one sys
tem
Deep in one cu
lture
© 2012 IBM CorporationIBM UPward (University Programs worldwide – accelerating regional development)04/11/23© IBM 2013 IBM University Programs worldwide accelerating regional development (IBM UPward)
9
IBM operates in 170 countries around the globe
Acquisitions contribute significantly to IBM’s growth ; ~120 acquisitions in last decade
2012 FinancialsRevenue - $ 104.5BNet Income - $ 17.6BEPS - $ 15.25 (10 yrs of
EPS d/digit growth)Net Cash - $18.2B
24% of IBMs revenue in Growth Market countries; growing at 7% ( @cc) in 2012
Number 1 in patent generation for 20 consecutive years ; 6,478 US patents awarded in 2012
More than 40% of IBMs workforce does business away from an office
5 Nobel Laureates10 time winner of the President’s National Medal of Technology & Innovation – latest for LASIK laser refractive surgical techniques
The Smartest Machine On Earth
100 Years of Business & Innovation in 2011
New Era in IBM’s Leadership
IBM Growth Initiatives
IBM has ~425,000 employees worldwide
Context: IBM 101
© 2012 IBM CorporationIBM UPward (University Programs worldwide – accelerating regional development)
10
Automobile
Inte
rnet
Technological Acceleration
0 25 50 100 125 15075Years
25
50
100TelephoneElectricity
Radio
Television
VCR
PC
Cellular% P
enet
ratio
n
YEARS
© 2012 IBM CorporationIBM UPward (University Programs worldwide – accelerating regional development)
11
•iPhone/iPad app developer•wireless marketing director•microfinance infrastructure designer•3D content developer for movies, TV•social network manager•deploying technology into the cloud •organic solar cell development•digital image management
Many top in-demand jobs in 2011 did not exist in 2005!
11
© 2012 IBM CorporationIBM UPward (University Programs worldwide – accelerating regional development)
12 12
U.S Department of Labor estimates that today’s learner will have 10-14 jobs…
by the age of 38!
© 2012 IBM CorporationIBM UPward (University Programs worldwide – accelerating regional development)
13
Estimates are 85% of the jobs today’s learners will be doing haven’t been invented yet
they'll be using technologies that don't exist to solve problems we don't yet know are problems13
© 2012 IBM CorporationIBM UPward (University Programs worldwide – accelerating regional development)
14
Five historical cycles …
© 2012 IBM CorporationIBM UPward (University Programs worldwide – accelerating regional development)
15
~100 years of US job transformations
Source: US Bureau of Economic Analysis; McKinsey Global Institute Analysis
© 2011 IBM CorporationIBM University Programs worldwide, accelerating regional development (IBM UPward)
Systems-Disciplines Framework: Depth & BreadthSystems that focus on flows of things Systems that governSystems that support people’s activities
transportation & supply chain water &
waste
food &products
energy & electricity
building & construction
healthcare& family
retail &hospitality banking
& finance
ICT &cloud
education &work
citysecure
statescale
nationlaws
social sciences
behavioral sciences
management sciences
political sciences
learning sciences
cognitive sciences
system sciences
information sciences
organization sciences
decision sciences
run professions
transform professions
innovate professions
e.g., econ & law
e.g., marketing
e.g., operations
e.g., public policy
e.g., game theory and strategy
e.g., psychology
e.g., industrial eng.
e.g., computer sci
e.g., knowledge mgmt
e.g., stats & design
e.g., knowledge worker
e.g., consultant
e.g., entrepreneur
stake
holders Customer
Provider
Authority
Competitors
resources
People
Technology
Information
Organizations
change History
(Data Analytics)
Future(Roadmap)
value
Run
Transform(Copy)
Innovate(Invent)
Identify Stakeholder Entities (As-Is)
Identify Resource Accesses (As-Is)
Understand Change Potential (Has-Been & Might-Become)
Choice, Action & Value Realization (To-Be & Has-Become)
disciplines
systems
© 2011 IBM CorporationIBM University Programs worldwide, accelerating regional development (IBM UPward)
What improves Quality-of-Life? Service System Innovations
A. Systems that focus on flow of things that humans need (~15%*)1. Transportation & supply chain
2. Water & waste recycling/Climate & Environment
3. Food & products manufacturing
4. Energy & electricity grid/Clean Tech
5. Information and Communication Technologies (ICT access)B. Systems that focus on human activity and development (~70%*)
6. Buildings & construction (smart spaces) (5%*)
7. Retail & hospitality/Media & entertainment/Tourism & sports (23%*)
8. Banking & finance/Business & consulting (wealthy) (21%*)
9. Healthcare & family life (healthy) (10%*)
10. Education & work life/Professions & entrepreneurship (wise) (9%*)C. Systems that focus on human governance - security and opportunity (~15%*)
11. Cities & security for families and professionals (property tax)
12. States/regions & commercial development opportunities/investments (sales tax)
13. Nations/NGOs & citizens rights/rules/incentives/policies/laws (income tax)
20/10/10
0/19/0
2/7/42/1/1
7/6/11/1/0
5/17/27
1/0/2
24/24/1
2/20/247/10/3
5/2/2
3/3/10/0/0
1/2/2
Quality of Life = Quality of Service + Quality of Jobs + Quality of Investment-Opportunities
* = US Labor % in 2009.
“61 Service Design 2010 (Japan) / 75 Service Marketing 2010 (Portugal)/78 Service-Oriented Computing 2010 (US)”
© 2012 IBM CorporationIBM UPward (University Programs worldwide – accelerating regional development)
Our ambition is to reach K-12 students with Service Science & STEM: “The systems we live in, and the systems we are…”
“Imagine smarter systems, explain why better (service systems & STEM language)”STEM = Science, Technology, Engineering, and MathematicsSee NAE K-12 engineering report: http://www.nap.edu/catalog.php?record_id=12635
See Challenge-Based Learning: http://www.nmc.org/news/nmc/nmc-study-confirms-effectiveness-challenge-based-learning
Challenge-based Project to Design Improved Service Systems
– K - Transportation & Supply Chain
– 1 - Water & Waste Recycling
– 2 - Food & Products (Nano)
– 3 - Energy & Electric Grid
– 4 – Information/ICT & Cloud (Info)
– 5 - Buildings & Construction
– 6 – Retail & Hospitality/Media & Entertainment (tourism)
– 7 – Banking & Finance/Business & Consulting
– 8 – Healthcare & Family Life/Home (Bio)
– 9 – Education /Campus & Work Life/Jobs & Entrepreneurship (Cogno)
– 10 – City (Government)
– 11 – State/Region (Government)
– 12 – Nation (Government)
– Higher Ed – T-shaped depth added, cross-disciplinary project teams
– Professional Life – Adaptive T-shaped life-long-learning & projects
Systemsthat focus onGoverning
Systemsthat focus on
Human Activities andDevelopment
Systemsthat focus onFlow of things
© 2012 IBM CorporationIBM UPward (University Programs worldwide – accelerating regional development)
US National Academy of Engineering Grand ChallengesA. Systems that focus on flow of things humans need
1. Transportation & Supply Chain
Restore and enhance urban infrastructure
2. Water & Waste/Climate & Green tech
Provide access to clear water
3. Food & Products
Manager nitrogen cycle
4. Energy & Electricity
Make solar energy economical
Provide energy from fusion
Develop carbon sequestration methods
5. Information & Communication Technology
Enhance virtual reality
Secure cyberspace
Reverse engineer the brain
B. Systems that focus on human activity & development6. Buildings & Construction (smart spaces)
Restore and enhance urban infrastructure
7. Retail & Hospitality/Media & Entertainment (tourism)
Enhance virtual reality
8. Banking & Finance/Business & Consulting
9. Healthcare & Family Life
Advance health informatics
Engineer better medicines
Reverse engineer the brain
10. Education & Work Life/Jobs & Entrepreneurship
Advance personalized learning
Engineer the tools of scientific discovery
C. Systems that focus on human governance11. City & Security
Restore and improve urban infrastructure
Secure cyberspace
Prevent nuclear terror
12. State/Region & Development
13. Nation & Rights
From Work Done By the Institute for the Future (IFTF.org)
Transdisciplinary = T-Shaped People (Breadth & Depth)
http://ibmjobskills.com/
The T Shaped ProfessionalJim Spohrer IBM Labs
Adaptive innovators
© 2012 IBM CorporationIBM UPward (University Programs worldwide – accelerating regional development)
What are the benefits of more education? Of higher skills?
…But it can be costly, American student loan debt is over $900M
© 2012 IBM CorporationIBM UPward (University Programs worldwide – accelerating regional development)
Job Roles: University Research and Education
1. Model Systems
2. Connect/capture Data
3. Integrate, Analyze
4. Improve, Automate
5. Optimize, Evolve
• Water Supply
• Transportation
• Energy, Electric Grid
• Cities, Buildings
• Healthcare
• Education/Government
General
Methods
& Techniques
Specific
Technology
Run Transform Innovate
SP Service
Systems
1.Synapsense, SensorTronics
2. Infosphere Streams, ILOG, COGNOS
3.WS, Tivoli, Rational, DB2, etc.
4.BAO, Green Sigma
Specialists
Consultant
Project Manager
Sales Architect
Cross Industry
Skills
Industry Specific
Skills
Job
Roles
Systems Engineering/Analytics/BAO/SSME
University Research fuels
© 2012 IBM CorporationIBM UPward (University Programs worldwide – accelerating regional development)
Up-SkillCycle
University-Region1University-Region1
University-Region2University-Region2
= New Venture
= Acquisition
= High-Growth Acquisition/ New IBM BU (Growing)
= High-Productivity/ Mature IBM BU (Shrinking)
= IBMer moving from mature BU to acquisition
= IBMer moving intoIBMer on Campus role(help create graduateswith Smarter-Planet skills,help create Smarter Planetoriented new ventures;Refresh skills
= Graduates withSmarter Planet skills
IBMIBM
© 2012 IBM CorporationIBM UPward (University Programs worldwide – accelerating regional development)
26
Identifies entrepreneurs developing businesses aligning with our Smarter Planet vision.
SmartCamp finalists raised more than $50m and received significant press in Wall Street Journal, Forbes and Bloomberg
in
Healthcare SmartCamp kickstart - Miami - May 15, 2012 Apply by April 27th
Healthcare SmartCamp kickstart - Miami - May 15, 2012 Apply by April 27th
SmarterCities SmartCamp kickstart - New York - May 24, 2012 Apply by May 3rd
SmarterCities SmartCamp kickstart - New York - May 24, 2012 Apply by May 3rd
North America Regional SmartCamp - Boston - June 20 & 21, 2012 Apply by May 25th
North America Regional SmartCamp - Boston - June 20 & 21, 2012 Apply by May 25th
apply now at www.ibm.com/isv/startup/smartcampapply now at www.ibm.com/isv/startup/smartcamp
Exclusive Networking andMentoring eventExclusive Networking andMentoring event
North America SmartCamp lead: Eric Apse, [email protected] Programs lead: Dawn Tew, [email protected]
27
What’s UP with IBM? University Programs
28
Most people say, “IBM makes computers”
29
Those in-the-know say, “IBM is helping to build a Smarter Planet…”
30
A Smarter Planet is built from smarter service systems…
INSTRUMENTED
We now have the ability to measure, sense and see the exact condition of practically everything.
INTERCONNECTED
People, systems and objects can communicate
and interact with each other in entirely new
ways.
INTELLIGENT
We can respond to changes quickly and accurately, and get better results
by predicting and optimizing
for future events.
WORKFORCE
PRODUCTS
SUPPLY CHAIN
COMMUNICATIONS
TRANSPORTATION BUILDINGS
IT NETWORKS
31
City challenge: buildings and transportation
Ryan Chin:Smart Cities
32
Streetline: Instrumented-Interconnected-Intelligent
33
Cities: land-population-energy-carbon
Carlo Ratti:Senseable Cities
34
35
36
Four commandments for cities of the future: Eduardo Paes at TED2012
37
SC IOC as a Platform for Innovation
Future of Work
38
Education and Employment
39
40
The Top Majors For The Class Of 2022
• Math
• Robotics
• Agricultural Engineering
• Hospitality Management
• Health and Biotechnology
• Pre-Law, With a Focus on Elder Law
• Quantum Engineering
• 3-D Printing Design
• Liberal Arts
• Aerospace Engineering
41
IBM Almaden Research Center, Silicon Valley/San Jose, CA