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Michelle Lentz
Social Media Trainer & Consultant (I train people on all these cool tools.)
Write Technology h<p://www.write-‐tech.com
Director of MarkeEng h<p://www.panstoria.com
ContribuEng Blogger h<p://bub.blicio.us
Wine Blogger h<p://www.wine-‐girl.net
Resources
h<p://wt-‐socialmedia.wikispaces.com
Blogs
Who’s Reading?
Image from Flickr user turtlemom4bacon
Business & Non-Profit Blogs
Image from Flickr user Caveman_92223
Brands in the Blogosphere
Monitor Your Brand:
Google alerts: google.com/alerts
TechnoraE.com
Google Blog Search: blogsearch.google.com
Business Blogging
Professional Benefits
Corporate Blogging Policies http://www.socialmediatoday.com/SMC/155843
Social Policy Generator http://policytool.net
Goals
Image from Flickr user akseabird
Audience
Image from Flickr user Pete Lambert
Time Spent Blogging per Week
TechnoraE State of the Blogosphere 11/08
Blogging in Business: Is it worth it?
Image from Flickr user Max’s Pix
Perception of Blogs
TechnoraE State of the Blogosphere 11/08
Forrester Reports: The ROI of Blogging
Image from Flickr user geishaboy500
Tools of the Trade http://www.weblogmatrix.org
From flickr user Alexander Drachmann
Questions
“10 Commandments” of Blogging http://bit.ly/MMlIu
Image from Flickr user Neil Gillis
Promote!!
Promote!!
Promote!!
Promote!!
Promote!!
Promote!!
From flickr user atomicity
Questions
E: [email protected] Twitter: @writetechnology
Site: http://www.write-tech.com Blog: http://www.wine-girl.net
Blog: http://bub.blicio.us
LinkedIn: http://www.linkedin.com/in/writetech SlideShare: http://www.slideshare.net/writetech
