1.SocialMaticas Social Media Workshop SeriesTHE TRUTH ABOUT GOOGLE+

2. The Truth About Google+What Youre Going To Learn1. 3 Of the most notable features of Google2. 3 Tactics, using Google + That Will Destroy Your Competitions Morale3. Why You Should, or Should Not Spend Any Time Worrying About Google + 3. Introduction Who is SocialMatica What Were About Why Were Doing This Free Software Toolhttp://agencysnap.socialmatica.com Who is Joshua Barnes Director of SocialStrategy Hash Tag #smtca Questions This week or future workshop content 4. A Couple Assumptions Youre Unsure About Google+ You Dont Know How To Use It Youre Looking For Some ValidationOf Your Google+ Opinion 5. Some History This is Googles 3rd Try Buzz, Waves, Plus Google Has Lots Of Money They Are Changing TheirSearch Algo They Are Competing WithFacebook Facebook Doesnt Want ToBe A Search Engine (yet) 6. My Research At First I Could Only Find One ORIGINALPositive Article On Page One & It WasPlagiarized By Others Google+ Is Got A Full Court Press 7. The High Light Features Video Casting (Hangouts) Group Segregation (Circles) Feeds (Home Page Feed Circle Content) Google Apps (Mail & Search) Integration 8. Sub-Features Huddle Mobile Video Chat Sparks Personalized Content For Your Feed Shortcuts J = scroll down K= scroll up Enter = Start commenting @Username = links to the user so that they can see itin their profile/stream text = makes the text inside the brackets bold _text_ = makes the text italics 9. The Features Lets Talk About Hangouts Initial Thoughts Feature RICH! Very Cool, Very Fun Screen Sharing Integration Youtube Integration Mic & Camera Integration Chat Window 10. Getting It Setup 11. Start The Hang Out 12. Invite More People To The Party 13. Discuss Central Content 14. The Demoralization Tactics! Support Training Public Internet Radio Blog Podcasting Google will be releasing a totally public servicesoon 15. Tactic # 1 World-Class SupportChannel Start A Video Support Channel Steps Build A Customer Support Circle Invite All Of Your Customers To It Invite Them To Watch This Video (To Know How To Use Gplus Hangouts) http://www.youtube.com/watch?v=6TnFVbkNL6g Start A Hang Out plus.google.com/hangouts Invite Them or Have Them Invite You Screen Capture The Hang Out (V)BLOG About How You Solved The Problem Post To FaceBook With A Bit.Ly Link 16. Some Notes About Notifications If you invite people to join a hangout, a post will appear intheir stream telling them that theres a hangout goingon, along with all the people in that hangout currently. If 25 or fewer people are invited, theyll receive anotification that theyve been invited to join a hangout. If you invite individuals that are signed in to chat, theyllreceive an IM with a link to join. If someone invited to a hangout tries to start theirown, theyll be told that theres a hangout already going onand they may want to join that one instead. Other hangout participants have the option to share thehangout with their Circles. So, its possible that people youdont know may learn that youre hanging out. 17. Tactic # 2 World-Class Training Advertise Free your skill-set here Training Use Screenr For Free Desktop Capturehttp://www.screenr.com/ Post To Youtube Break It Up Into Parts (use for lead capture) Post To Twitter On Revolving Posts Post To Facebook Consider Building A Landing Page 18. Tactic # 3 The New Podcasting Head To A Coffee Shop Work From Home Pick 2-3 Subjects Or Headlines TALK! Remember DEMCAD? Auto-Distribute ToYour Networks 19. Why Google+ May Or May Not Be Right For You G+ Very Horizontal (at first) Requires GMAIL The Company Pages Dont Really OfferAnything Innovative Slow Adoption So Far Cool, Interesting, But Not NecessarilyCompelling 20. Questions?www.socialmatica.comtraining@socialmatica.comIf youd like a free account to AgencySnap, justsend us a note to the email above and wellreply with login details.