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TWITTER TRAININGChad Leaman – DEC 2014 – Neil Squire
Society
Agenda
You and Technology
Twitter and Career Development
Using Twitter
Advanced Twits
YOU AND
TECH
Do you like technology?
Do you have a twitter
account?
Do you have a facebook
account?
Do you have a YouTube
account?
Do you have a LinkedIn
account?
SOCIAL MEDIA AND
CAREER
DEVELOPMENT
Companies using Social Media
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Got Social?
YouTube
Corporate Blogging
Source: Forbes. November 2013.
http://www.forbes.com/sites/kenmakovsky/2013/11/07/a-snapshot-of-social-media-2013/
Learn something
Sector news
Twitter Chat
Brand Ambassador
Jobs?
Jobs!
Decision Makers
Personal Learning
Network
or How I got free
professional development
and learned to love the
community (#hashtags,
thought leaders).
Stalk people
or How I engage key
contacts, sector leaders,
key prospects, decision
makers and have them
Use Twitter?
Twitter Considerations
Easy to miss things– very real time
There is a delete button, but not really
Not private, anyone can follow
GET STARTED
Twitter 101
@username
#hashtag
RT (and MT)
Favorite (like-ish)
Why lead with a period?
What do you need to know?
#4 – How to hashtag
#1 - Listen
#2 – What you tweet
#3 – Less text, more pics
https://blog.bufferapp.com/10-new-twitter-stats-twitter-statistics-to-help-you-reach-your-followers
#4 – How to hashtag
TWITTER ON
STEROIDS
Lists
Analytics
https://analytics.twitter.com/user/chadleaman/twee
ts
Management Tools
@chadleaman
www.neilsquire.ca
Chad Leaman, Neil Squire Society