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Web Technology Trends for 2009 and Beyond, with a focus on Structured Data. a 5-minute talk presented at Webstock Mini, 19 May 2009, by Richard MacManus, Founder & Editor, ReadWriteWeb
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Web 3.0: How’s That Panning Out Then…
Web Technology Trends for 2009 and Beyond
Presented by:
Richard MacManus, Founder & Editor, ReadWriteWeb
• http://www.readwriteweb.com
• Daily coverage of Web Technology news, products & trends
• Other ReadWriteWeb properties: ReadWriteStart (profiling startups and entrepreneurs), ReadWriteHire (news on tech & media job hires), ReadWriteTalk (podcast show)
• ReadWriteWeb is among the 20 most popular blogs in the world (ref: Technorati)
• Founder & Editor: Richard MacManus
• RWW team: Bernard Lunn, Marshall Kirkpatrick, Alex Iskold, Sarah Perez, Frederic Lardinois, Jolie O’Dell, Lidija Davis, Phil Glockner, Doug Coleman, Sean Ammirati
Web 2.0
• Read/Write, two-way, anyone can be a publisher• Social Web• The term “Web 2.0” defines an era; like “Dot Com” • Search (Google, Alternative Search Engines)• Social Networks (MySpace, Facebook, OpenSocial)• Online Media (YouTube, Hulu, Last.fm)• Content Aggregation / Syndication (Bloglines, Google
Reader, Techmeme, Topix)• Mashups (Google Maps, Flickr, Amazon)
Image credit: catspyjamasnz
What’s Next? (Beyond Web 2.0)• Web Sites Become
Web Services – “Unstructured information will give way
to structured information - paving the road to more intelligent computing.” (Alex Iskold, ReadWriteWeb, Mar 07)
– Examples: Amazon E-Commerce API, del.icio.us API, Twitter API, Dapper, Yahoo! Pipes (scraping technologies)
– Pages not center of Web now, Data & Services are
– 90% of Twitter activity happens through its API
• Intelligent Web = data is getting smarter (ref: Nova Spivack, Twine, Oct 07)
– Semantic Web / Linked Data– Filters / recommendations– Personalization
• Beyond PC - mobile, IPTV, physical world integration
Web 3.0?
• “People keep asking what Web 3.0 is. I think maybe when you've got an overlay of scalable vector graphics […] on Web 2.0 and access to a semantic Web integrated across a huge space of data […]”Tim Berners-Lee, 2006
• ”The Web of Openness. A web that breaks the old siloes, links everyone everything everywhere, and makes the whole thing potentially smarter.” Greg Boutin, May 2009
• “The Web 3.0 term misleads organizations by implying that a new version of the web is upon us.”Anthony Bradley, Gartner, April 2009
Web 3.0 or No, We’re Seeing Something New
• There is a difference in the products we're seeing in 2009 compared to the ones we saw at the height of 'Web 2.0' (2005-08). – More products based on open, structured data e.g. Wolfram Alpha
– More real-time e.g. Twitter, OneRiot
– Better filters e.g. FriendFeed (and Facebook, which copies FF)
• Open data, structured data, filtering content, real-time, personalization. These are all new or noticeable trends that we’re seeing on the 2009 Web.
Google Search Options & Rich Snippets
• Adding real-time search, structured data, & more to Google's core search.
• Options: when user clicks on 'Show options...', a sidebar displays options including multimedia, reviews and time-based views.
• Rich snippets: extract and show useful info from web pages; uses structured data open standards such as microformats and RDFa
• Google evolving– more media and interaction on the
Web in 2009– users are demanding real-time
updates
Linked Data
• Linked Data: structured data, but not necessarily semantic
• W3C Linking Open Data (LOD) project
• The image illustrates participating data sets as of March 2009. E.g. Thomson Reuters' Open Calais project, Freebase, and DBpedia
• Re-uses existing ontologies such as WordNet, FOAF, and SKOS• The data sets all grant access to their knowledge bases and link to items of other data sets. • Read more: The Web of Data: Creating Machine-Accessible Information; Alexander Korth, ReadWriteWeb, April 2009
Linked Data: Let A Thousand Flowers Bloom
• Linked Data enables data to be opened up and connected so that people can build interesting new things from it. (via Tim Berners-Lee) Linked Data is Blooming; ReadWriteWeb, May 2009