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Session 6: Power Up for Mobile Devices

Best Practice Bootcamp, Session 6: Power Up for Mobile Devices

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Part of our Best Practice Bootcamp which provides hotel marketers with weekly online merchandising advice and recommended best practices. Download our Mobile Checklist - http://www.vfmleonardo.com/sites/default/files/Mobile-Checklist-vfmleonardo2012.pdf

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Page 1: Best Practice Bootcamp, Session 6: Power Up for Mobile Devices

Session 6:Power Up for Mobile Devices

Page 2: Best Practice Bootcamp, Session 6: Power Up for Mobile Devices

Quick Mobile Facts

1 Tnooz: How to Optimize the Mobile Travel Experience 2 Monetate: Couch Commerce: How Tablet Shoppers are Changing Online Sales 3 Nielsen study shows travel usage trends for mobile devices

Page 3: Best Practice Bootcamp, Session 6: Power Up for Mobile Devices

Quick Mobile Facts

Tnooz : Mind the gap: the mobile traveler leads the way, but who will follow?

Page 4: Best Practice Bootcamp, Session 6: Power Up for Mobile Devices

Quick Mobile Facts

In 2013, the number of smartphone users is expected to increase by 19% (eMarketer)

57% of US travelers reported using mobile devices to access travel information (eMarketer)

20% of leisure travel searches are made on tablets (Google)

40% of hospitality professionals have $0 allocated for mobile (Tnooz)

Page 5: Best Practice Bootcamp, Session 6: Power Up for Mobile Devices

See the Difference

Page 6: Best Practice Bootcamp, Session 6: Power Up for Mobile Devices

Mobile OptimizedMobile Compatible

Page 7: Best Practice Bootcamp, Session 6: Power Up for Mobile Devices

@vfmleonardo

Page 8: Best Practice Bootcamp, Session 6: Power Up for Mobile Devices

Optimized Smartphone and Tablet Hotel Websites

Page 9: Best Practice Bootcamp, Session 6: Power Up for Mobile Devices

Optimize your hotel website for smartphone and tablet devices

Download our Mobile Checklist to find out where to start

Challenge:

Next Session: Push to the Next Level

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