�e World's Leading Authority on Halal/Muslim TravelConnecting you to the Muslim Traveler

In 2014, there were 108 million Muslim travellers spending $145 billion. This is projected to grow to 150 million travellers in 2020 spending $200 billion.

CrescentRating connects YOU with the Muslim market to drive arrivals and sales.

Can you afford to ignore theMuslim Traveller?

www.CrescentRating.com

1. Our Experience

2. Our Services

3. Our Clients

4. Our Global Partners

Why is CrescentRating the world’s leading authority on Halal-friendly travel.

Over the last 7 years, we have used extensive insights, industry intelligence, lifestyle, behaviour and research on the needs of the Muslim traveller to deliver authoritative guidance on all aspects of the market to organisations worldwide.

This has enabled us to drive sales and profitability for a broad range of our clients across the globe by enabling them to better connect with the Muslim traveler.

CrescentRating’s unique rating and accreditation service, which combines detailed analysis and assessment, is now the globally recognized independent standard for the Muslim travel market.

Our industry-leading services also include research & consultancy, workshops & training, destination marketing, event support and content provisioning.

Our clients include tourism boards, city governments, hotels, restaurants, travel agents, tour operators, spas, retail operators, airports and tourist attractions.

MasterCard-CrescentRating Global Muslim Travel Index (GMTI) is an annual Index which benchmarks and monitors the growth of this segment. It is now the most comprehensive research and premier resource available for the sector.

Understanding the Muslim travel market is key to unlocking the opportunities it presents to all sectors of the travel industry. We have conducted workshops and training in more than 20 countries to help prepare businesses to unlock this potential. We offer extensive suite of workshops, training and certification programs in the following areas.

We also offer bespoke programmes based on our clients’ needs

Muslim consumer market and Halal conceptsMuslim travel market and opportunitiesService excellence training for customers service staff at hotels, theme parks and other hospitality related servicesCertification programs for travel agents staff, hotel staff & other hospitality related servicesHalal culinary workshops for chefs

Workshops, Training & Certification

We offer comprehensive research for destinations, government agencies, tourism boards to understand their current status and to develop a strategic plan. Our services also extend to facilitating their implementation.

Our expertise includes

Research and Consultancy

Conducting Interviews, surveys and on-site inspections of servicesBenchmark servicesBenchmark online presenceSWOT & gap analysisIdentifying challengesMarket sizing & growth projectionsRecommendations to implement short term, medium term and long-term actionsDeveloping strategic plans

CrescentRating is a globally recognized independent rating and accreditation service for Halal friendly travel services.

Our ratings and accreditations are trusted by a growing audience of Halal conscious leisure and business travellers who rely on our insight to make travel decisions for themselves and their families.

We help you evaluate your current offerings and provide unbiased strategic recommendations for improvements to better attract Halal conscious Muslim travellers.

Our policies conform and adhere to high standards. We have rating services for hotels, restaurant, attractions, lifestyle (spa and wellness) and travel package.

Rating and Accreditation

Hotel rating

Restaurant rating

AAARestaurant

AARestaurant

ARestaurant

CRestaurant

BRestaurant

Globally Recognized

Trusted

Autonomous

High Standards

Destination Marketing

CrescentRating offers a full spectrum of resources for destinations to plan and implement their marketing strategy specifically targeting the Muslim consumer. Our services include strategy development and implementingmarketing programmes.

As a key part of our service we also develop Muslim Visitor guides for destinations. This covers designing and developing compelling, unique and relevant content for both print and online publishing.

Our expertise covers public relations, content development, social media PR support and online marketing.

Event Partnership

We provide a range of resources to support industry events across the globe as knowledge partners.

Custom Made Solutions

Interactive Marketing

Content Marketing – Muslim Visitor Guide

MasterCard-CrescentRating Global Muslim Travel Index (GMTI) is a key report on the sector which is released annually.

It is the most comprehensive research available on the Muslim travel sector and provides thorough insights into one of the fastest-growing tourism sectors in the world today.

The GMTI looks at in-depth data covering 100 destinations, creating an overall index, based on a number of criteria. It provides travellers, Governments, travel services and investors comprehensive benchmarks across a number of important criteria enabling them to track the health and growth of this travel segment.

Global Muslim Travel Index (GMTI)

MasterCard-CrescentRating Global Muslim Travel Index

MasterCard-CrescentRatingGlobal Muslim Travel Index 2015

By MasterCard & CrescentRating

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WEBSITEwww.crescentrating.com

TELEPHONE+65 62552896

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