Your Guide to the World of Visually Rich Exploration Travel Shaped and Endorsed by Expert Travelers’ Community

By Evgeny Torkanovskiy torkanovsky@gmail.com Tel. +7 (985) 210 68 28

Global Problems of Discretionary Travelers

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•  Where to go?

•  How to obtain best possible experience and be sure that it’s really the best?

•  Where to find knowledgeable guides?

•  How not to lose your track if offline?

•  How to make money on my knowledge of particular places?

!People need guides and solutions to lead them both online and offline and people are ready to become guides for others

Solution

PhoTouris It combines: •  high-quality visual and informational

content; •  exceptional trip planning, navigation and

management tools; •  social community and peer-to-peer

community approval services.

•  Service engine ready with integrated functionalities (trip navigation, lodging, transport and other POI booking, sharing, joining and editing modes etc.)

•  Web-site in alpha mode •  >40 guided tours in Tour Library •  PhoTouris Navigator for iOS ready •  Core professional development team working on

the project •  >$850K invested to date •  Concept tested

Present Stage

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Solution – Web Site

Solution – Mobile App

Planner Router Navigator

Dmitry Arhipov, 47, founder, CEO

Founded in 1993 Akella, leading computer games developer, publisher and distributor (> 250 games, > 2 mln. copies of Pirates of the Carribean sold worldwide). Brought Intel and Quadriga as shareholders in 2004. World-renowned photographer, >1 mln. visitors to personal exhibitions

Executive Team

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Dmitry Rogatin, 41, CTO

Head of development team in Akella Co-founder of major online tour operator for destinations in Latin America

Igor Isaev, 23, Head of development

Python Developer in Bars Group, Sobytie.ch python, django, flask, js, backbonejs, spinejs, redis

Karen Grigoryan, 24, Head of mobile

Isida head programmer – social network and mobile app for National Badminton Federation Mobile apps and games developer

Target Audience

•  > 1 bln international travelers!in 2013!with 6% annual growth !

•  Of which 15-20% of discretionary travelers whose share grows with market maturity to 20-25%

Market size

1. Online travel market -$525 bln in 2013 – 25% of total travel market volume

2.  Discretionary travelers spend "$100 bln!p.a. 3. Of which 50% is airline travel purchases. ! Our market segment is worth $50 bln p.a.

Market size and dynamics

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Competitors

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Expedia Booking

Trip planning

sites

Trip Advisor

Airlines Sites

High Quality Content

Integrated Services Specialist Service

Low Quality Content

PhoTouris Google Maps

PhoTouris

Subscriber

Lodging Provider (OTA)

Advertiser

Activity/Ent‘t

Provider

Business Model

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Revenue

•  40% - Hotel Room Booking Revenue

•  25% - Guided Tours Sales

•  20% - Online Advertising Revenue

•  10% - Activity GDS Revenue

•  5% - Other

Key milestones 2014-2018

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Product Local Launch

Global Launch Scale Up

Active Users 50,000 0.6 mln 50 mln*

Revenue $100,000 $2.3 mln $277 mln*

Investments $800,000 $15 mln $15mln**

2014 2015 2016-2018

*2018F **2016

Requests

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We seek for Round A:

1.  $800k (Seed/Round A)

2.  Silicon Valley and world travel industry connections

3.  Investor’s Online Travel focus and expertise

68%

14%

1% 17%

Investment Uses

Development

Marketing and PR

Maintenance

G&A