Five Fears Associations Have About Social Media and How to Overcome Them

www. .org

Maddie GrantChief Social Media Strategist

maddie@socialfish.orgSkype/Twitter: maddiegrant

http://www.diaryofareluctantblogger.com/

Lindy DreyerChief Social Media Marketer

lindy@socialfish.orgSkype/Twitter: lindydreyer

http://associationmarketing.blogspot.com/

Thanks for joining us. We’ll get started in just a few minutes.

Five fears about social media…and how to get over it.

www. .org

Maddie Grant, Chief Social Media Strategist

Lindy Dreyer, Chief Social Media Marketer

The future demands a leap

Losing control of the conversation

Your #1 Fear

Missing the chance to participate in the conversation

Our #1 Fear

Anti-trust and privacy

Your #2 Fear

Lack of trust

Our #2 Fear

Experiments that fail

Your #3 Fear

Failing to experiment

Our #3 Fear

Members won’t use it

Your #4 Fear

Organizations that don’t use it

Our #4 Fear

Spending too much time without seeing returns

Your #5 Fear

Spending too little time and watching your value

proposition erode.

Our #5 Fear

www. .org

Maddie GrantChief Social Media Strategist

maddie@socialfish.orgSkype/Twitter: maddiegrant

http://www.diaryofareluctantblogger.com/

Lindy DreyerChief Social Media Marketer

lindy@socialfish.orgSkype/Twitter: lindydreyer

http://associationmarketing.blogspot.com/