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Mastery Journey Timeline - MDL501
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Mastery Journey TimelineMDL501 - 01JUN14Andrew Swindler
MasteryMay2014
Goal: Gain insight into various ways go how to become a master in my chosen field.
Strategies:
• Obtain position as Marketing & Communications Manager at LazyDay.com.
• Achieve a larger piece of design control at T1Visions.
• Read and study course materials namely Mastery by Robert Greene.
Defining Client Needs June 2014
Goal: Learn how to translate client needs and request to team, and achieve desired goal.
Strategies:
• Develop and tweak external and internal communication.
• Start work on portfolio development through wire-framing and mockups.
• Read http://my.safaribooksonline.com/book/-/9782940439782/knowledge/interpreting_client_and_custom
Brand Development July 2014
Goal: Better understand the importance and depth of branding, and designing a brand campaign
Strategies:
• Research various companies branding efforts, both successful and failed efforts.
• Continue work on portfolio development through wire-framing and mockups.
• Read http://www.rakuten.com/prod/designing-brand-identity/230632702.html?listingId=331600202&scid=pla_google_SynergyDataInc&adid=17260&gclid=CjkKEQjwnqucBRDZvf_rk-fEj7wBEiQA8HDLEnyYHhebShyWuFsGnhoGWEq4tTcNrWHmS12K51LO-UTw_wcB
Effective CopywritingAug. 2014
Goal: Learn how to effectively pair writing with visuals.
Strategies:
• Write as much copy as I can that correlates to my design efforts I am working on in my portfolio, and class work.
• Continue work on portfolio development through wire-framing and mockups.
• Read http://www.amazon.com/Effective-Copywriting-Smashing-eBooks-Magazine-ebook/dp/B00BYEUKN8
Design ResearchSept. 2014
Goal: Learn how to properly conduct research for designing will help me become more effect and efficient in future roles.
Strategies:
• Continue research for new ideas and designs for both coursework and my portfolio.
• Continue work on portfolio development through wire-framing and mockups.
• Read http://www.amazon.com/Design-Research-Perspectives-Brenda-Laurel/dp/0262122634
Organizational Structures Oct. 2014
Goal: Become even more organized than I already am, organizing research and completed work will create a better workflow.
Strategies:
• Applying new research and ideas learned in previous courses to actual media for my portfolio.
• Continue work on portfolio development through wire-framing and mockups.
• Read and study course material.
Design Strategies and Motivation Nov. 2014
Goal: Explore different styles and strategies of design to become a more diverse manger that can work in multiple environments.
Strategies:
• Continue design research, searching for inspiration and motivation that will aid me in my career.
• Continue work on portfolio development.
• Study http://www.howdesign.com/how-magazine/how-march-2013/understanding-design-strategy/
Design Integration Dec. 2014
Goal: Learn how to take research and ideas and explore them through concepts and prototypes, will help solidify the creative process.Strategies:
• Develop ideas from research into concepts and prototypes across various types of media.
• Continue work on portfolio development.
• Read http://www.amazon.com/Design-Thinking-Integrating-Innovation-Experience/dp/1581156685
Multi-Platform DeliveryJan. 2015
Goal: Learn how to effectively design across multiple platforms will open up more possibilities for employment.
Strategies:
• Develop multi-platform design campaign, using knowledge I have gained throughout the previous courses.
• Begin finalizing my personal portfolio.
• Read http://www.amazon.com/Designing-Multi-Device-Experiences-Ecosystem-Approach/dp/1449340385
Measuring Design EffectivenessFeb. 2015
Goal: Learn how to gauge the effectiveness of my work through testing and evaluation by others.
Strategies:
• Submit my portfolio to multiple sources of scrutiny to see if my work is to par, and where it should be.
• Begin researching and looking for employment opportunities that match my experience and skill level.
• Read http://day-by-day.park.bz/2012/03/design-effectiveness-is-important-but-hard-to-measure/
ThesisMar. 2015
Goal: Present a multi-media campaign will be a true test and validate what I have learned.
Strategies:
• Take everything I have learned throughout the program and apply it to a single campaign.
• Continue researching and looking for employment opportunities that match my experience and skill level.
• Read and study course material.
Professional PracticeApr. 2015
Goal: This course will give me to the time to work on my portfolio as well as research the job market.
Strategies:
• Tweak my portfolio to comments and recommendations of those who reviewed it.
• Continue researching and apply to employment opportunities that match my experience and skill level.
• Read and study course material.
Characteristics of a Mentor
• Patient• Sincere• Knowledgeable • Wiliness to teach• Easily communicable• Invested in my success• Sense of Humor• Flexible schedule
Mentors In My Field• Mark Anderson - markwestanderson@hotmail.com
• Eric Hsueh - ehsueh@lpg.com
• Jason Monastra - monstra@ugtechnologies.com
• Grace Mills - gmills@t1visions.com
• Tom Zenge - tom@lazyday.com
• Scott Valentine - scott@lazyday.com
• Jim Connolly - jconnolly@t1visons.com
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