2011 in Review: What's new at FirstGiving

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Presented Jan 12, 2012

2011 in Review:What’s New at FirstGiving?

About the Presenters

Laura ReinoSr. Sales Consultantlaura@firstgiving.com

Camille BarichelloSupport Specialistcamille.barichello@firstgiving.com

The FirstGiving Fundraising Solutions

Online DonationsPeer-to-Peer Fundraising Pages

and Event Registrations

Personal Support for your Nonprofit, Donors, and Fundraisers.Easy, Tested, and Secure Transaction Processes for the Donor.

Success by the Numbers• 8,000+ nonprofits have utilized FirstGiving• 13 million+ online donors• 10+ years in business• 22 employees in the US

• Offices in Boston • 100+ employees worldwide

82% - the average year over year increase in online donations a nonprofit sees that utilizes FirstGiving.

Webinar Agenda• We were busy in 2011 – What has changed?

– Page Design– Registration– Donation Processing– Reporting and Administration

• FirstGiving Success Center• What Hasn’t Changed?• Real Examples of Success• What are we working on in 2012?• Questions and Answers

Aesthetics: Page Design

Old vs. New

Registration Improvements

Group Registration

Discount Codes

Do you think we should add info about custom codes too??

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Instant Fundraising Page Creation

Create fundraising page while registering for an event

Reduces number of registrants who do not create pages

First Donation to Fundraising Page

Donation Processing

Pay the Fee Option

Donation Button

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QR Codes

Facebook Donation Button

Reporting and Administration

Offline Donation Management

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Communication Tool

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Real-Time Credit Card Processing

Instant receipts for donors - no more “double” receipts

No more disappearing donations - if a card cannot be processed, the donor is notified immediately and the donation never appears on the fundraising page

Success Center

Account Area Tour

Event Fundraising

Personal Fundraising Pages

What hasn’t Changed?

FirstGiving Constants

• Transaction Fee• Dedication to Support

Real Life Examples

Special Olympics Chicago

Polar Plunge Event

•1,311 Fundraising Pages•1,481 Event Registrants•230 Teams

•Raised $385,246 online!

EnlightenNext, Inc.

Meditation Marathon Event

•246 Fundraising Pages•285 Event Registrants•40 Teams

•Raised $131,567 online!

What can we look forward to

in 2012?

Goals for 2012

• Improved Team Functionality• Event Fundraising Widgets• Fundraising Minimum and Incentives

Management• Improved Social Sharing Tools

Important Takeaways

• XXX• XXX• XXX

Let’s Answer some

Questions

Thank you!

Sr. Sales Consultant, Laura Reinolaura@firstgiving.com415.243.0757Sales inquiries: sales@firstgiving.com

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