BLUEPRINT™ Marketing Program - Smith & Nephew · Define Success • Identify goals for your...

DefineSuccess

•Identifygoalsforyourprogram

•Tracklocalmarketconditionsandtrends

•Generateinternalstakeholdersupport

FocusStrategy

•Developprogram’sstrategicplan

•Employprojectmanagementtools

•Reviewtemplatesandclientexamples

AlignTacticalEfforts

•Executeprogramdevelopmentefforts

•WorkwithourCustomerProgramManagementteam

•Measureresults,improveapproaches

AtSmith&Nephewwearefocusedondeliveringthehighestqualityproducts,clinicalexpertiseandmarketdevelopmentservices.WhenimplementingadvancedtechnologyliketheNAVIOSurgicalSystem,weaimtoestablishpartnerships anddevelopcompleteprogramsforlongtermsuccess.TheBLUEPRINTMarketingProgramisapartofthatapproachandoffersfocusedandcustomizedsolutionsforeachclient.UponacquisitionoftheNAVIOsystem,ourCustomerProgramManagementteamwillcoordinatewithyourbusinessandmarketingteamstosetgoals,definesuccess,anddeliver aprogramlaunchplanwithongoingsupport.

MarketingsupportforaNAVIOrobotics-assistedsurgeryprogram

BLUEPRINT™MarketingProgram

TolearnmoreaboutNAVIO™robotics-assistedsurgery, visitorcontact:

Smith & Nephew, Inc.2905NorthwestBlvd.,Suite40 Plymouth,MN55441 USA

763-452-4910

06642V17/16

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