The Story of Elyse Larouere

Elyse Larouere

From a long line of makers...MUSIC ART HOUSE HOME

Makers of...

To make better opportunities for the FAMILY

HOME PROPS WHISKEYTo be a maker of my own...

Kicker OutdoorsBranding- KICKER + OUTDOORS

LIFESTYLE ACTIVITY types & needs

ACTIVE & EXCITING while LIVIN” LOUD

FAST-paced & UNRESTRICTED camping, kayaking, and hanging with friends

+

Test it full scale...COMMUNICATING to the userthrough form, shape & color

SEWING on a huge scaleto create fully functioning prototypes

Kicker OutdoorsA collection of products...

to fit an ACTIVE LIFESTYLE

To reduce hassle...that’s TOUGH & easy to

RE-PACK in that little bag it came in

a COMBINATION

of hammock & ground pad

To spend more time

ADVENTURING

& less time fighting stupid little bags.

Kicker Outdoors& increase comfort...

for an existing SYSTEM

in various USESin kayaks and as a camp seat

of sit-on-top kayaks

To enjoy the experience...

What camping is ALL ABOUT.

ADJUSTABLE STABLE

for all day comfort

Capture TimeCreate a “time-piece”

Using the PHILOSOPHYof MARCEL WANDERS

We all desire to CAPTURE & STOP time

TRADITIONAL but completely UNEXPECTED & CLEVER

but time has caught US...

Time may change me...BUILD it MODEL it PHOTOGRAPH it

But I can’t change time.symmetry is key

ScoopBuild a better hand tool

EMOTIONAL attachment

NATURAL

in happiness & sadness

in a playful wayNaturally an ICE CREAM SCOOP

Use a more natural motion...Existing scoops are NOT INTUITIVE

Our bodies move NATURALLY, not like

MACHINES

They work against the hand, not with it

Points of painduring use of

ice cream scoop

Hand & gripMeasurements to fit

Thumb Length to crotch tip

3d finger length

Hand

wid

th

Grip

wid

th

ScoopToo much pain for a small task

Reduce Wrist STRAIN

Fit HANDS of all ages & sizes

Thermal Fluid Filled Scoop

Pain

Time

Relative Pain Over Duration of Use

Create a better experience...Reduce PAIN over such a short time

Use HEAT of the hand to transfer to thermo-conductive fluid inside aluminum

ScoopTest the concept

Desired ice cream CURLING

Carton COMPATIBILITY

for a traditional scoop shape, without the pain

to scoop every last corner & avoid sticky hands

For a more rewarding scoop.PLAYFUL More

NATURALby using the hand’s intuitive motion

A desire to help familiesThroughSchool LUNCHES

23% of households with married couples had a stay-at-home parent.

Dads make up 3.4% ofstay-at-home parents.

58.5% of children belong to families where both parents work.

35% of children are part of single family homes.

& time together

For FAMILY

Munch

ICE

45% of those packed lunches included an ice pack. 4 in every 700 of packed

lunches remain at a safe temperature by the time they are eaten at lunch time.

12% of those packed lunches were kept in refrigerators.

ICE

45% of those packed lunches included an ice pack. 4 in every 700 of packed

lunches remain at a safe temperature by the time they are eaten at lunch time.

12% of those packed lunches were kept in refrigerators.

ICE

45% of those packed lunches included an ice pack. 4 in every 700 of packed

lunches remain at a safe temperature by the time they are eaten at lunch time.

12% of those packed lunches were kept in refrigerators.

ICE

45% of those packed lunches included an ice pack. 4 in every 700 of packed

lunches remain at a safe temperature by the time they are eaten at lunch time.

12% of those packed lunches were kept in refrigerators.

Children who consume

school lunches2% more likely to be obese than those who pack their lunches.

Less than half

of the lunches had foods with sufficient levels of vitamin A, folate, iron and zinc.

The average time for students to consume lunch

was between7 and 10 minutes.

To make the day a little better...to educate early& time together

Children consumed 76%

of their packed lunches.

5.1% of children’s packed lunches met five healthy standards.

1.1% of children’s lunches met all of the standards for school prepared meals.

For SAFETY For NUTRITION

MunchIdeation- Make it...

ADAPTABLE COMPACT COLDER for longer

to meet the day’s needs

to reduce bulk carried

Paper Prototyping-Test it...make a PATTERN

make MOCK-UPSto test size & foldability

MunchA Lunch SYSTEM thats...

EDUCATIONAL COMPACT & PORTABLE

through magnetic interactive meal planning

with easily collapsable silicone containers

For a better day.SAFE

through increased surface area of gel pack to food storage

N.D.A.Coming Summer 2013