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Ethnographic Research, Panel discussion “Big Data Analytics”
Design, Business and Innovation
Hongzhou (Frank) Long
Ethnographic Research, Panel discussion “Big Data Analytics”
Design, Business and Innovation
Hongzhou (Frank) Long
Ethnographic Research, Panel discussion “Big Data Analytics”
Design, Business and Innovation
Hongzhou (Frank) Long
Ethnographic Research, Panel discussion “Big Data Analytics”
Design, Business and Innovation
Hongzhou (Frank) Long
Ethnographic Research, Panel discussion “Big Data Analytics”
Design, Business and Innovation
Hongzhou (Frank) Long
Ethnographic Research Findings
Design, Business and Innovation
Hongzhou (Frank) Long
• Speakers' different presentation style
• Using of PowerPoint or not
• Gesture ,interaction ,communication ,exemplification .
Ethnographic Research Findings
Design, Business and Innovation
Hongzhou (Frank) Long
• Audience’s main attentions were leading by different presentation styles.
• Listening, recording, watching ,thinking ,communicating.
• Five senses are weighted differently .
Ethnographic Research Findings
Design, Business and Innovation
Hongzhou (Frank) Long
• Activity after presentation
• Unintentionally preferential treatment because of uniformity : People wear in the suit
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