Knowledge Portfolio of World Bank

Knowledge Portfolio at the World Bank

Foundational Principles of Knowledge Management - Spring

2010by Ashley Young, Sofia Sunaga, Tiatian Wang, Xiuxiu Zhao, Wei Zhang

BackgroundThe World Bank Group is currently developing a new knowledge strategy.

“Our mission is to fight poverty with passion and professionalism for lasting results and to help people help themselves and their environment by providing resources, sharing knowledge, building capacity and forging partnerships in the public and private sectors”

NOTES: talk about a bit of the history of KNL initiative.

Informal Interest Groups

Thematic Groups

FUNDING

WORLD BANK PORTFOLIO

Informal Groups Thematic Groups Global Expert Teams (GETs)

StructureCommunity of

Practice/Informal networks

Community of Practice "Special Operations" Team

Business Objective

Provide an informal forum for people with affinity of interests or needs within

an area

Build knowledge and capacity for a given business

or competency area

Agility - need to break HR and bureaucratic restrictions.

Strategic imperative supporting mission of

organization

Membership Self-joining or peer invitedSelf-joining, member

invitation or management suggestion

Selection criteria determined by organization

Motivation for participation

Exchange information, know who is who, less

time commitment, more freedom to create

Available budget, more visibility than IGs, more voice

within organization

Status, unique experience on the field and opportunity to

work with other experts

Potential Domain

Direction

Bring innovation to organization and to

thematic groups

Contribute to organization's permanent knowledge base

On-the-spot acquisition and use of Bank's knowledge

(including TG and IG knowledge)

Thematic Groups' Challenges

• Ensure quality of knowledge• Engage non-HQ staff• Increase HQ staff participation• Contribute effectively/meaningfully to

operational work• Improve accountability of resource use• Lack of management support in terms of time

and incentives

Environment : Environment : innovation innovation

and discipline and discipline co-existco-exist

Knowledge gap Knowledge gap & Knowledge & Knowledge creationcreation

Differentiate Differentiate knowledge knowledge and noiseand noise

Knowledge Knowledge sharingsharing

A specific system for the online community

System

Design granular and topic-based groups

Open process for the membership

The role of facilitator

Reputation system:points and rankDashboard

Divide work into roles and tasks

Differentiate knowledge and noise

Thematic Groups

FUNDING

Question: How do we facilitate movement from one part of the portfolio to another?

JESSICA JONES, Ph.D.Senior Analyst of Meteorological Communication

TEAMS: Policy & Research, Policy Communication

ACCOMPLISHMENTS: •Director of WB Meteorological Disturbances study group, 2009•Director of NWS/WB Collaborative Effort for Public Understanding of Global Warming, 2007•Received achievement award from the UN for work in meteorological communication EDUCATION: •Ph.D. In Meteorological Communication - Johns Hopkins University•Masters in Meteorological Studies - University of South Carolina, Chapel Hill•Bachelors of Science in Meteorology - Shepherd University

PUBLICATIONS:Communicating Climate Change in the Corporate World. New World Press, 2009“How Communication Strategies Affect Adoption of Global Warming Initiatives,” Journal of Meteorological Affairs, Spring 2007, pp. 54-65The Earth and Me: A simple guide for understanding your role in climate change. New World Press, 2007

MEMBERSHIPS:

GETS:•Copenhagen Response Team•Sudan Drought Relief Effort

THEMATIC GROUPS•Climate Change Communication•Policy and Public Perception•Measuring Development Efficiency

INFORMAL GROUPS•The Science of Communicating

Contact Information:1413 SW 18th St., Ste. 1700Washington, DC 21502-9856Work Phone: (816) 925-1354Work Cell: (817) 986-5546Fax: (816) 925-1355Email: jessica.jones@wb.us.org Webpage: www.essentialsofweathercomm.com

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Favorites:Strategies of Climate CommunicationAnalyzing Recent Meteorological Moments How to Lead the Leaders (.pdf)GETS Guidelines for ParticipationCalendar of Events

Recently Viewed Pages:Dana DuncanJoe SchmidtKathy WilsonThe Science of CommunicatingStudy of Weather Communication (.doc)A Ground Level Study of Public Perception of Policy (.pdf)

CHATFORUMWHITEBOARD

EDIT BIOGRAPHICAL INFORMATIONUPLOAD DOCUMENTSLINK TO PAGEMANAGE SETTINGSHELP

Memberships

Memberships allow you to see who is participating in what groups and you can access the pages of these groups by linking your page to theirs when claiming membership. Anything that is underlined is a link.

MEMBERSHIPS:

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CHATFORUMWHITEBOARD

ANATOMY OF A DASHBOARD

Accomplishments:Allows members to list their previous or current accomplishments such as awards, positions of leadership or participation in studies or initiatives. This is a good way to communicate your area of expertise.

Name, Title & Teams

Publications:Publications are listed by date starting with the most recent. Any that are available online have a link to that source.

Education:This serves as an area to display your credentials.

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CHATFORUMWHITEBOARD

ANATOMY OF A DASHBOARD

MEMBERSHIPS:

Contact InformationSearch mechanism:Allows users to do a simple search such as search for a person, group or keyword. The Advanced Search function allows users to search multiple criteria at one time. For example, you could run a search for employees who have some relationship with Sudan.

Favorites and Recently Viewed Pages allow for quick and easy recall.

Tools and options:Edit Biographical Information – allows user to add, edit and remove information and pictures.Upload Documents – allows user to upload articles, graphs, research, etc. for access by others.Link to Page – allows user to link to pages of groups that they are participating inManage Settings – allows users to customize color settings and simple design features such as size of pictures and text.Help – allows user to search database manual and ask for support

Communication Tools

MEMBERSHIPS:

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CHATFORUMWHITEBOARD

MAIN “POINTS” OF A DASHBOARD

Member of GETS Team: 10 points

Member of Thematic Group: 5 points

Member of Informal Group: 3 points

MEMBERSHIPS:

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MAIN “POINTS” OF A DASHBOARD

Accomplishments: 1-10 points Values assigned by administrator.

Education:Ph.D. – 4 pointsMasters Degree – 2 pointsBachelors Degree – 1 point

Publications:Book – 7 pointsChapter in a book – 5 pointsGuide – 5 points

MEMBERSHIPS:

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TOTAL POINTS FOR JESSICA JONES: 82

POLICY AND PUBLIC PERCEPTION

Mission: To analyze and understand how public perception is formed regarding policy and the implementation of policy.

Purpose: To make recommendations for effective creation, communication and implementation of policy with regard to influencing public perception.

Meetings: 1st Friday of every month, 1pm Dunn Building, Ste. 1350

Announcements:Guest Speaker for May 4 meeting announced—Dr. Alena Valdez, Policy Advisor to President Felipe De Jesus Calderon. She will discuss the policy struggles currently facing Mexico.

MEMBERS:

Facilitator:Margaret Meyers

Angela AdamsJennie BuckleyHarold ButlerFrank CahillLaura CampbellSherri DuncanJessica JonesJoy KilmerEdward KingTricia LesterHilda LawrenceDonna MeyersJohn SchroederMyron ReslingMarian RobertsNiwanna RobertsonFoster SmithKathy SnyderJeremiah WeinholdKathleen Wilson

Contact Information:Margaret Meyers, Facilitator1413 SW 18th St., Ste. 1520Washington, DC 21502-9856Work Phone: (816) 925-9876Work Cell: (817) 986-0098Fax: (816) 925-1359Email: margaret.meyers@wb.us.org Webpage: www.policy&pubperception.org

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CALENDAR OF EVENTSMay 4, 7pm: Guest Speaker, Fox Building, Ste. 2300

June 16, 11am: Brown Bag Lunch Series presents “Development & Social Media”, Fox Building, Ste. 2306

MOST RECENT DOCUMENTS & ITEMSThe Role of Social Media in Secondary Schools Project ProposalHow Roads in Lead to People Out Case StudyLooking Back to Move People Forward Presentation RecordingDOWNLOAD OTHER GROUP DOCUMENTS OR ITEMS

CHATFORUMWHITE BOARD

EDIT GROUP INFORMATIONUPLOAD DOCUMENTSLINK TO PAGEMANAGE SETTINGSHELPGROUP PAGE

Internal Knowledge Sharing

• Knowing who has the expertise and skills;• Knowing how their expertise and skills can

be utilized;• Knowing why they should invest the time

and effort to make this happen.

Rebecca

Michael

Stella

George

Jessica

Andrew

William

Jackie Pauline

Henry June

Change of Context

• information-sharing methods as conversations around the office coffee machine

• More distributed offices, larger organizations (World Bank status)

Picture

Company career:

Previous employment:

Education:

Person you’d most like to have lunch with:

Ideal vacation that you’ve never taken:

Hobbies or hidden talents:

First job or weirdest experience:

Name:Business Unit:Job Title:Areas of Expertise:Office phone:Cell phone:E-mail:

Persona Book Template—The Hidden Power of Social Networks, p. 96

Understanding of Others’ Knowledge and Expertise

How to Gain Access to These People

Section 2

Section 3

Section 4

Section 1

Section 5

ProfileSection 1

Section 2

Section 3

Section 4

Section 1

Section 5

BlogSection 2

Section 2

Section 3

Section 4

Section 1

Section 5

Section 3

Section 2

Section 3

Section 4

Section 1

Section 5

Section 4

Section 2

Section 3

Section 4

Section 1

Section 5

Brainstorming

Section 5

Credit Incentive

Star Knowledge Contributor/Group of the Month

Lottery Award in Compiling the Profiles

Facilitator(benevolence-based trust)

Situational Learning (mentor/apprenticeship/

one-on-one dialogues)

Communities of Practice(Collaboration Tools/

cross-functional conversations)

Internal Communication Platform(Staff Directory/ Expert Finder)

External Experts:

Incentives to get experts involved in knowledge production

Integrated physical and online; external and internal communities

Identify and engage external experts

Online community of practice

JIAN WANG, Ph.D.Renewable Energy EngineerArc Energy Consultants

TEAMS: Climate Change

ACCOMPLISHMENTS: •CEO of Solar Innovations, Inc.•Founder of the Association for the Advancement of Alternative Energy EDUCATION: •Ph.D. Environmental Engineer, Tsinghua University•MS in Computer Science, Georgetown University•MA in Communication, Culture & Technology, Georgetown University

PUBLICATIONS:The Role of Energy in Arresting Climate. New World Press, 2007“Renewable Energy Resevoirs,” Journal of Urban Energy, Spring 2007, pp. 56-65The Earth and Me: A simple guide for understanding your role in climate change. New World Press, 2007

MEMBERSHIPS:

THEMATIC GROUPS•Climate Change Communication•Solar Power for Dense Populations

INFORMAL GROUPS•Urban Engineering for Sustainability

Contact Information:4672 Energy DrivePasadena, CA 44672Work Phone: (333) 925-7654Work Cell: (312) 978-9546Fax: (333) 925-7655Email: jwang@arcenergy.comWebpage: www.renewableenergy.com

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Favorites:Strategies of Climate CommunicationWind, Air, Water & SunBeing a Leader in Energy EvolutionGETS Guidelines for ParticipationCalendar of Events

Recently Viewed Pages:Foster GrantCarey HudsonKate BrownFostering Positive Change in Climate ConservationStudy of Solar versus Wind Power (.pdf)What does sustainable really mean? (.doc)

CHATFORUMWHITEBOARD

Geographical and cultural differences

Education Level

Autonomy

Online Online Community Community

Cost-saving, efficient

Hyper-personal Communication

How to invite external experts?

Identification from different areas

Academic

GovBiz

Dissident

EXPERTS

Advertising

Word of Mouth

How to approach them

• Database of people\ organizations WB has previously worked with

• Experts of WB’s personal\professional contacts

• International Conference • Regional\ Interests groups negotiations• Reports \News\Associations

Incentives forcareer

World Bank’s response

Networking andrecognition from peers

Chance for special events of WB based on their grades

FUN!FUN!

Benefits to external experts:

Interactions beyond virtual community

Special events for different areas: meeting, seminar, annual HH

Specific regions when assigned to tackle problems

Facilitate personal interactions Other professional

occasions

Knowledge Retention

Thematic Groups

FUNDING

Knowledge Reservoir

of the portfo

Identify important knowledge

Human knowledgeHuman knowledge Social knowledgeSocial knowledge

Cultural knowledgeCultural knowledge Structural knowledgeStructural knowledge

Human Knowledge

Education backgroundEducation

background

ProjectsProjects

PublicationsPublications

CollaborationsCollaborations

Expertise Expertise

Social Knowledge

• Internal network structure (knots and links)• Connections among different groups• External contacts and outreaches• Methods: social network analysis, survey

Cultural Knowledge

• Domain• Goals and Values• Common Interests

Structural knowledge

• Self-set rules within communities• Leadership• Daily routines• Communication and collaboration tools• Research tools

Evaluate the knowledge defined to be retained.

Certain strategies:• Define the critical knowledge by referring to

its relevance to the domain of the group • Track the flow of knowledge within the

organization (Who are the owners? Who are the seekers?)

• If possible, figure out the life cycle of the knowledge

Knowledge retention methods

• Establish a content and document management system, such as videotape recordings, action and activity reviews

• Establish a common website for individual groups

• Sub-CoPs and informal social networks within CoP

• Mentor programs

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