Syracuse nyla

What is the Future?The Future is Now.

Stephen Abram, MLSCarol A. Kearney School Library Leadership Retreat

SSL/NYLA Ithaca, NYAugust 1, 2011

TimingOf

Influence

News Flash

News Flash

Tech Shift Happens

People Shift Follows

Serve Everyone!

IQ, Eyes, Post-Millennials, Genome, Sources, etc.

Sensemaking

What has changed academically?

Recognize some of the key shifts:1. Library at the center of academic settings – NOT.2. Serials versus Books3. Non-fiction versus fiction4. Teens versus the rest5. Administration and Faculty Shift6. Discipline versus inter-disciplinary 7. Technology as a tool, not the goal

List of content farms and general spammy user generated content sites: (Panda) All Experts (allexperts.com) Answers (answers.com) Answer Bag (answerbag.com) Articles Base (articlesbase.com) Ask (ask.com) Associated Content (associatedcontent.com) BizRate (bizrate.com) Buzle (buzzle.com) Brothersoft (brothersoft.com) Bytes (bytes.com) ChaCha (chacha.com) eFreedom (efreedom.com) eHow (ehow.com) Essortment (essortment.com) Examiner (examiner.com) Expert Village (expertvillage.com)

Experts Exchange (experts-exchange.com) eZine Articles (ezinearticles.com) Find Articles (findarticles.com) FixYa (fixya.com Helium (helium.com) Hub Pages (hubpages.com) InfoBarrel (infobarrel.com) Livestrong (livestrong.com) Mahalo (mahalo.com) Mail Archive (mail-archive.com) Question Hub (questionhub.com) Squidoo (squidoo.com) Suite101 (suite101.com) Twenga (twenga.com) WiseGeek (wisegeek.com) Wonder How To (wonderhowto.com) Yahoo! Answers (answers.yahoo.com) Xomba (xomba.com)

GOOG

The nasty facts about Google &

Bing and consumer search:

SEO / SMOContent Farms

Advertiser-drivenGeotagging

StrategicAnalytics

What We Never Really Knew Before (US/Canada) 27% of our users are under 18.

59% are female. 29% are college students.

5% are professors and 6% are teachers. On any given day, 35% of our users are there for the very

first time! Only 29% found the databases via the library website.

59% found what they were looking for on their first search. 72% trusted our content more than Google.

But, 81% still use Google.

We often believe a lot

that isn’t true.

2010 Eduventures Research on Investments 58% of instructors believe that technology in courses positively impacts student engagement. 71% of instructors that rated student engagement levels as “high” as a result of using technology in

courses. 71% of students who are employed full-time and 77% of students who are employed part-time prefer

more technology-based tools in the classroom. 79% of instructors and 86 percent of students have seen the average level of engagement improve

over the last year as they have increased their use of digital educational tools. 87% of students believe online libraries and databases have had the most significant impact on

their overall learning. 62% identify blogs, wikis, and other online authoring tools while 59% identify YouTube and recorded

lectures. E-books and e-textbooks impact overall learning among 50% of students surveyed, while 42% of

students identify online portals. 44% of instructors believe that online libraries and databases will have the greatest impact on

student engagement. 32% of instructors identify e-textbooks and 30% identify interactive homework solutions as having

the potential to improve engagement and learning outcomes. (e-readers was 11%) 49% of students believe that online libraries and databases will have the greatest impact on

student engagement. Students are more optimistic about the potential for technology.

0

7171 42 42 25

34

4035

17

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19

39

26 915

30 30

48

41

3033

59

37

30

59

30

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6562

18 18 17 14 1822 14

1718

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21 16

1010

Top-Level BenchmarksGale-Cengage Browse Survey

August 01, 2010 - August 31, 2010

Focus on the ShiftsAnd Innovate THERE

The biggest shift from the internet and the web has been the social web.

Core reason to be ...

WHAT DOES THE NEXT GENERATION BOOK LOOK LIKE?

WHAT DOES THE NEXT GENERATION TEXTBOOK LOOK LIKE?

http://www.flickr.com/photos/nessman/2590572476/

http://www.flickr.com/photos/briansolis/2735401175/

TheSharing

Economy

E-Learning

The new bibliography and

collection development

KNOWLEDGE PORTALS

KNOWLEDGE,LEARNING,

INFORMATION &RESEARCHCOMMONS

Trans-Literacy: Measure the Impact(s)

Reading literacy Numeracy Critical literacy Social literacy Computer literacy Web literacy Content literacy Written literacy

News literacy Technology literacy Information literacy Media literacy Adaptive literacy Research literacy Academic literacy Reputation, Etc.

Teacher Literacy:Going for Impact

Steal This Idea

10 Common Challenges Facing Educators

Richard Byrne’s excellent list:

1. Filters2. Selecting appropriate tech tools3. Providing differentiated reference materials4. Helping students research and organize their findings5. Giving every student a voice6. What to do about cel phones7. Creating engaging projects for multiple learning styles8. Improving communication with parents and students9. Access to meaningful professional development10. Knowing where to start

Above and Beyond: The Story of the 4Cs

via NeverEndingSearch by Joyce Valenza on 30/07/11

1. Communication2. Collaboration3. Critical thinking4. Creativity

Source: The Partnership for 21st Century Skills

Other answer...32%

Digital readers21%E-readers

14%

E-book readers14%

Mobile readers

7%

Paperless readers

5%

Online readers3% I-readers

3%Non-print readers

1%

Answers

OtherReaders of e-books

An ER (pronounced ee ar) and all book readers would become BRs :) !!Chartaphobes

Connected readersDigireaders

D-readersE-bies

E-book users (readers confuses with devices)E-customers

E-eadersFred

Literate people - silly to diferentiatePatrons

People who read People who are keeping up with the times

PETERSENr(E)aders

RichScreen readers

Reader

0 10 20 30 40 50 60 70

"Reader" came out on top, with

63 write-in votes!

News Flash “The Internet and technology have now

progressed to their infancy”

Skirmishes

GBS

Launched in US on June 30th

Back Office: Baker & Taylor

Expected Launch July 2011

Launched July 30th

$15 Billion Franchise

Watch Borders locationsB&N saleCopyright & WikileaksEtc.

Books

What does all this mean?

The Article level universe The Chapter and Paragraph Universe Integrated with Visuals – graphics and charts Integrated with ‘video’ Integrated with Sound and Speech Integrated with social web Integrated with interaction and not just

interactivity How would you enhance a book?

Borders Kobo, B&N Nook, Amazon Kindle, Apple iPad, Sony, etc. . . .

Grocery Stores

Grocery Stores

Grocery Stores

Cookbooks, Chefs . . .

Cookbooks, Chefs . . .

Meals

The new bibliography and

collection development

KNOWLEDGE PORTALS

KNOWLEDGE,LEARNING,

INFORMATION &RESEARCHCOMMONS

You have the tools.

Stop Making it so Hard!

Chefs, counsellors, teachers, magicians

Librarians play a vital role in building the critical connections between

information , knowledge and learning.

So how must library and educator strategies change?

Mobility

A 1965 iPhone

WhitespacePhones+Social

Can we frame the e-book issue so that it can be addressed rationally?

What Would You Attempt If You Knew You Would Not

Fail?

Summary

Focus on the Learner Work through the nodes Focus on the Question and Impact Build or Buy Knowledge Portals (as a group) Emphasize Content Quality (not books) Expand Programs on Information Literacy Become Truly Format & Device Agnostic Invest in Strategic Analytics – Measurements

of Impact, ROI and Value

Take back the

Strategy: Rebalance

Save the Learner!

The power of libraries

Emboldened Librarians hold the key

VIDEO

Stephen Abram, MLS, FSLAVP strategic partnerships and markets

Cengage Learning (Gale)Cel: 416-669-4855

stephen.abram@cengage.comStephen’s Lighthouse Blog

http://stephenslighthouse.comFacebook / Google+: Stephen Abram

LinkedIn / Plaxo: Stephen AbramTwitter: sabram

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