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New York Library Association 2008 Annual Conference, President's Program.
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Demystifying & Integrating Web 2.0
at the Metropolitan Museum of Art
New York Library Association
November 6, 2008
Jennie Pu, Senior Library Associate
Deborah Vincelli, Electronic Resources & Instructional Services Librarian
The Thomas J. Watson Library is the central research library of The Metropolitan Museum of Art.
Our collection of books and periodicals relating to the history of art is one of the most comprehensive in the world.
The Library also has an extensive collection of subscription electronic resources.
Watson Library Patrons
Our primary mission is to support the research needs of Metropolitan Museum staff.
The Library’s Instruction Program focuses on the Museum’s curatorial, conservation and research staff.
Patron Perceptions
Art History is a discipline that has relied on more traditional print sources.
Suspicion of non-subscription online resources
Patron Research Needs
Specific, idiosyncratic, and “point of need”
Searching for the missing piece of anobscure research puzzle – e.g. provenanceresearch
I need information regarding artistsmarking their work with a cipher of their initials. I am interested in a habit of “puzzling” the letters bynesting, overlapping with asimultaneous mirroring, or perhaps overlapping in a rotating sequence. I would like to uncover somethingtreating 16th-18th century practices - 16th century Italian even better.
Sample Curatorial Query
Library Staff Adopts Web 2.0
• Watson Library staff began experimenting with Web 2.0 tools in September 2006.
• Capitalizing on this buzz, a volunteer team of interested staff was formed to explore these new tools.
The Web 2.0 Team
CirculationSerials
ILLElectronic Resources
CJK
Acquisitions Library Systems
Cataloging
Reference
Left to right: Lisa Beidel, Erika Hauser, Robyn Fleming, Deborah Vincelli, Renée Watson, Jennie Pu, Angela Washington, Dan Lipcan & John Lindaman.
A Few Things You Should Know About The Web 2.0 Team …
• Auto-didactic and experimental in nature• Had the support of the Chief Librarian• Used Web 2.0 tools to organize itself
The Web 2.0 Teammet to give informalpresentations to team members on different Web 2.0tools.
•
The team created a wiki to place our presentation notes.
Each team member worked on a tool.
LibraryThing Wikis Blogs Flickr Podcasts Del.icio.us CiteULike
Quintura PennTags RSS AquaBrowser Google Notebook
Google Alerts Google Docs Google Scholar
Google Book Search
Demystifying Web 2.0 Class:Instructional Goals
1. Demystify the idea of Web 2.02. Present Web 2.0 tools as relevant to the
Museum environment3. Address our patrons’ concern with privacy
and quality
How Did We Accomplish This?
Selected seven Web 2.0 tools:
» blogs» wikis» del.icio.us» Flickr» Google Notebook» RSS» podcasts
Lead By Example
Avoided “Tech Talk”
Used Relevant Examples
http://creativecommons.org/licenses/by/2.0/deed.en http://www.flickr.com/photos/73416633@N00/86737659/
Concern with Privacy and Quality
We developed a mantra for our class:
“Content can be public, completely private, or restricted to a select group of colleagues – you decide.”
Concern with Privacy
We invited our patrons to evaluate information critically regardless of the container …
Concern with Quality
“Not all wikis are nightmarish, unvetted entities that exist in the wild … like any other online tool, wikis can be authoritative sources if authored and edited by experts.”
(Quote from our class blog)
Marketing & Launch
Wordof
mouth
Departmentliasons
Committeemeetings
Emails
Flyers
Museumnewsletter
2.0marketing
Go to the customer
Customize content: show relevant examples
The Cloisters
http://www.flickr.com/photos/mrsmagic/1117398599/
We offered treats too.
All attendees were promptly followed-up with a short email and survey questions
Presenters shared their experience and tips with the rest of the team
The presentation blog was very much alive.
Results
Asian Art
American Paintings
Arts of Africa,OceaniaAmericas
High interest from staff
Musical Instruments
Medieval
Modern
Drawings and Prints
European Paintings
4 months: 32 departments, 250+ attendees
New York Historical Society
New York Metropolitan Chapter of the Art Libraries
Society of North America
Feedback
I had heard of some of these tools before but hadn't considered them in a research context.
I was especially surprised to see that institutions have begun to start Flickr accounts and blogs.
Many of the tools presented could be useful for understanding digital imaging and licensing issues.
Photo by Mary Harrsch
Flickr has proven very handy in sharing fieldwork photographs.
I was relieved to know that, even as a compulsive note taker, I didn’t need to take endless notes.
I love the way this is taking fire.-Chief Librarian
Follow up: a year later
We surveyed Web 2.0 class attendees a year later
80% of respondents used at least one Web 2.0 tool
Over 50% used a Web 2.0 tool in the past week
The most popular tool is flickr
“I have a delicious space for all the online manuscripts and library catalogues I need for my exhibition. My research assistant and I use it multiple times daily.”
“I've used flickr to find architectural images for a timeline page.”
“I use Google Notebook to maintain research documents and spreadsheets from work and home.”
“I've used Wikis and RSS feeds to receive relevant information for any research we might be doing and to keep up to date with industry trends.”
“I have created a wiki on the subject of book conservation.”
Various ways of integrating Web 2.0 into work
Watson Library 2.0
New technology should always:
Solve existing problems, or
Make work easier
There had to be a better way
Problem: creep of the internal shared drive
Solution: WatsINFO
Meeting notes
Conference reports
Announcements
Projects
Changes/updates in workflow
News bites
And much more
What goes on WatsINFO:
Comments invite participation by all and build community
The old library manual
Sustainable library IT
Built on Wordpress
Many free plug-ins
no programming required
Multiple admins = no bottleneck
Google docs for reference desk schedules
Google Calendar to schedule swing work stations
Example of an area calendar
Workstation, volunteer name & staff supervisor
Class registration sheets on Google Docs
Keeping track of who’s who in the library with flickr
New E-Resources Instruction Team (ERIT)
-subscription
-traditional
-new 2.0 tools
Online class guides can be downloaded or printed
Library Units => Teams
• Cross-functional
• Teams are:– voluntary– largely autonomous– free to experiment
Ripple effects: Museum 2.0
Watson Library Open Houses
New monthly lunches with Information Technology Department
http://blog.metmuseum.org/cloistersgardens/
The MMA official facebook page
Feeds to Museum podcasts
Feeds to Medieval Garden (blog)
Links back to authoritative content on MMA website
Links to the Met on
YouTube
http://youtube.com/user/metmuseum
http://youtube.com/user/metmuseum
‘Snap the whip’ and figure it out as you go Suffer In Advance
Support from the head is key.