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Social Media Basics for Small Businesses
hello!
Mikki Burcher MBurcher Consulting mikkiburcher@icloud.com 620.253.0343
how do I use social media?
conversations + relationships
starting the journey
types of social media 3
publish
share
network
pick a platform
know your limits
find your people
quality, not quantity
• ]\
register
listen
strategize
create
what to post
be visual
recycle content
best practices: the fast five
don’t be a robot
1
fill your toolbox 2
editorial calendar
3
4
Aggregation Engagement Hard Promo
the 411 rule
plan for negativity
5
Mikki Burcher mikkiburcher@icloud.com 620.253.0343
You can find me on…
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