Seo: Search Engine Optimization

SEO-Vishal

Search Engine

● Google● Bing● Ask● Duck duck go● Yahoo

?What, How, Why

WHAT?Whenever you enter a query in a search engine and hit 'enter' you get a list of web results that contain that query term. Users normally tend to visit websites that are at the top of this list as they perceive those to be more relevant to the query. SEO is a technique which helps search engines find and rank your site higher than the millions of other sites in response to a search query. SEO thus helps you get traffic from search engines.

HOW?Search engine employ intelligent program robots called crawlers or spider , which visits thousands of websites every hour and index the pages according to the content . These indexes are huge database containing reference and links to the actual websites. The search engines looks though this database and displays the results.

WHY?

Customer/User

Two types

● On Page SEO● Off Page SEO

● White Hat SEO● Black Hat SEO● Grey Hat SEO

On Page SEO

Semantic WEB

Off Page SEO

Right Content Link

Future“Doing basic right”

Humming Bird

● Beyond Keyword● Human Intent● Time Spent● Page Visit

:) Thanks http://www.vvishal.com

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