Smarter Mobile Apps

Smarter Mobile Apps with

Process and Decision

Management

James TaylorSandy Kemsley

Your Presenters

James Taylor

We work with clients to improve their business by identifying and modeling decisions, and applying business rules and analytic technology to automate & improve them.

Recognized experts and champions of Decision Management

Sandy Kemsley

I work withenterprise clientsto evaluate anddeploy processmanagement systems and practices within their core businesses

I write and speak on BPM and digital transformation as an industry analyst, and blog at column2.com

2© Decision Management Solutions and Kemsley Design, 2016

Agenda

1. Excellence In Enterprise Mobile Apps

2. Limitations In Traditional Platforms

3. The Role Of Process Management

4. The Role Of Decision Management

5. Making A Case For Smarter Mobile Apps

6. Next Steps

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Excellence In Enterprise Mobile Apps

Consumer Banking Mobile App

Uses mobile capabilities:

GPS for branch/ATM location

Camera for check deposit

Interaction with back-end processes and decisions:

Deposit validation

Transaction dispute

Travel insurance application

Foreign cash orders

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Home Healthcare Case Worker App

Uses mobile capabilities:

GPS for patient location

Camera for patient photos

Interaction with back-end processes and decisions:

Provide recommendations based on clinical observations

Initiate other medical services and processes

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Usability, convenience,

mobile form factor are

necessary but not sufficient

Mobile context is critical.

Localization and

personalization matter

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Mobile users need

seamless, real-time

responses, all the time

Limitations In Traditional Platforms

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No Personalization

Mindlessly consistent

No localization

No geo-awareness

No user-centricity

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Manual, Office-based Interactions

Assume an office

Assume policies and

regulations can be consulted

Assume people are involved

Wait for a human interaction

Don’t act on your behalf

Present data but don’t use it

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Passive

The Role Of Process Management

Processes Make The App Part Of The Action

The same process accessed by any device, from mobile to desktop

Mobile apps can be fully-functional participants in a business process

Create, view and complete tasks

Information capture at the point of interaction

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Leverage Mobile Capabilities Within Process

Allow mobile workers to interact directly with process

Avoid manual rekeying/synchronization of data gathered in the field

Device-specific capture methods

Photographs/video as process attachments

GPS location to validate mobile users

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The Role Of Decision Management

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Decisions Drive Better Mobile Apps

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Decision Management Systems

Business

RulesPredictive

Analytics

External Data

Big Data

Making A Case For Smarter Mobile Apps

Making A Case For Smarter Mobile Apps

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Once and done

right, right now

Less data, less

paperwork, more

answers, more

actions

Customer

engagement

Enterprise

Optimization

Questions?

Takeaways

Building Smarter Mobile Apps

Upgrade your back-end, not just your UI

Process ManagementSeamless experience

Integrated channel

Action-oriented

Decision ManagementAnswers not data

Real-time

Straight through processing

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Thank You

James Taylorjames@decisionmanagementsolutions.com

decisionmangementsolutions.com

Sandy Kemsleysandy@kemsleydesign.com

column2.com

sandy@kemsleydesign.com

sandy@kemsleydesign.com