Social media portfolio

Preview:

DESCRIPTION

 

Citation preview

Social Media & SEOPortfolio

Majestic Social Mediawww.majesticsocialmedia.com

Majestic Social Media

Majestic Social Media

CONTENT REACH ENGAGE MONITOR

© Majestic Social Media – Full Service Social Media & SEO

WE BELIEVE THAT A SOCIAL

MEDIA & SEO STRATEGY WILL

HELP YOU TO ACHIEVE YOUR

GOALS and drive more people

to your website and increase

your sales!

Viral Marketing!

Spicy Ginger Ambrosia is a blend of raw California wildflower Honey,

bee pollen, certified organic powdered cinnamon and powdered

ginger.

Content!

Content

Social Media Statistics

What we do!

Clients and Examples

© Majestic Social Media – Full Service Social Media & SEO

The Rise of Social Media

74% of the world's Internet surfers visit SM (Nielsen, 2010)o YouTube, Wikipedia and Facebook are three of the top seven online

brands visited Time spent using SM rose 210% in 2009 (Nielsen, 2010)

o Average time per person increased 143%o Average time spent on Facebook and Twitter increased 200% and 368%

respectively Facebook alone catering to 500 million users

o 150 million access via mobile devices Twitter growing 579% in annual unique visitors (Nielsen, 2010)

SM marketing to grow 34% annually over the next 5 yearso US$3.1 billion by 2014 (Forrester Research, 2010)

© Majestic Social Media – Full Service Social Media & SEO

The New Age: “Social retailing”

“Shopping meets social networks” (Foresee Results, 2010)o 56% of shoppers who interact with social media websites have elected to

“friend” or “follow” or “subscribe” to a retailero More than 50% of online shoppers use Facebook, and of those online

shoppers who engage in social media, more than 80% use Facebook o 49% of respondents who “friend” or “follow” companies through social

media do so to learn about special deals and options o 45% of users do it to learn about productso 5% use social media primarily for customer support

However, 60% of retailers do not have a presence on a social networks… 85% of Gen Y shoppers participate in social networking (PriceGrabber, 2010)

© Majestic Social Media – Full Service Social Media & SEO

Social Media MarketingWhat We Do!

THREE CONVERSATIONS ONLINEConsumers are Searching, Surfing and Socializing

Search Surf

Social

© Majestic Social Media – Full Service Social Media & SEO

How do you reach consumers?

AdvertisementPaid Ads

Web PresenceOrganic Placement

You need both to ensure maximum reach!

© Majestic Social Media – Full Service Social Media & SEO

How do you reach consumers?

You need a web presence and many ways to be found!

More quality content Published in more places = More customers!

© Majestic Social Media – Full Service Social Media & SEO

How do you reach consumers?

Social Discovery!

Reputation!

Search Discovery!

© Majestic Social Media – Full Service Social Media & SEO

What is quality content?

© Majestic Social Media – Full Service Social Media & SEO

Social Media Analysis Website Analysis

Analysis

Strategic Planning

Goals Vision Mission

Operative Planning

TARGET MARKET! TARGET MARKET!

Online PRSocial Media Blog Marketing SEO + Bookmarking E-Commerce

Social Media Marketing

© Majestic Social Media – Full Service Social Media & SEO

Social Media MarketingCISS Formula

© Majestic Social Media – Full Service Social Media & SEO

Social Media Tactics

Social Media Applications

We utilize all of these!

© Majestic Social Media – Full Service Social Media & SEO

Overall Strategy

www.slideshare.net

www.myplick.com

www.authorstream.com

www.slideboom.com

Share ContentPower Point Presentation or

Documents

www.reddit.com

www.free-press-release.com

www.prlog.com

www.articlesbase.com

and more

Business Directories

www.yelp.com

www.local.com

www.superpages.com

www.yellowpages.com

www.hotfrog.com

www.citysearch.com

www.insiderpages.com

And more directories

Publish PR Releases

© Majestic Social Media – Full Service Social Media & SEO

Blog Set up and Publishing

Viral Marketing Classified Ads

www.youtube.com

www.vimeo.com

www.ustream.tv

www.yahoo.com/videos

and more

Website Integration

Blog Integration

www.wordpress.com

www.blogger.com

www.mybloglog.com

www.technorati.com

www.global-free-classified-ads.com

www.craigslist.org

www.hoobly.com

www.backpage.com

And more

© Majestic Social Media – Full Service Social Media & SEO

SEO and Bookmarking

Social Media Marketing

We create and optimize websites and showcase all of

your offers!

-Interactive

- Special Offers

- Discounts

- Contests, etc.

Keyword Optimization

Bookmark Website

Create Backlinks

www.twitter.com

www.facebook.com

www.myspace.com

www.youtube.com

& more

Website Creation + Optimization

© Majestic Social Media – Full Service Social Media & SEO

CQ/s/darkTwitter and FacebookTactics

Twitter Tactics:

-We increase Nr. of Followers: We add twitter users by keywords & demographics! -Incentivizing: We recommend to offer Discounts for twitter followers – also offer discounts for twitter followers if they follow the facebook fanpage too. -We monitor, and post on a daily basis! We post about 30-40 tweets a day! -We engage your twitter followers with contests, incentives and more!

Examples:www.twitter.com/righteouslyrawwww.twitter.com/andrebergermdwww.twitter.com/majesticsm

Facebook Tactics:

-We Increase Number of Followers-We join facebook groups and post articles on group forums-Incentivizing: Offer Discounts for followers -We monitor, and post on a daily basis! -We add applications to the facebook fanpage! (contests, games)-We customize the Facebook Fanpage!

Example FanpageS

www.facebook.com/rejuvalifewww.facebook.com/thecellproject www.facebook.com/righteouslyrawwww.facebook.com/ragzdressware

CQ/s/darkContests, Trends & Ideas!

Facebook Treasure Hunt

Contest Suggestions!

This contest model involves posing questions to your fan page and providing clues or answers on your website. To participate, Facebook users must look for the answer on your website and then answer the question with a comment to your status update or note. This contest

model provides the additional benefit of driving traffic to your website.

© Majestic Social Media – Full Service Social Media & SEO

Tag Yourself

Contest Suggestions!

In this contest model, you upload a photo album of your products to your Fan page. Ask your Fans to tag their name to a product to win

that product. To maximize this contest model, upload 1 picture every few days to encourage Fans to keep returning to your page. As an

alternative, ask Fans to post a review or testimonial of your product in the photo comments.

© Majestic Social Media – Full Service Social Media & SEO

Social Scanning

Smartphones are the latest trend. What this means is that any smartphone owner can fire up a barcode scanning application,

scan a code and complete activities or gain access to information. You can utilize barcodes that either link to your

website, facebook page, twitter page, or any other url! Also with a barcode, you can introduce a contest or any kind of special

offer! We recommend to create barcodes that link to your facebook and/or twitter and print the code either on postcards,

banners, letters etc. Also, these barcodes can be used to conduct contests on your social media profiles!

© Majestic Social Media – Full Service Social Media & SEO

This would be a sample code!Scan it With your Smartphone!

© Majestic Social Media – Full Service Social Media & SEO

QR Codes – Social Scanning!

Location Marketing

Location services will grow in popularity as people get more comfortable checking in to a business. It's time to utilize sites, such as Foursquare, Facebook Places and Gowalla. These sites will help you better target prospects' likes and interests, pique

interest and influence purchase decisions by offering discounts, promotions or giveaways when they “check in” to your

business.

© Majestic Social Media – Full Service Social Media & SEO

© Majestic Social Media – Full Service Social Media & SEO

FACEBOOK PLACES!

Mobile Marketing

As the mobile arena grows, you should continue to move marketing campaigns to mobile phones. MessageBuzz and

Enowit offer free demo accounts that allow us to test a mobile-marketing campaign. You can start by incorporating a mobile

widget onto our site to help collect mobile numbers through an automated system and create campaigns specific to area codes

or regions.

© Majestic Social Media – Full Service Social Media & SEO

Presentation platforms

As teleseminars become overused, interactive web seminar platforms will step in. New presentation platforms such as

SlideRocket.com and Prezi.com are incorporating easy-to-build presentation tools with social media, live feeds and video. People

online want to see the presenter, not just listen over a bridge line.

© Majestic Social Media – Full Service Social Media & SEO

Viral Marketing

We recommend to use videos and pictures slideshows to promote your website and to add to your social media profiles!

http://video214.com/play/tymf6Khk8qbmj0j9lV4LCQ/s/dark

Sample Video

http://video214.com/play/ZKU2DO5UNNbKvkOwFpWaBg/s/dark

http://video214.com/play/pAKJdUnenTWFcqUZ9J1rYg/s/dark

220 Cateringwww.220catering.com

http://video214.com/play/IHt9DyBPD1iUM0iRvNmi1A/s/dark

SSISSenior Security Insurance Services

www.ssis.ws

http://video214.com/play/7RVHXodnihV1OgoAvF9Pdg/s/dark

Social Media Platforms

www.twitter.comwww.facebook.comwww.Merchantcircle.comwww.myspace.com www.Linkedin.comwww.Meetup.com www.kaboodle.com www.Xing.comwww.Flickr.comwww.friendster.comwww.friendfeed.com www.youtube.comwww.Delicious.com www.zoominfo.comwww.tumblr.com

Social Media Platforms that we mainly use

© Majestic Social Media – Full Service Social Media & SEO

Business Directories!

superpagesyellowpageshotfroghellosandiego.cominsiderpages.commojopages.comhotfrogCitysearchlocal.comkudzu.comphones.whitepages.comrealpageslive.comtheusaexplorer.combridgat.comdiscoverourtown.comyellowusa.comGoogle Mapswww.kudzu.comwww.manta.com

Business Directories to put you on!

© Majestic Social Media – Full Service Social Media & SEO

Classified Ad Sites

Classified Ad Sites

global-free-classified-adsCraigslistCraigslistCraigslistBackpageswww.bridgat.comhoobly.comwww.kijiji.com www.oodle.comclassified.yahoo.comclassifiedsforfree.comwww.webleeg.comwww.zoozads.comwww.tweetmart.com

We create a custom HTML Code for the ads to create a look and feel that suits the brand!

© Majestic Social Media – Full Service Social Media & SEO

Example: Craigslist Ad

© Majestic Social Media – Full Service Social Media & SEO

Blog Marketing

Blog Marketing

We set up blogs on wordpress in order to be able to promote that blog and treat it as a second website. We promote the blog using the following blogging directories and more!

Technoratiblogcatalog.combloghub.combloghints.comblogville.usbestblogs.orgtotalblogdirectory.comblogdirectory.netbloggingfusion.comblogarama.com

© Majestic Social Media – Full Service Social Media & SEO

Content Sharing

authorstream.comslideshare.netslideboom.commyplick.com

Content Sharing

We create power point presentations about Your company and products in order to use these presentations for Your blog, social media profiles and in order to publish these presentations on so called content sharing sites, see below:

© Majestic Social Media – Full Service Social Media & SEO

Online PR

reddit.comfree-press-release.comprlog.comarticlesbase.comslashdot.compressrelease.compressreleasepoint.comtheopenpress.com

Online PR

We write and publish PR Releases on a weekly or Bi-Weekly basis on the following platforms & More!

© Majestic Social Media – Full Service Social Media & SEO

Bookmarking

Bookmarking

We bookmark Your website on the following bookmarking sites and about 300 more…

http://business-planet.nethttp://digg.comhttp://www.diigo.comhttp://faves.comhttp://againlinks.comhttp://agilemarks.comhttp://ardour.tvhttp://atozbookmarks.comhttp://bharatinfo.comhttp://bookmark4seo.comhttp://bookmarkalley.comhttp://bookmarkarticles.comhttp://bookmarkcity.comhttp://bookmarkingpalace.infohttp://bookmarkingweb.comhttp://bookmarkix.info

© Majestic Social Media – Full Service Social Media & SEO

Work Examples