DEVELOPING TECHNOLOGIES IN THE FILM AND TV

INDUSTRIES

CONSUMER PRODUCTS

• Consumer products Is a form of technology in the film and TV industry which mainly consists within the general public, these products are specifically made for the general public, for example; products in home cameras such as the DSLR made by companies such as Nikon and Cannon, editing software such as Adobe premier Pro, Audio recording devices such as a Shotgun mike these products are made to make affordable and accessible to the public, this generates a lot of money into the film industry because the companies that produce these products can put more money into developing new technology to make better products for filmmakers and also the general public to purchase. It also allows the general film public to be able to develop their own films.

SATELLITE AND CABLE TELEVISION • Satellite: Satellite Television is a form of broadcasting channels that is requires a satellite dish, this depends on if it is most

suited to the customers depending on where they live, most broadcasting services such as BT and SKY will only allow satellite service into certain areas, say if someone was living in a scheduled area near a forest then they probably be using cable, satellite provides a much stronger connection to the channels and gives the best quality and is also much cheaper to run rather than cable.

• Cable: Cable television which since technology has progressed throughout the years is probably the least used broadcasting format with most consumers, because it is more expensive to use and does not usually give the best quality, but it also rarely uses connection and has been around much longer than satellite, most services such as Sky and BT provide cable television depending on where you live.

ANALOGUE AND DIGITAL

• Analogue: analogue television is the original television technology that uses analogue signals to transmit video and audio. In an analogue television broadcast, the brightness, colours and sound are represented by rapid variations of either the amplitude, frequency or phase of the signal.

• Digital Television: Digital television is the transmission of audio and video by digitally processed and multiplexed signal, in contrast to the totally analogue and channel separated signals used by analogue television. Digital TV can support more than one program in the same channel bandwidth.

• As technology has progressed through years analogue TV’s are no longer made since the switch over, so TV stations do no longer support analogue.

• Internet: The internet now in the world of technology is probably the most used way of viewing Television and Films on demand, Illegally and Legally with services such as Netflix, Hulu, Amazon Prime and crackle (Free streaming service) allow the customer to have hundreds upon hundreds of shows to watch on demand in the click of a button from the television (smart TV’s) computer, tablet, Phone Etc. these are mostly paid by subscriptions other on demand services such as All 4 and Crackle are funded through adverts and do not take in revenue the same way as paid services do, because most of these have been funded by the channels these services already have up on television. Illegally there are various amounts of forms of illegal streaming and ‘Torrenting’ for example Websites such ‘Putlocker’ (putlocker.is/featured/1) and 123 Movies (123movies.to/) provide this illegal service, Torrenting websites such as Pirate Bay (https://proxybay.tv/) allow the user to illegally download files which contain films and other sources of media. Both of these forms of internet usage of media productions has affected the media industry in various ways such as screaming legally and illegally has affected some media productions financially through box office numbers cause the lack of audience members attending screenings because they can watch hundreds of films in their home at the click of a button. ‘Torrenting has affected the financial status of the Film and TV Industry because the lack of purchase through digital, physical and box office media has lost high amounts of money.

• Interactive: In the past decade people have been able to interact with their Films and Television shows more effectively Through technology such Streaming devices like Chrome cast which allows you to use various streaming services such as Netflix and All 4. Services like this also allow the viewer to pause, fast forward and rewind recorded and live TV , before these streaming services were created first came the television boxes such as the Sky Plus Box and Virgin TV which allowed the viewer to perform all of these ground breaking interactions digitally. We also can interactive through social media such as facebook and twitter allow the general public to express opinions towards media.

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INTERNET AND INTERACTIVE

HIGH DEFINITION AND 3D• HD: High Definition (HD) gives the viewer the opportunity to watch Films and Television with a higher quality

definition which is over 420p which is considered standard Definition the Aspirations above are 720p and 1080p which provide a better crystal clear image. The majority of moving image productions provides this option for example YouTube allows you to change video definition when watching, various television channels have HD alternate channels (Sky 1 HD, ITV HD, BT sport HD Etc) The majority of streaming services provide a fully HD option to their services (sometimes at higher price)

• 3D: 3D is 3 dimensional; content created to make the illusion that the content on the screen is popping off making it look like the image are coming towards you off of the screen, a few years ago this form of viewing was very popular in the cinematic sense, films such as Avatar elevated the popularity of 3D and was used a ‘gimmick’ for years but recently it is not considered as popular by the general public as much as High definition is. The majority of films do not support 3D but through the years technology has been devolved to allow 3D to be viewed in homes with 3D TV’s allowing football matches, films and television specials, games have also used 3D technology through television.

PAY PER VIEW (PPV)

• PPV: Pay Per View is a on demand and Live Television service which allows the user to purchase a film or event for one single viewing. This service can be accessed through TV menus or can be purchased from your television provider online or over the phone , Sports events and Films are the highest provided forms of media on pay per view services because the generate high amounts of income to the media and sports industry. Companies such as Sky Box Office and HBO allow viewing of brand new on demand film releases and Live sports events such as Boxing matches and Wrestling Events to be bought through their PPV services

ON DEMAND VIEWING

• Video on demand (VOD) is a form of online service which allows the viewer to access television shows (primarily) and films through apps which allow people to view from most devices such as Smart TV’s , Tablet, Phone, Computer, Streaming Box Etc.

• These services were primarily created to allow people to view television shows without having to go out of their way to watch it at a scheduled time and to allow them to watch their media freely. This is done through streaming, and Recording. Apps such as BBC I player and All 4 Provide this service for free.

• This has service over the years has given the user the freedom to enjoy their TV viewing needs at any time, any place and on any device of their choice.

STREAMING CONTENT

• Streaming Content in the world of technology today is massively popular it is one of the most or most likely the most used format to watch TV shows and Films. Streaming is content which is streamed through the internet without needing to be recorded or having to have files downloaded it the most simplistic way of viewing media on demand. Providers of this service such as ‘Netflix’ and ‘Hulu’ give their customers a cheap monthly subscription usually between the prices of £5-£10 depending on the service and added qualities of the service.

• Streaming was primarily created to providing the media to the viewer , allowing the viewer to access the content they want from home on any device.

DIGITAL RECORDING (DVR)

• DVR: Digital recording devices also know as DVR is technology which allows the user Download, Record or stream television and film content onto a device which is stored onto a hard drive on the device known as a HDD, SD Card or Most regular storage devices . Streaming devices such as the ‘Roku Box’ or The ‘Chromecast’ are DVR devices which allow the customer options such as on demand videos, multiple streaming platforms, live television and recording of live television. These devices attracted customers because they are simple devices which allow the user to access content upon content through various media services.