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© 2014, Rock Your Bu 3 Things You Need to Be Doing RIGHT NOW to Rock Your Business!

3 Steps to Rock Your Business Now

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© 2014, Rock Your Business, Inc

3 Things You Need to Be

Doing RIGHT NOW to Rock

Your Business!

Steven PlaceyPresident, Rock Your Business, Inc.Best Selling Author, “ROI Marketing Secrets”

Fresh Ideas and Proven Systems to Accelerate Your

Growth

About Rock Your Business®The Rock Your Business® Team of passionate, innovative

professionals thrive on uncovering unforeseen opportunities for

revenue growth, creating automated systems for business

development and executing forward.

The results: Automated Systems for Lead Generation, Lead

Capture, Follow Up, Sales, and Increased Marketing ROI.

You spend less, do less and make more.

Masters at Converting Opportunities into Profits.

© 2015, Rock Your Business, Inc

RockYourBusinessNow.com

321-248-7233

Attract target customers

Convert more sales

Multiply your customers

© 2015, Rock Your Business, Inc

© 2015, Rock Your Business, Inc.

1. ME solutions, ME advertising, ME marketing, ME

ANSWERS

2. Innovative SIMPLE Solutions / Answers to Common

Problems

3. Boutique Products, Classes, Info and Solutions

They want CONTENT relative to THEIR industry, THEIR

issues.

General content will be less effective in conversion.

Remember when “talking” on social media – you are

talking to “ONE PERSON” at a time….not an entire

industry or vertical market.RockYourBusinessNow.com

321-248-7233

They want to hear about:

© 2015, Rock Your Business, Inc.

No CLEAR answer to “What’s next?”

How can they dip their toe in your water?

No BIG product or service◦ Progression chart

◦ Medium popcorn

No boutique products and services

RockYourBusinessNow.com

321-248-7233 © 2015, Rock Your Business, Inc.

Converting your website into a Customer Generation

Engine

© 2015, Rock Your Business, Inc

• Everyone checks you

out!

• Make a good 1st or 2nd

impression

• Turn their interest into

action!

Pictures for the right brainers….Stats and facts for the

left brainers

WIIFM◦ Every product or system – THIS is the result you can expect

Proof of what makes you different – should see it

instantly◦ Show your attitude (why RYB?)

Testimonials◦ #1 influence on the buying decision

Educational videos◦ Show what you know…more later…

Lead capture◦ Club, report, download…this feeds your automated systems…

RockYourBusinessNow.com

321-248-7233 © 2015, Rock Your Business, Inc

LOTS of text. ◦ Who reads it?

Your life history◦ It’s not WIIFU

BORING!

RockYourBusinessNow.com

321-248-7233 © 2015, Rock Your Business, Inc

© 2015, Rock Your Business, Inc

One of biggest deficiencies I see in professionals at all

levels in lack of FOLLOW UP.

Follow up is the beginning of opportunity…

None of the stuff I have showed you today matters if

you don’t follow up with people Multiple Times◦ Best to automate this process if possible…

Marketing and PR are COST centers…

they do NOT make you money…unless you….

© 2015, Rock Your Business, Inc

Works for them 24 / 7 ◦ More ROI out of their networking / tradeshows / talks / all

marketing

◦ More Sales from the Sales Staff

◦ Higher Conversion = Reduce Marketing Time / Expenses =

Higher Profitability

◦ NO OPPORUTNITY GETS MISSED

4U-Insurance

Rental Home Management Services

Simple systems – professionally written.

© 2015, Rock Your Business, Inc

+

© 2015, Rock Your Business, Inc

New Contact Follow Up Sales Conversion Cross Sell / Up sell Referrals

© 2015, Rock Your Business, Inc

It’s what you say, when you say it…

© 2015, Rock Your Business, Inc

You speak at an event, you get business cards…◦ Feed ALL of them into your automated follow up system with a thank you

email day 1

And a call request to “brainstorm”

◦ Day 7 – Educational content (video) and “have we connected yet?”

◦ Day 14 – Educational content and “have we connected yet?”….

You speak at an event, you get business cards…◦ Feed ALL of them into your automated follow up system with a thank you

email day 1

And a call request to “brainstorm”

◦ Day 7 – Educational content (video) and “have we connected yet?”

◦ Day 14 – Educational content and “have we connected yet?”….

© 2015, Rock Your Business, Inc

Referred customers usually spend more money, buy

more often, are more loyal, and tend to refer more.

Most people don’t get referrals from clients … WHY?

Referrals can be the quickest way to generate new

revenues NOW!

How many referrals are you getting for your business

right now?

Take that number and multiply it by _____. That’s the

potential increase in business expect by implementing

an automated client referral system… © 2015, Rock Your Business, Inc

Have an automated email for new clients◦ Sent on day 7

◦ Sent on day 35

Sales Staff up front contracts

Rental Home Management Services Example

© 2015, Rock Your Business, Inc

Hello, this is Tim from 4U Insurance.

We strongly believe that good people surround themselves with other great people.

Those people may be struggling with their own insurance decisions, may not

adequately be protected or simply paying way too much for their coverage.

Do you have a friend or family member that is

- Is getting married?

- Is having children?

- Has teenagers getting ready to drive?

- Is getting divorced?

- Owns a business?

If so, we’d love to offer them the same great service we provided for you and

thousands of other customers. Simply send them our way or email us back their info

and we’ll reach out to them to see if we can be of assistance. No pressure, no

hassle, simply offering a helping hand.

Respectfully-

Tim Davenport

© 2015, Rock Your Business, Inc

Could be leaving huge revenues on the table simply

because your clients don’t know….

Have an automated email for new clients◦ Sent on day 7

◦ Sent on day 35

PANGOLIN

4U Insurance

© 2015, Rock Your Business, Inc

© 2015, Rock Your Business, Inc

Having videos on YouTube has become as essential as

having a website

Over 1 Billion individuals watch videos on YouTube every

month

40% of all those individuals watched “How To” videos (400

Million / mo.)

People will spend more time watching a video than reading an

article or a website

Video Marketing is a fantastic lead generator for any industry

of any size

People of all ages are watching videos online

Google has started ranking pages higher that have video

content

You can be more creative in videos

People can see, hear and feel you passion in videos, where

text is just flat.

© 2015, Rock Your Business, Inc

75% of executives told Forbes that they watch work-

related videos on business websites at least once a

week. The results breakdown:

◦ 50% watch business-related videos on YouTube

◦ 65% visit the marketer’s website after viewing a video

In 2010, an Implix email marketing survey found that

including a video in an introductory email increased the

click-through rate by 96%. ◦ That’s nearly twice as many people clicking through to your

website when you include a video in your marketing emails

© 2015, Rock Your Business, Inc

There are lots of “experts” these days.

Each of you has hundreds of competitors and

more coming….and they ALL can have a voice.

SHOWING people what you know, with passion,

is the ONLY true separator these days…

© 2015, Rock Your Business, Inc

Over 10 Million people EVERY DAY are going to

YouTube to learn HOW TO do something.

Do you have a presence there so they can

find YOUR COMPANY?

If not, they are learning it from your competition

and buying from THEM.

© 2015, Rock Your Business, Inc

1. Creating New Prospects◦ People need answers – show them you know what

you know – separate yourself and gain their trust.

2. Reducing Your Sales Cycle◦ Since you have shown WHAT you know – then it’s a

matter of can you show value to their issues?

© 2015, Rock Your Business, Inc

3. Creating More Client Referrals◦ It is easy for people to forward and share your videos

with people that they know may be dealing with issues

you have solutions for.

4. Re-igniting Past Clients◦ Past clients can easily be re-engaged if you stay in

front of them – and give them MORE reasons to use

you!

© 2015, Rock Your Business, Inc

Makes blenders…

Had an idea to do videos demonstrating the power of

their blenders… (www.Willitblend.com)

Starting seeing if things would blend.. 2 x 4’s, etc..

Blending iPhone video 10 Million+ views…

Increased sales….

© 2015, Rock Your Business, Inc

Creates multiple six figures a year in revenues

for us yearly…

Cut sales cycle in half

More speaking opps

More referrals

I passed it on to my friends…

http://youtu.be/wfIrGiZemUU© 2015, Rock Your Business, Inc

I see many people go to every class, buy every book,

spend thousands on seminars…

Knowledge is good, innovation is great, but

EXECUTION makes you money.

A few other tips:

GET HELP!

Outsource

Execute!

© 2015, Rock Your Business, Inc

Now is your time –

Do you realize some people (that are not near as smart or

good looking as you all) are playing with dollars while many

people still play with pennies!

People are making millions…Why not you?

Why not now?

© 2015, Rock Your Business, Inc

RockYourBusinessNow.com

407-869-ROCK (7625)

Orlando Office

660 Executive Park Court

Suite 1100

Apopka, FL 32703

© 2015, Rock Your Business, Inc