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#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
7 Vital Reasons Why Twitter Is a Must, PLUS 37 Easy Ways to Boost Biz Visibility,
Revenue, and Results With Twitter
‘A-Ha!’ Tribe 101 Webinar, April 2014
“They laughed when I joined Twitter…
but when I started to tweet!”
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
A note from your Allies in Possibility…Hi there! Thanks for checking out this presentation.
Would you prefer experience this resource as a 61-minute, full-throttle, info-packed webinar? You can! It’s just one of the many info-packed training webinars available to Members of the ‘A-Ha!’ Tribe, our social media, marketing, success and mastermind community.
As a Member, you get permanent, on-demand access to all of the Tribe Webinars, plus Expert Interviews, Video Tutorials, and access to our powerful Private Facebook Group.
Learn more and join at http://AhaTribe.com!
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
About the ‘A-Ha!’ Tribe in 2014
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
What’s on the Path Ahead…• Why Twitter?• Workin’ the Twitter Mojo• Advancing Expert Status• Powering Up Networking• Enhancing Communication• “Twips” and “Twicks” ;)
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
Why Twitter?
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
1. Universal search
placement
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
2. Second biggest social
network
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
3. Third largest search engine
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
4. Every tweet is its own web
page!!!
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
5. World gone mobile
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
6. Author authority,
social authority
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
7. Tap into the pulse of the
planet!
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
Workin’ the Twitter Mojo
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
Build a presence without a website.
Don't have an official business (yet)? Want to test interest in an idea? Use
Twitter!
#1
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
Strategic visibility
Twitter is your digital elevator pitch! Stand out in your field,
show off your interests and alliances.
#2
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
Inbound links
Twitter is among the top 10 most popular websites. A bunch of links from
there to your site? Good for SEO.
#3
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
Establish brand voice
Use Twitter to extend,reinforce, and humanize
the brand experience you want to create.
Go for it!
#4
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
Monitor your brand/industry
Folks are already talking about you, and issues related to your biz.
Do you know what they’re saying?
#5
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
Market your products and services
Yes, you can do this on Twitter. (Moderation is recommended.) Always provide value first and
foremost.
#6
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
Tweet from anywhere
Use your mobile device to tweet, RT, and
connect from wherever you are. No excuses - tweeting can't get easier!
#7
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
Research
Use search.twitter.com to start. Services like Topsy, Twitonomy go
deeper. Spy on competitors, eavesdrop on
customers.
#8
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
Trendspotting
Find hot topics of conversation to join. How?
Follow key tweeters, watch Trending Topics, search hashtag activity.
#9
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
Brainstorming
Use Twitter to solicit and track idea generation from people around the
world, for real-time collaboration.
#10
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
Crowdsourcing
Ask for ideas/comments/feedback on your products and services –
especially ones you haven‘t created yet!
#11
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
Recruiting
Many recruiters, headhunters & HR professionals use Twitter to fill
positions, find & screen prospective applicants.
#12
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
Advancing Expert Status
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
Job seeking
Demonstrate expertise, passion, motivation, creativity, voice.
In other words, stand out from the crowd!
#13
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
Share knowledge
How long have you been doing what you love? You must have learned a lot over the years. Tweet it in bite-sized
chunks!
#14
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
Multi-task learning
You read, listen to, and watch things to help you do your job better.
Leverage what you learn by tweeting!
#15
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
Create social proof
Over time, as you continue to dish knowledge, resources, and practical
tips, you boost your know/like/trust factor.
#16
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
Be the filter#17
There‘s so much information online, it's overwhelming.
You can be the trusted voicewho sorts the wheat from the chaff.
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
Powering Up Networking
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
Make connections
Clients, prospects, centers of influence,
joint venture partners, vendors, media, and industry experts are ALL on
Twitter.
#18
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
Join the conversation/party
People are talking - about your brand, industry, issues related to both.
Crash the party. Add your two cents!
#19
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
Who you “appear” to know
When you @ reply big names & brands,
onlookers see you as having conversations with heavy hitters.
#20
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
Easier reach
We're all getting hundreds of emails a day.
@ replies? Not as many. It's often easier to connect on Twitter.
#21
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
Join directories
WeFollow & Twellow are two of many that specialize in indexing
businesses/people. Get listed, find folks to follow there.
#22
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
Enhancing Communicati
ons
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
Create and amplify buzz
Around products, events, blog posts,you name it.
Ask people to re-tweet you andspread the word.
#23
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
Accept feedback
Give customers, partners, vendors, etc. a place to share their
questions/comments/concerns. Radical transparency works.
#24
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
Presence
Your Tribe is seeking you out. Be there. Connect with them where they are,
when and how they want to be reached.
#25
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
Exclusive feeds
Lock access to tweets, & grant viewing permission only to VIPs. Create an exclusive benefit, communication
channel, etc.
#26
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
Get personal
Share a bit about parenting, pets, hobbies, inspiration, humor, &
other things that make you human.
#27
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
Crisis management
You can‘t wait 24 hours to get news out and respond to situations when
there’s a disaster, natural or otherwise.
#28
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
Get ninja with lists
Organize, monitor, & engage your favorite communities, thought leaders, brands, businesses, clients, customers,
and allies.
#29
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
“Twips” and “Twicks” ;)
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
Categorize your tweets
Use the hashtag (#) right before a word or abbreviation to make themed
tweets easily searchable. (i.e. #AhaTribe)
#30
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
Automate communications
Use a service like HootSuite, Buffer, or Twitter itself (for advertisers) to
pre-load tweets for later publication.
#31
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
Enhance your website
Use http://twitter.com/settings/widgets to create custom widgets for your
website.
#32
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
Integrate blog/Twitter
Install http://about.twitter.com/resources/
buttons for easy sharing & following; Google “Twitter blog plug-ins” to auto-tweet
posts.
#33
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
Integrate Twitter/Facebook
Use http://facebook.com/twitter to have all your Facebook Page’s updates
posted to Twitter, too.
#34
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
Use other posting/reading tools
HootSuite, TweetDeck, Sprout Social all let you manage multiple Twitter
streams at a glance.
#35
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
Use a URL shortener
Maximize your tweet space! http://bit.ly converts long links, tracks
clickthroughs.
#36
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
And finally…
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
The ‘A-Ha!’ Tribe Agenda for 2014
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
You’re invited! Join today at AhaTribe.com!On-demand access to:
• Monthly Training Webinars
• Exclusive Expert Interviews
• Private Mastermind Community
• Expanding Video Tutorial Library
• Exclusive Discounts, Early Access
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
Go beyond text
Post photos with your tweets, use SoundTracking for music, Vine and YouTube for video.
Rock your tweets!
#37
#AhaTribe
AhaTribe.com | Lani & Allen Voivod, Your Allies in Possibility | @LaniVoivod | @AllenVoivod
Thank you!What was one of your favorite tips or ideas shared in this webinar? Tweet it!• @EpiphaniesInc• #AhaTribe• http://AhaTribe.com