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How to make your organisation outstanding?
Ask the Guruwith Sheila Parry & Jack Winters
Follow #AskTheGuru & #EngagePRIDE
“I want to work for a company that has a great reputation”
“I want to do a good job in the right job – somewhere where I can use my skills”
“I want to work with people who are good role models and can teach me something”
“I want to be able to tell people where I work and for them to respect me”
Two principles of PRIDE
OTHER STUFF
Success @ work
Engagement
Communications
WORLD
OF
WORK
Organisation Individual
Five factors of PRIDE
PURPOSE• The raison d’être for the company, the unique vision,
something that is meaningful and proudly shared.
REPUTATION• The external image of the company, the way it is talked
about by a company, its customers, in the trade and the media.
INTEGRITY• The ‘inner truth’ of the organisation, evidence of
whether the reputation is genuine and the inside story reflects the desired outside image.
DIRECTION• Where the company is going, its future focus, its
development strategy and its path to reaching its future goals. Ditto, employees’ personal and professional growth prospects.
ENERGY• The physical, emotional and organisational energy, the
processes that support the operation, the work ethic and the stamina will all contribute to the sustainability of a business.
• Diagnostic and toolkits • Where are you on the Purpose Map?• Does your EVP have a voice?• The Ronseal Test• Where are we all going?• Creating an Energy Plan
PRIDE in practice
OPEN DISCUSSION
Beginning, middle and endSome are born with itMost evolve it Many revisit it
Built over years, destroyed in an instant“Employees are customers who work here”He who shouts loudest (Domination by Superbrands)
What goes on the tour, stays on the tour* Making the promise a reality“Thank God it’s Monday”Ethics, behaviours, processes
*not
What does it look like from up there?Three dimensions to considerOur employees are leant to us, we don’t own them
Living longer, working harder?Health in mind and bodyFeeding inspiration
Last comments and questions?
