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Can a Multilingual Website Boost Your Business?

Can a Multilingual Website Boost Your Business?

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Page 3: Can a Multilingual Website Boost Your Business?

USA | Japan | Brazil | Taiwan

Reasons to have a Multilingual Website

Since more than 1.5 billion internet users browse the internet to acquire information and avail services, having a multilingual website is a thorough advantage.

In countries such as Japan, China, Korea, and Taiwan, Google, Yahoo, and MSN do not function as default search engines. Here, native search engines support multilingual websites to serve domestic as well as international consumers.

Research has revealed that a substantial percentage of the global population prefers to browse websites in their native language.

A multilingual website enjoys 45% more web traffic compared to other websites.

Page 5: Can a Multilingual Website Boost Your Business?

USA | Japan | Brazil | Taiwan

Global Visibility: By not limiting yourself linguistically, you can enhance your business further with a help of a multilingual website that caters to a global audience.

Increased Target Audience Base: A multilingual website will enable you to increase your consumer base across continents.

Increased Sales: Better global visibility will certainly boost your sales. When more people can read, know, and learn about your services in the language that they speak, more people will avail your services.

How Can a Multilingual Website Boost Your Business? (2/4)

Page 6: Can a Multilingual Website Boost Your Business?

USA | Japan | Brazil | Taiwan

Client Credibility: By communicating in the client’s language, you can gain credibility for being linguistically sensitive to a global audience by offering services in their native language.

Effective SEO Optimization: Get greater coverage and web traffic on search engines, global and native.

Tapping Unchartered Markets: A multilingual website will provide access to a wider audience by giving them the linguistic capability of communicating with you in their native language. This will help boost your sales better.

How Can a Multilingual Website Boost Your Business? (3/4)

Page 7: Can a Multilingual Website Boost Your Business?

USA | Japan | Brazil | Taiwan

Enhanced Brand Image: A multilingual website can help you create a definite differential by providing you competitive edge over your competitors. If you speak the client’s language, you build a direct relationship with your client. Position yourself such that the client is compelled to choose you over others.

Language No Bar: Often consumers are dissuaded to try out something new because of communication gap. Do not let the language barrier limit your growth.

Innovative Marketing Strategy: Reap the benefits of a multilingual website by using your website as a self-marketing tool. More global presence, more consumers, more profit!

How Can a Multilingual Website Boost Your Business? (4/4)

Page 8: Can a Multilingual Website Boost Your Business?

USA | Japan | Brazil | Taiwan

Creating a multilingual website requires a company that

offers expert, credible, and renowned translation services in

several languages.

Choose a website translation service that boasts a dedicated

team of bilingual experts in a variety of languages.

Invest in trustworthy website translation services to create your

multilingual website. It is ideal to check your preferred

translation company’s portfolio for an in depth analysis of their

work.

Dos While Having a Multilingual Website(1/2)

Page 10: Can a Multilingual Website Boost Your Business?

USA | Japan | Brazil | Taiwan

Do not make the mistake of relying only on machine translation. Artificial intelligence is never as good as human intelligence.

Make no assumptions about your consumer’s location. For example, your viewer might be located in India but be a Japanese native. Your webpage should not automatically redirect to a language based on location alone.

Always hire a website translation service provider who takes care of unwarranted and unforeseen glitches.

Don'ts While Having a Multilingual Website