Careers In The Beer Industry

GARRETT CHARDONMANAGEMENT INFORMATION SYSTEMS

PROFESSOR GUPTA

The PurposeFor my presentation, I decided to choose an industry that really interested

me. My choice of industry was a brewery. A brewery is a place or company that produces beer commercially to the world. Like many other people, I like beer and I thought it was a great option to dive into and figure out the process these huge companies go through.

At first, I thought this industry would be a tough choice. By this I mean, what jobs are actually out there in a brewery that comes to terms with IT skills or any technology what-so-ever. Following the guidelines for this project and doing my research, I was absolutely stunned with the amount of jobs that are actually in a brewery that needs all sorts of skill sets.

Head Brewer

My first job that I found interesting was the position of the Head Brewer. The head brewer or brew master is responsible for all aspects of the beer production and day-to-day operations of the brewery. These tasks include managing other brewers, making purchasing decisions, meeting with customers and other businesses, creating new types of beer, setting production goals and managing resources.

Salary: $89,935

Head Brewers Soft Skills and Tech Skills

Soft Skills The main contact point for the

brewery Selecting raw materials that are

used in the brewing process Manage the day to day

operations of the brewery and staff

Improve the production line of the brewery

Meeting with trade associations and brewery associates

Tech Skills Record keeping of the production line Work with the marketing team to

improve the profile of the brewery (digital business) social media

Budgeting Managing staff skill development

with technology as well as making the beer itself collaboration and communication technologies. Virtual collaboration- getting the staff to work well as a group.

Advise on capital expenditure.

Market Sales Manager

For my second position, I chose market sales manager. The market sales manager is responsible for the sales of the beer and the staff in the marketing department. Successful execution of annual sale goals and ongoing development and management of the sales department. Works closely with all other departments to develop an overall company sales and marketing strategy.

Salary:$56,392

Market Sales Manager Soft Skills and Tech Skills

Soft Skills Can communicate well with

others as well as be able to present in front of large audiences.

Email etiquettes Conflict resolutions Group dynamics- How you should

behave when part of a group.

Tech Skills Master of using programs such

as word, excel, and power point Mastering the social media and

engaging customers as well as employees

Mobile app and cloud security Digging into the company’s

databases to figure out strategies to promote the company more with the beer they produce.

Sales Representative

My third position is the Sales Representative. A Sales Representative is to ensure the successful sale, distribution and retail execution of our products and related programs resulting in the overall volume growth of the accounts within the assigned territory.

Salary $50,544

Sales Representatives Soft Skills and Tech Skills

Soft Skills Maintain a regular schedule of

weekly appointments with accounts in assigned area

Develop and maintain effective customer relations

Develop rapport with assigned customer base

Tech Skills Using data visualizations to

compare sales in that area to improve sales

Geographic Information System (GIS) -Captures, manages, analyzes, and displays multidimensional geographic data, also called geospatial data

Electronic Records Management- Documentation of a business event, action, decision, or transaction.

Packaging Operator

The Fourth position that I have selected is the Packaging Operator. The Packaging Operator ensures brewery cleanliness and package beer in accordance with our operating procedures. They assist with quality control and help to maintain our equipment by completing preventative maintenance procedures as scheduled.

Salary: $27,600

Packaging Operators Soft Skills and Tech Skills

Soft Skills Represent and promote Mission

Brewery in a positive manner to guests, local residents and the general public.

Attend meetings and training courses as directed.

Help maintain a high level of cleanliness by cleaning workspaces, neatening trash and recycling and cleaning up after guests.

Maintain a positive attitude when dealing with challenging issues.

Tech Skills Complete understanding of

consumer goods manufacturing Inventory management and

rotation Logistics coordination Detailed knowledge of inventory

data management and accounting Logistics process Logistics in a manner that meets

industry standard and Brew Hub SOP’s, Quality and Safety standards

Management Data and Systems Analyst

For my fifth position, I have selected the Management Data and Systems Analyst. The Management Data and Systems Analyst is responsible for all comprehensive analysis and systems maintenance for the Management department.

Salary: $73,703

Management Data and Systems Analyst Soft Skills and Tech Skills

Soft Skills Work well with groups Resolves all conflicts inside the

team or organization Talks well with one another Email Etiquette

Tech Skills Space analysis support files Work closely with IT and other data

teams in the office to integrate systems and reporting

Utilize Excel and Power Suite of tools to prepare and analyze data sets (Syndicated, Space, VIP, Panel, Retailer Scan, and other sources)

Knowledgeable on data cleansing and prep as well as modeling techniques to efficiently drive insights from larger sets of information

National Account Manager

My sixth position is the breweries National Account Manager. The National Account Manager is responsible for executing COT initiatives through in depth and creative sales presentations. The NAM is responsible to drive BBC sales volume and distribution in cooperation with distributor and BBC teams to their market’s respective account base. The NAM must deliver the annual plan while managing resources to budget.

Salary: $82,000

National Account Manager Soft Skills and Tech Skills

Soft Skills Selling with others Planning inside the corporation

and group members Motivation/team building Communication

Tech Skills Be analytical and conversant

with IRI, Retail Link, VIP and other data sources to evaluate BBC business and make recommendations to retailers, BBC and distributors.

Sales trends, opportunity gaps, customers, competitive activities, and BBC/distributor activities that affect the off-premise class of trade

Cyber Security Team

My seventh and final position that I have selected is the Cyber Security team. The Cyber Security Team is responsible to stop, search, and build protection from any hackers on the web. Most brewery companies all have online websites to purchase products such as alcohol. Being that a brewery sells alcohol, it must be very careful to sell these products to minors. This is where the cyber security teams comes into play.

Salary: $ 70,500

Cyber Security Soft Skills and Tech Skills

Soft Skills Curiosity/ Problem Solving Responsibility Communication Teamwork Time Management

Tech Skills Discover Vulnerabilities in

Information Systems Define Process for Managing

Network Security Stop fraud with online purchases Stay One Step Ahead of Cyber

Attacks Perform Security Monitoring Install Firewall and Data

Encryption Programs

What I have Learned

To be honest, I learned a lot from this project. It has taught me many different ways to research different job fields and different job fields in certain industries. There are so many industries in this world today and behind them is a driving force of many different jobs. I have learned also that from researching different job fields and their salaries, their are many different ways that I will be able to make money in my future. You see, I am just focused on one career in my life which is construction. But from this assignment, I have finally opened many doors in my mind where I can choose a different path. A path that I will enjoy while making money in the process. Who knows, maybe I will be working in a brewery after college.