CPRASI?CPRASIis anew conceptual marketing approach, designed for
2.0 business enviroments. How canI create web content with a high
power to attract followers? CPRASI attempts to answer this
important question.
CPRASIPertinent indicates the degree of opportunity in the
content posted by you. Its relationship with the interests of the
audience and the level of convenience for the reader of the
contributed content.Relevance means the good and excellent content
posted. How significant and excellent is the content to the
audience.Attractive responds to how captivating, enticing,
disturbing, evocative and striking is the content posted. It means
the degree of attraction that expresses the content in the
audience.Singular notes how peculiar and original is the content
posted. It indicates the degree of differentiation of
content.Interaction refers to the collaboration of the audience in
the creation of content. Each auditor can be a protagonist of the
content and feel valued for their opinions and contributions. This
generates a sense of community and belonging to it.Understandable
contentWhere the value of content is determined by:Where the core
element is determined by :
