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Digital Design

Digital Design - Wild Dog Design

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Wild Dog Design is an award winning Brighton based design agency, with expertise in branding design and brand management. Our clients include travel and tourism, NGOs, education, local authorities, charities, the arts, environmental agencies and specialist high-end retail.

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Page 1: Digital Design - Wild Dog Design

Digital Design

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W I L D D O G D E S I G N ™

BOLD

Commissioned by developers, Spacebar International to design the visual iPad app interface for a revolutionary and innovative new book publishing venture, titled ‘BOLD - how to be brave in business and win’ for publishers Kogan Page. Our creative approach was to embrace fully the project title and opt for an appropriate colour palette, typographical and graphical icon interface that complemented the BOLD brand vision.

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W I L D D O G D E S I G N ™

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W I L D D O G D E S I G N ™

Cox & Kings

The most well established specialist tour operator in the world, Cox & Kings (established 1758) commissioned us for a new web site. Stylish, elegant, intuitive, and accessible were all part of the brief’s keywords to be applied across our complete design. Incorporating the Home Page, multiple lower level page and e-newsletter templates, the agency worked closely with the companies CMS data engineers in Mumbai to seamlessly integrate the site through to launch.

coxandkings.co.uk

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W I L D D O G D E S I G N ™

Travelpost

Design and launch of Noble Caledonia’s new Travel Post Community Site.

Summary of tasks completed:

Digital Audit & Content Strategy, SEO, Competitor & Seasonality Analysis & Social Media strategy.

Design & build open-source website, including content creation, upload and on-going publishing maintenance.

Beta Site User Testing & report.

Tone of Voice and Communications Guidelines.

Custom Reporting.

Competitions – concept & build.

eMail Marketing & eCRM of audience in excess of 100,000.

Engagement, daily news management, forum moderation, reports & insights, Social Media integration (Twitter, Facebook, YouTube channel, Flickr etc).

travelpost.noble-caledonia.co.uk

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W I L D D O G D E S I G N ™

Political Tours

‘Bronze’ Winner for Best Website. Political Tours gives people a first-hand understanding of current affairs, and offer group tours and tailor made itineraries for people with a serious interest in politics and international affairs.

The typographic style, tone of voice and journalistic layout reflecting the founder’s extensive career as a New York Times correspondent throughout the Balkan’s conflict.

Complete design, Open Source WordPress CMS build and training delivered to the client.

politicaltours.com

Best Website

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W I L D D O G D E S I G N ™

Sussex Past

Wild Dog Design is proud to have been commissioned by Sussex Past to design & build their new website, after a three-way agency pitch in 2011.

The result is a super clean and elegant CMS open-source site built in WordPress site, with full eCommerce facilities. The site offers the various interest groups and individual properties complete autonomy to run and manage their section of the site.

sussexpast.co.uk

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W I L D D O G D E S I G N ™

Cox & Kings Cinema Competition

A highly successful viral campaign centring on epic cinematic locations Cox & Kings visit.

The campaign insight matches people’s love for epic films with their desire to travel to the beautiful locations in which they are set. Cox & Kings’ travel heritage offers a feeling of embarking on an epic voyage to these iconic locations.

Results

• Launch email achieved 26% open and 39% click through rate.

• 65% of click throughs entered the competition totalling 3,410 people.

• 25% of entrants went on to recommend a friend.

• Invited friend email reached 50% open rate and 70% click through.

• 600 new names signed up to receive further information from Cox & Kings.

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W I L D D O G D E S I G N ™

Email Marketing

At Wild Dog Design we understand the importance of effective e-marketing to business. As with direct mail, you need to deliver your message to the right people, engage them creatively and then get them to respond. Our web based e-DM marketing system can manage your complete campaign for you, from design through to build and delivery.

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Michael C Hughes Managing Director

dd +44(0)1273 [email protected]

Wild Dog DesignMedia Centre, 9-12 Middle Street, Brighton, BN1 1AL+44(0)1273 278766 [email protected] www.wilddogdesign.co.uk