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www.omnepresent.com
Full-Proof Formula to Attract Customers To Your E-Commerce Website
By OmnePresent
www.omnepresent.com
Potential Of An E-Commerce Website ● Your E-Commerce Website wants to
generate sales obviously● But the competition is a lot and just a
well designed website will not help you getting a lot of customers
● Internet Marketing is the key to achieve this milestone
● There are many a methods and techniques to seek customers attention
● Few of them are...
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Choosing A Sound URL
● Dedicate time to choose a websites address (URL) for your E-Commerce Website
● Preferably it should be easy to remember and should be different from others
● Websites address should be similar as your business name
● A familiar and easy to remember URL will be a definite benefit to your business
● Although all the popular names are taken, try to find URL’s that are more relevant
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A Beautiful And Interactive Website● First impression is what matters● There are thousands of online stores out there,
some of them are pretty neat, precise and beautiful● If your website is not attractive enough the
customer will not come back, neither will he refer it to anyone
● To keep the customer tied, a website needs to have features to keep him pulling towards it to comeback
● The design of a E-Commerce website should be enchanting and tempting so that the customer visits and recommends to others
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Create A Connection
● You need to make connections in order to get customers especially if you are a startups
● And because its online people will buy only from a trustworthy business
● Build connections, tell them about your products, blogs, social media can help you here
● Include links to your E-Commerce website on your social media posts
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Internet Marketing : Social Networking● Facebook, Twitter, LinkedIn, Pinterest are the
backbones of the social network● Make sure your E-Commerce brand exists on
these networks ● Keep more focus on Facebook and Pinterest as
they drive more business to online shopping● Dedicate time to create posts for the products
on your online shopping store● Promote your website with interesting articles
like a “How to” or “Tips and tricks” guide ● Share links to the website in the post● Tag people in the post ● Start trends for your offers with hashtags like
#shopfriday
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Enhance Search With SEO And PPC
● Searchability is perhaps the most important factor of any ECommerce Website
● Organic search results can be achieved with an SEO service which targets the keywords and keyphrases in the content of your website
● Paid results can be achieved with PPC● Together these two techniques will help
you to rank higher in search results
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Email Marketing
● It is one of the most productive and cost saving way of promoting
● With Email Marketing we cano Send mails to notify about new productso Send mails to notify about new promos
and offerso Send mails to remind the customers
about your businesso Send mails about Tips like “style tips for
summer” or “what shoes to buy”
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Mobile Apps
● Nowadays people prefer apps over visiting websites from their phone
● In order to sustain and succeed in the market, you must have a great powerful app for your E-Commerce Business
● Provide App Discounts coupons to the users at special occasions
● Encourage people to download your app by providing them one time download offers
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● It is also referred as lead nurturing with email marketing
● It means staying on top of customers mind irrelevant of where he is in sales funnel
● Create meaningful and simple content, it should be helpful to readers
● Provide a subscribe link to your contents● Types of Drip Campaign
o Top-of-Mind Dripso Educational Dripso Re-Engagement Dripso Competitive Drips
Drip Marketing For E-Commerce
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E-Commerce Remarketing
● A strategy to follow up the website visitors who don’t take any actions on the site
● Marketing is to bring a visitor, while remarketing is to bring back the visitor if he hasn’t made any purchase
● Create a target list of all the website visitors and approach them
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Contact Us
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