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Gamification Conference Universitetet i Bergen 19 May, 2015

Gamification for Business

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Gamification ConferenceUniversitetet i Bergen

19 May, 2015

Why Gamify Business?

Why Gamify Sales?

• Increase motivation and engagement• Provide a clear path• Recognize achievements• More interactive• Boost feedback

Key Elements• Interactive journey• Rewards, points, levels, …• Easy to use• Motivate toward goals• Collaboration• Clear objectives = Productivity

Is it Necessary?• Gallup: Just 13 percent of employees worldwide are "involved in, enthusiastic about and committed to their work and

workplace.”

About Millenials• Focused on self development• Thrive on learning new skills• Clear objectives• Tangible goals• Multi-task• Teamwork• Feedback and praise

Make Everyday Activities Fun

Unlock Tons of New Awards

Work from Private to General

Build Teamwork with Competitions

Integrate with CRM

Recognize Performance

Challenges• Competition in Norway is… different• Win/lose competitions• Underperforming sellers• Separating workforce into performance • Creating new challenges/material• Understanding needs of customer base

Applying Gamification Properly• Know target audience. • Design to objectives.• Engage with competitions. • Collaboration and teamwork. • Spark interest.

How We Increase Revenue• Visualize data• Motivate sellers• Drive performance• Enable collaboration• Bring people together

Next Steps• More competitions• Story/Journey• More interactive• More badges for managers• More community feedback• More case studies!!!