@equalman

PR

SALES

SERVICE

CRISIS

PRODUCT

RECRUIT

B U Y

LISTEN

SELL

REACT

INTERACT

LISTEN

INTERACT

REACT

SELL CUSTOMER

COMPANY

Socialnomics: Social Media Escalator © Erik Qualman

search.twitter.comtwitter search

google.com/insightskeyword analysis

siteexplorer.search.yahoo.comlink tracker

technorati.com blog search tool

google.com/alerts keyword tracker/rep mgmt

hootsuite.com social posting and analysis

blogsearch.google.com blog search tool

wisestamp.com social signature

grader.com site & profile analysis

wefollow.com twitter category influence

klout.com influence

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awareness publish & management hub

bazaarvoice ratings & reviews

parature customer service

radian6/salesforcereputation management

shopvisiblesocial commerce

sysomosanalytics & real-time tools

wildfiresocial contests & sweeptstakes

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mashable.com

socialnomics.com

techcrunch.com

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SP

AID

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eReaders/tablets

#1 Selling Amazon Product

Product Placement

eReader sales beat hardcover sales

”Erik Qualman has written a brilliant book called Socialnomics, in it he suggests that to be successful in social media you need to listen first, sell second.”

- Forbes

“In Socialnomics, Qualman brilliantly prescribes that the key to social media success is doing rather than deliberating. This is a must read for anyone trying to leverage the social graph rather than be squashed by it.”

– Steve Kaufer, CEO, TripAdvisor