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Professional Assistance for Development Action (PRADAN) works to reduce poverty, changing lives and choices for the poorest communities in rural India. PRADAN works to a change that is sustainable, self-perpetuating; in partnership with communities, enabling them to envision a different future; igniting confidence that they can do it, they can take charge, they can make change; stimulating skills and systems so people realize their vision; instead of merely delivering services or solutions. PRADAN was formed in 1983 by young professionals who were inspired by the belief that well-educated people, with empathy towards the poor, must work directly with them at the grassroots to alleviate mass poverty in rural India. They realised that the critical gap in creating change was the absence of capable people, not material resources.
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Overview of PRADAN
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About PRADAN
• PRADAN is one of India’s foremost civil society organization.
• Founded 30 years ago, PRADAN brings the brightest minds in India to work directly with the rural poor to help them graduate from poverty in a planned and sustainable manner.
• We strive to create enhanced rural livelihoods in the most difficult and backward regions of the country.
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PRADAN’s core beliefs
• Unequal distribution of power in society is a key driver of poverty
• Multiple, hybrid strategies are required to remove poverty because the poor are a diverse group in terms of resources, opportunities and response to risks.
• Brightest must engage with Poorest
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PRADAN’s Operations
3%
54%16%
27%
OthersSTSC OBC
Demographic Details of PRADAN’s OperationsNo. of Villages 41
No. of Households 271,921
Women SHG Group 18,736
Membership of SHG Groups
252,070
Net Owned Funds Rs.1230m
Families in Farm Livelihoods
109,309
Families in Forest, Livestock and Micro-enterprises
31,372
Community Resource Persons & Service Providers
2,243
PRADAN’s outreach and Livelihood activities as in March’2013
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PRADAN’s Outreach
PRADAN works (as of January,2014):
• In 5,000 villages
• With over 300,000 rural families
• In 41 of India’s poorest districts
• across 7 States
• Engaging 1.5 million people
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PRADAN’s Approach to Empower Change
• Engaging with communities
• Ensuring year round food thus reducing hunger
• Training the community in new skill sets
• Making the community aware of its rights
• Supporting the community to become agents of change
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PRADAN Today
• Today, 450 PRADAN professionals work directly with rural poor
• Second only to the government, PRADAN has more trained professionals
• Direct livelihoods promotion efforts generate a gross output of over
Rs 4,000 Mn
Address:E1/A | Kailash Colony | Ground Floor and Basement |New Delhi – 110048 | India Phone: +91 11 40407701-29 | Email: [email protected] www.pradan.net | All rights reserved
Contact Us:
facebook.com/pradanofficialpage
twitter.com/PRADAN_India
company/professional-assistance-for-development-action
youtube.com/user/PradanIndia
