Social Media Breakfast: Strategies

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This was a short presentation I did for the Social Media Breakfasts up here in Maine. Focused on the importance of having a strategy before committing to social media.

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  • 1. FLYTE SCHOOL Social Media Breakfast: Strategies Rich Brooks flyte new media http://www.flyte.biz http://www.flyteblog.com http://ickr.com/photos/booleansplit http://twitter.com/therichbrooks http://ickr.com/photos/wili
  • 2. SOCIAL MEDIA
  • 3. HOLISTIC WEB MARKETING Attraction Retention Conversion Measurement http://www.ickr.com/photos/myklroventine/
  • 4. EFFECTIVE SOCIAL MEDIA What are your goals for 2010? What strategies will get you there? What tactics will you need to use? Execution... Measurement...
  • 5. GO WHERE YOUR PROSPECTS ARE
  • 6. SOCIAL NETWORKS BY GENDER
  • 7. NEARBYTWEETS.COM
  • 8. SEARCH.TWITTER.COM
  • 9. FACEBOOK ADS
  • 10. EDUCATE/ESTABLISH CREDIBILITY
  • 11. EDUCATE/ESTABLISH CREDIBILITY
  • 12. MARKETING EVENTS
  • 13. HOW TO BUILD AN AUDIENCE Complete your profile Upload your contacts Build organically Provide value http://www.ickr.com/photos/sharif/
  • 14. THANK YOU Rich Brooks yte new media 136 Commercial St., Ste 201 Portland, ME 04101 http://www.yte.biz http://www.yteblog.com http://twitter.com/therichbrooks