The Importance of

Wine - Training

“We are having monkfish „a

la provencale‟. What wine

do you recommend?”

Is this your

Staff’s Response ?

Faulty Towers @ The Lowry, posted by @marcus_and_sue, on FlickR

Wine is an important

part of the customer’s

experience

… Drinking, posted by daniele on FlickR : https://www.flickr.com/photos/danielesavini/

And an Important

part of your

Turnover and

Profit Margins

Money - Black and White Money by @Doug88888

And ye t , you ’ re UNDER-DELIVERING

and not selling as

much wine

as you could

Agony, Anant Nath Sharma on FlickR: https://www.flickr.com/photos/anantns/

Top 5 # Excuses

(for having poorly trained staf f)

5# I don’t have time to train

4# my wine supplier does my training

3# wine training is too expensive

2# my staff leave too quickly

1# We don’t sell enough

STOP The excuses,

and

Take Action

Alan- The Wild Man of Unanderra, FlickR

What YOU can DO

to Get There

#1. Enter Your staff into a

wine course

#2.

Ensure they

know the

wines on

your list

#3.

Ensure they know

the Menu

DSC_3090.JPG by Matt on Flickr https://www.flickr.com/photos/drift-words/

Find more on Wine

Training:

www.rehobatraining.com