Conversion Optimisation Training

Conversion OptimisationTraining Courses

Book today on 0844 488 3775 | [email protected] | www.jellyfish.co.uk/training

Digital Marketing Training CoursesLearn more, do more

ConversionOptimisationTraining



ConversionOptimisationTraining Our Conversion Optimisation course has been designed by our in-house professionals to help you convert more visitors on your website.This course will help you optimise your website to convert potential customers into genuine ones. We’ll give you the knowledge and expertise essential for identifying, analysing and improving all areas of your site.

It’s because we work in the digital space every day that our trainers have the knowledge and proven, practical experience in CRO - and across a wide range of industries, countries and cultures. Giving them the platform to share their expertise and help put you on the right track to achieving higher, sustainable conversion rates.

Good course with lots of detail. A really good grounding for anyone interested in finding out how conversion optimisation could help their company.



Our one day training course

We cover how to identify problem areas, how to optimise paths to conversion, effective design tips and an overview of the tools we use here at Jellyfish.

So whether you’re responsible for this area of your business, or want to know more about this increasingly important area of digital marketing, then this course is invaluable.

Our Conversion Optimisation course is a one day, hands-on training session designed by our in-house experts to help you develop and employ your own cost-effective CRO strategy.

£499 + VAT per place

It will help make you self-sufficient, confident and proficient in planning and implementing a CRO strategy that works effectively and efficiently.

› Introduction to testing approaches & methodologies

› Clear definition of Business Goals & KPIs you want to improve

› What is conversion optimisation

› Test scheduling & timeline

› Web analytics & important metrics

› Usability & UX analysis

› Live user testing & tools

› Customer experience analytics

› Eye-tracking research methodologies

› User discovery & persona targeting

› Landing page & eCommerce considerations

› Segmentation, behavioural & technology based testing

› Translating findings into actionable optimisation recommendations

› The importance of cross-channel testing and optimisation

› Key Optimisation factors

› Wire-framing

› On site goal definition

› Introduction to different testing tools

› Variation QA

› Test setup and launch

› Results monitoring & analysis

› Big takeaways

Here’s what we’ll cover on the day

Break15:30

End17:00

Start10:00

Break11:30

Lunch13:00

Arrive09:45



We at Jellyfish are digital marketing experts. After years of working closely with our clients, we began to notice there was a real need for us to talk in greater detail about our expertise to help them achieve greater success personally, as a team and as a business.

So we started running a few courses hosted by our in-house marketing experts. They were so successful we expanded the range and dates to encompass a greater breadth of marketing skills, from SEO to Social Media to Analytics Training – and everything in-between.

Jellyfish Training Courses

Here are some of brands we’ve trained



Our Courses

Google AdwordsTraining

GoogleAnalyticsTraining

ConversionOptimisationTraining

SEOTraining

Social MediaTraining

AnalyticsInsightsTraining

Learn moreLearn moreLearn more

Learn moreLearn moreLearn more

http://www.jellyfish.co.uk/services/training-courses/conversion-optimisation-training/?utm_source=PDF&utm_medium=Print&utm_campaign=Training%20Courses%20PDF%20Collateral%20

http://www.jellyfish.co.uk/services/training-courses/google-analytics-training/?utm_source=PDF&utm_medium=Print&utm_campaign=Training%20Courses%20PDF%20Collateral%20

http://www.jellyfish.co.uk/services/training-courses/analytics-insights/?utm_source=PDF&utm_medium=Print&utm_campaign=Training%20Courses%20PDF%20Collateral%20

http://www.jellyfish.co.uk/services/training-courses/social-media-training/?utm_source=PDF&utm_medium=Print&utm_campaign=Training%20Courses%20PDF%20Collateral%20

http://www.jellyfish.co.uk/services/training-courses/seo-training/?utm_source=PDF&utm_medium=Print&utm_campaign=Training%20Courses%20PDF%20Collateral%20

http://www.jellyfish.co.uk/services/training-courses/google-adwords-training/?utm_source=PDF&utm_medium=Print&utm_campaign=Training%20Courses%20PDF%20Collateral%20



Why choose a Jellyfish course?Experts in their fieldOur courses are taught by experienced experts, when they aren’t training they are working on successful campaigns in the subject they teach.

Practical & theoretical course content We think it is important that delegates get involved in the courses, which is why we offer a nice mixture of practical and theoretical content, which delegates can interact with and utilise within their own workplace.

Accessible venuesAll Jellyfish training locations are within walking distance of a mainline or underground station, meaning you need less time to find the venue and get more time to relax. Our Reigate office also offers free on-site parking (on request).

Course content evolves with the industryThe digital marketing industry is still relatively new, meaning there are always new technologies, strategies and information being shared. As experts working in the industry we are able to keep up to date on everything, to ensure nothing new is missed from our courses.

Refreshments providedIf you are training in Reigate you can expect to get a 2 course deli style lunch. Delegates who choose our London venues are also offered a course lunch but from an option of 3 hot main meals and a selection of desserts.

Price competitiveWe keep a close eye on our competitors offerings and pricing, we know from surveys that we are price competitive with in the digital marketing training market.

Reduced rates for charitiesIf you are a registered please contact us before making a booking. We know that is it equally important for you to promote your business and generate donations. We have a number of discounts available to you.

Discounts on multiple bookingsDo you want to book more than one course, but want to know if there is any movement on the price, Hey it doesn’t hurt to ask, please contact us before making your booking.



Our FacilitiesReigate | Brighton | Victoria | Paddington | Farringdon

Jellyfish offer you a welcoming, bright and modern training environment hosting some of the most up to date technology and services. We now offer our professional Training Courses in five locations, Reigate (head office), Brighton, as well as Victoria, Paddington and Farringdon in London.

If these locations don’t quite suit you, we also offer Tailored Training Courses where we deliver our training at a location of your choice (see page 10).



What our clients sayWe are extremely proud to say we have 100% positive feedback from delegates who have attended our courses. These can be found on the independent review site Feefo.com

I learnt far more than I had hoped in a short period of time. The added bonus is the really good post course support to help out when I start applying my newly gained knowledge.

The training was great and the instructors taking the session were flexible in adapting the session to our requirements.

Excellent ! Very organized, extremely professional and very useful. A very cool brand and agency, very, very useful - exactly what I needed. I would recommend to anybody!

http://www.feefo.com/GB/en/reviews/Jellyfish/?id=447402



Meet the trainersOur courses are taught by experienced experts, when they aren’t training they are working on successful campaigns in the subject they teach.

Richard HartleyGoogle Adwords Trainer

Vassilis TourtouropoulosConversion Optimisation Trainer Hannah Rainford

Social Media Trainer

Nick FettiplaceSEO Trainer

Alex DaviesGoogle Analytics Trainer



We know that just as businesses, people, and skillsets differ, so do their demands. Which is why our Tailored Courses have been specifically designed to help you get the course you want, exactly the way you need it.

› The class size you want

› The dates you want

› The location you want

› The course you want

› The duration you want

› The customised content you want

Tailored Training Courses give you:Our Tailored Training Courses prove popular with organisations that have a number of employees or departments involved in the subject areas we teach.

Our courses provide the opportunity for these individuals to come together (which is not always logistically possible) and receive dedicated, expert training.

It also becomes a platform where individuals can ask questions and brainstorm new ideas for the business, inspired and motivated by what they’ve learnt during the day.

Tailored TrainingCourses

Your course, your way

Data & Analytics

Conversion Optimisation Training