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Who has purchased clothes online?
Impact of online shoppingKey Statistics
Online shoppers in Australia are expecting to maintain or
increase their online expenditure, indicating that there is solid momentum in
online shopping uptake.
88% 59%
Online shoppers who purchased offshore
retailers indicated that lower prices were the main reason (up from
53% in 2011)
57%
Australian online shoppers have increased
their level of spending over the last 12 months
via mobile devices.
$26.9b
Predicted online shopping expenditure by
2016
14.1%
Expected compound annual growth rate by
2016
Source: Frost & Sullivan 2012
Lower prices and deals
online
Online vs. In storeQ: Why do you buy products online instead of in stores?
Shop 24/7
online
No need to travel to a physical
store
Compare and
research
Wider variety
Only available
online
Customer reviews
available online
16%24%27%32%40%46%56%
The rapid growth of online shopping is driving structural
changes in the retail model
60%
0%
10%
20%
30%
40%
50%
Source: Global PwC 2015 Total Retail Survey
Base: 19,067
The problem
“The brand doesn’t fit me”Reasons why customers hesitate when buying clothes online
- Lack of a fitting room -
Unsure what size fits best
Difficulty of return process
Unable to try before buying
Shipping fees too high
32% 30%
10% 16%
Source: Fits.Me Internet Shopper Survey
February 2012
6% 6%Slow shipping timesToo difficult to shop on a mobile device
The solution
3D 4U scanner
“Using the latest technology to deliver an innovative solution that addresses some of the
biggest challenges facing online apparel retailers and brands.”
3D 4U Pty Ltd.
The scanner creates an accurate, mirror- like model of the user showing them exactly what a garment will look like on them and how well it fits
3D model+Enhance the relationship between businesses and their customers
B2C Relationship+
Online fitting room experience
Experience+
Similar to a physical fitting room, the 3D model of the user (3D 4U) will help shoppers to overcome the uncertainty, to purchase with confidence, and to increase the businesses overall customer satisfaction
Confident shopping+
A solution to the problem
The solution is to identify the closest match to the customer’s measurements and enable them to choose different sizes until they are satisfied with the size that fits them correctly
Size that fits+
Provides retail companies with valuable data which will improve future designs
Data for success +
How does it work?
Visit retail store once for full body scan
3D model of the customer is generated
3D model is used to try on clothes to determine fit and
how it looks
Partner with us
- Increase customer satisfaction and sales - Online shopping is growing
We want to help you
- Knowledge, skills and training passed down to us
- Helps us remain competitive in the market
Support
- Reaching out to retail companies with a solid customer base.
- Targeting their customers (B2B2C)
Networking
- Invest into 2 main areas: - 1. Research and Development - 2. Marketing
Funding
Benefits
Obtaining data
New customers
Higher customer satisfaction
Less returns
Research and Development
“Today’s digital customers hold the reins- choosing when, why and how they
buy products.” Accenture Technology Labs
How
What
Who
When
Marketing Strategies
Shopping mall demonstrations- Live demonstrations of how to use
the scanner - Drives brand awareness as there is
a high human traffic in shopping malls
ConnectionsSocial Networks
Advance product offering- VIP launch for loyal customers of
retail companies - Exclusive use and viewing before
released to the public
Print Media
- Assist in brand awareness - Inform people of special news and
offers - Connect with customers
- Direct promotions from partnered retail companies will assure our product is reliable and authentic
- Drive brand awareness - Feature in magazines that the
target customers primarily read e.g. MX
Stay Connected With Us
Vivien Chan 3466375 [email protected]
Jennifer Lo 3414026 [email protected]
Nicklaus Yap 3456503 [email protected]
Jessica Lau 3464691 [email protected]
Thank You!
