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©2005 Ovid Technologies ClinialRecource@ Ovid and Primal 3D Anatomy Erik Jan van Kleef Regional Director Central & Eastern Europe

©2005 Ovid Technologies ClinialRecource@ Ovid and Primal 3D Anatomy Erik Jan van Kleef Regional Director Central & Eastern Europe

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Page 1: ©2005 Ovid Technologies ClinialRecource@ Ovid and Primal 3D Anatomy Erik Jan van Kleef Regional Director Central & Eastern Europe

©2005 Ovid Technologies

ClinialRecource@Ovid

and Primal 3D Anatomy

Erik Jan van KleefRegional DirectorCentral & Eastern Europe

Page 2: ©2005 Ovid Technologies ClinialRecource@ Ovid and Primal 3D Anatomy Erik Jan van Kleef Regional Director Central & Eastern Europe

©2005 Ovid Technologies

AGENDA: CR@O & Primal 3D Anatomy

1. Today’s Clinical Environment

2. Introducing ClinicalResource@Ovid

3. Customer/end-user benefits

4. Sample Screen Shots

5. Primal 3D: Complete Human Anatomy

Page 3: ©2005 Ovid Technologies ClinialRecource@ Ovid and Primal 3D Anatomy Erik Jan van Kleef Regional Director Central & Eastern Europe

©2005 Ovid Technologies

Clinical Landscape

Researchers and healthcare professionals have to wade through a flood of electronic information:

That’s why structure searching is so essential to a

successful search experience!

Turning information into knowledge!

Page 4: ©2005 Ovid Technologies ClinialRecource@ Ovid and Primal 3D Anatomy Erik Jan van Kleef Regional Director Central & Eastern Europe

©2005 Ovid Technologies

Clinical Landscape

Physicians and nurses are busier than ever: Studies show clinicians rarely spend more than 10-15 min per patient encounter

Doctors are looking for quick, precise answers – less time for ‘life-long learning

Medical information is exploding, doubling by one estimate every 19 years

Increased pressure for better outcomes (reducing errors) and cutting the cost of providing care

Studies are report that the availability of accurate information alters patient care plans

Patients are getting more involved in clinical decisions

How to assist clinicians with this landscape?

Page 5: ©2005 Ovid Technologies ClinialRecource@ Ovid and Primal 3D Anatomy Erik Jan van Kleef Regional Director Central & Eastern Europe

©2005 Ovid Technologies

Clinical Landscape

Two other trends include:

The desire to implement Evidenced Based Medicine in daily practice

The increased involvement of patients in their own medical care

How can Ovid assist clinicians and the information professionals who acquire resources on their

behalf ?

Page 6: ©2005 Ovid Technologies ClinialRecource@ Ovid and Primal 3D Anatomy Erik Jan van Kleef Regional Director Central & Eastern Europe

©2005 Ovid Technologies

Clinical Landscape

At least one question is generated per each patient encounter in some studies.

Clinical questions are multidisciplinary and require diverse resources.

Clinicians have trouble selecting the most appropriate resources to consult in the minimal time they have available.

One study showed that a single textbook was the most popular information resource consulted.

The short answer questions turns into the longer research question if the answer isn’t found immediately (indicating the value of an end-to-end solution)

How to assist clinicians with this landscape?

Page 7: ©2005 Ovid Technologies ClinialRecource@ Ovid and Primal 3D Anatomy Erik Jan van Kleef Regional Director Central & Eastern Europe

©2005 Ovid Technologies

Introducing ClinicalResource@Ovid

ClinicalResource@Ovid -- provides quick answers to clinical questions

Easy-to-use online tool designed to answer the quick clinical question and provide single-click access to all subscribed Ovid resources for more comprehensive information.

Clinically-relevant content sources selected by physicians for physicians

Integrated with an institution’s Ovid resources with additional, customer-requested content such as the McKesson Patient Handouts

Improve patient care ▪ Reduce errors ▪ Save time

Page 8: ©2005 Ovid Technologies ClinialRecource@ Ovid and Primal 3D Anatomy Erik Jan van Kleef Regional Director Central & Eastern Europe

©2005 Ovid Technologies

Result: ClinicalResource@Ovid

A Point of Care tool that gives medical professionals quick, precise access to peer-reviewed evidence-based information so that they can make clinical decisions faster and provide higher quality patient care.

A Point of Learning tool that also fosters clinical medical education and continuing med. education.

Supports multiple areas of clinical decision making including: diagnostic, therapeutic, drug prescriptions, etc.

Page 9: ©2005 Ovid Technologies ClinialRecource@ Ovid and Primal 3D Anatomy Erik Jan van Kleef Regional Director Central & Eastern Europe

©2005 Ovid Technologies

Positioning for the Secondary Market: Clinical

Comprehensive Research

Primal Pictures & Books

Patient Education

Nursing Pt MGT

Review of the Evidence, Guidelines, Formularies

Fact Checking & DDx

Order Sets

Drug Alerts

20+ Minutes Ovid Gateway

5 Minutes CR@O

Seconds Clinical Tools

Page 10: ©2005 Ovid Technologies ClinialRecource@ Ovid and Primal 3D Anatomy Erik Jan van Kleef Regional Director Central & Eastern Europe

©2005 Ovid Technologies

The Best Clinical Content Sources

EBMR – Evidence Based Medicine Review

5-Minute Consult Database – features 1200 topics

Clin-eguide – evidence-based diagnosis and treatment guidelines for approximately 300 conditions

Ovid MEDLINE - 1996 to present, plus In-Process Citations

Drug Facts and Comparisons – comprehensive drug information for over 22,000 prescription and 6,000 over-the-counter drugs

A to Z Drug Facts – fast answers to the most vital drug-related questions

Review of Natural Products – referenced reviews of the pharmacology and uses of natural products

MedFacts (English and Spanish patient handouts) – patient information for hundreds of medications

National Guideline Clearinghouse – database of clinical practice guidelines produced by the Agency of Health Research and Quality (AHRQ)

McKesson Handouts – adult, pediatric, senior and women’s health topics

Page 11: ©2005 Ovid Technologies ClinialRecource@ Ovid and Primal 3D Anatomy Erik Jan van Kleef Regional Director Central & Eastern Europe

©2005 Ovid Technologies

EBMR

EBMR – Evidence Based Medicine Review includes:

Cochrane Database of systematic ReviewsThe Cochrane collabration Experts of 40 clinical specialties

The Database of Abstracts of Reviews of

Effectiveness (DARE)By the NHS Centre for Reviews and Dissemination

ACP Journal ClubBy the American College of Physicians

Definitive Controlled Trials

Page 12: ©2005 Ovid Technologies ClinialRecource@ Ovid and Primal 3D Anatomy Erik Jan van Kleef Regional Director Central & Eastern Europe

©2005 Ovid Technologies

Tools

Integration with Ovid resources, not a island solution

Book content integrated with Books@Ovid subscriptions

EBMR content integrated with EBMR subscriptions

“Quick Search” capability, plus complete search of all resources in one step

Natural language searching with relevance ranking

One-click access to Drug Interaction Checker

Single-click access to all e-journals configured via Links@Ovid or LinkSolver

Page 13: ©2005 Ovid Technologies ClinialRecource@ Ovid and Primal 3D Anatomy Erik Jan van Kleef Regional Director Central & Eastern Europe

©2005 Ovid Technologies

What’s the Benefit for Clinicians/Doctors ?

Clinicians and other health care providers:

Save time

Improve patient care; reduce errors

Get quick clinical facts or in-depth research through a simplified end-to-end solution

Have quick and easy access to full text articles

Save money on resource acquisition and value of integrated content

Page 14: ©2005 Ovid Technologies ClinialRecource@ Ovid and Primal 3D Anatomy Erik Jan van Kleef Regional Director Central & Eastern Europe

©2005 Ovid Technologies

Main Search Page

Page 15: ©2005 Ovid Technologies ClinialRecource@ Ovid and Primal 3D Anatomy Erik Jan van Kleef Regional Director Central & Eastern Europe

©2005 Ovid Technologies

Quick Hits Page

Page 16: ©2005 Ovid Technologies ClinialRecource@ Ovid and Primal 3D Anatomy Erik Jan van Kleef Regional Director Central & Eastern Europe

©2005 Ovid Technologies

Clin-eguide Treatment Guidelines Page

Page 17: ©2005 Ovid Technologies ClinialRecource@ Ovid and Primal 3D Anatomy Erik Jan van Kleef Regional Director Central & Eastern Europe

©2005 Ovid Technologies

Additional Clin-eguide Detail

Page 18: ©2005 Ovid Technologies ClinialRecource@ Ovid and Primal 3D Anatomy Erik Jan van Kleef Regional Director Central & Eastern Europe

©2005 Ovid Technologies

5-Minute Clinical Consult Database Page

Page 19: ©2005 Ovid Technologies ClinialRecource@ Ovid and Primal 3D Anatomy Erik Jan van Kleef Regional Director Central & Eastern Europe

©2005 Ovid Technologies

Drug Facts & Comparisons Detail Page

Page 20: ©2005 Ovid Technologies ClinialRecource@ Ovid and Primal 3D Anatomy Erik Jan van Kleef Regional Director Central & Eastern Europe

©2005 Ovid Technologies

MEDLINE Results Page

Page 21: ©2005 Ovid Technologies ClinialRecource@ Ovid and Primal 3D Anatomy Erik Jan van Kleef Regional Director Central & Eastern Europe

©2005 Ovid Technologies

Ovid Full Text Presentation from MEDLINE

Page 22: ©2005 Ovid Technologies ClinialRecource@ Ovid and Primal 3D Anatomy Erik Jan van Kleef Regional Director Central & Eastern Europe

©2005 Ovid Technologies

McKesson Patient Handouts

Page 23: ©2005 Ovid Technologies ClinialRecource@ Ovid and Primal 3D Anatomy Erik Jan van Kleef Regional Director Central & Eastern Europe

©2005 Ovid Technologies

McKesson Handout View

Page 24: ©2005 Ovid Technologies ClinialRecource@ Ovid and Primal 3D Anatomy Erik Jan van Kleef Regional Director Central & Eastern Europe

©2005 Ovid Technologies

Primal 3D Anatomy

Vincent Maessen

Regional Manager

Page 25: ©2005 Ovid Technologies ClinialRecource@ Ovid and Primal 3D Anatomy Erik Jan van Kleef Regional Director Central & Eastern Europe

©2005 Ovid Technologies

Page 26: ©2005 Ovid Technologies ClinialRecource@ Ovid and Primal 3D Anatomy Erik Jan van Kleef Regional Director Central & Eastern Europe

©2005 Ovid Technologies

Page 27: ©2005 Ovid Technologies ClinialRecource@ Ovid and Primal 3D Anatomy Erik Jan van Kleef Regional Director Central & Eastern Europe

©2005 Ovid Technologies

Page 28: ©2005 Ovid Technologies ClinialRecource@ Ovid and Primal 3D Anatomy Erik Jan van Kleef Regional Director Central & Eastern Europe

©2005 Ovid Technologies

Page 29: ©2005 Ovid Technologies ClinialRecource@ Ovid and Primal 3D Anatomy Erik Jan van Kleef Regional Director Central & Eastern Europe

©2005 Ovid Technologies

Page 30: ©2005 Ovid Technologies ClinialRecource@ Ovid and Primal 3D Anatomy Erik Jan van Kleef Regional Director Central & Eastern Europe

©2005 Ovid Technologies

Page 31: ©2005 Ovid Technologies ClinialRecource@ Ovid and Primal 3D Anatomy Erik Jan van Kleef Regional Director Central & Eastern Europe

©2005 Ovid Technologies

Page 32: ©2005 Ovid Technologies ClinialRecource@ Ovid and Primal 3D Anatomy Erik Jan van Kleef Regional Director Central & Eastern Europe

©2005 Ovid Technologies

Page 33: ©2005 Ovid Technologies ClinialRecource@ Ovid and Primal 3D Anatomy Erik Jan van Kleef Regional Director Central & Eastern Europe

©2005 Ovid Technologies

Page 34: ©2005 Ovid Technologies ClinialRecource@ Ovid and Primal 3D Anatomy Erik Jan van Kleef Regional Director Central & Eastern Europe

©2005 Ovid Technologies

Page 35: ©2005 Ovid Technologies ClinialRecource@ Ovid and Primal 3D Anatomy Erik Jan van Kleef Regional Director Central & Eastern Europe

©2005 Ovid Technologies

World’s First and Only Complete & Accurate 3-D Anatomy Presentation

15 years in development

Rebuilt from scan data generated by Primal, augmented by the Visible Human…and completed by hand segmentation of anatomical structures

Honored with record six BMA awards with additional prizes from the USA and Europe

Numerous grants for innovation

Page 36: ©2005 Ovid Technologies ClinialRecource@ Ovid and Primal 3D Anatomy Erik Jan van Kleef Regional Director Central & Eastern Europe

©2005 Ovid Technologies

One Product for Both Students & Clinicians

Full body views and 9 regions in detail

Clinician modules

Select structure to display textWritten by PhD anatomy professorsEvidence-based

MRI correlates to structures

Pathology slides

Functional & treatment videos

Test bank questions

Page 37: ©2005 Ovid Technologies ClinialRecource@ Ovid and Primal 3D Anatomy Erik Jan van Kleef Regional Director Central & Eastern Europe

©2005 Ovid Technologies

Critical Tool for Teaching Anatomy Across the Health Sciences

CurriculumCadaver alternative*Remote access: students learn anywhere, anytimeNo limit on copyright for educational purposes

Export images and videos to enhance lectures and syllabi

High level of accuracy and detail good enough for medical students and physicians

Online Study Guide: digests content into a course aimed at allied health and nursing

Question banks for self-testing

*For example in the US 90% of allied health programs do not have access to cadavers – yet, anatomy and bio-mechanics form a core part of curriculum. Estimate for cost of cadaver program run to $1 million!

Page 38: ©2005 Ovid Technologies ClinialRecource@ Ovid and Primal 3D Anatomy Erik Jan van Kleef Regional Director Central & Eastern Europe

©2005 Ovid Technologies

Used in the Hospital: Clinicians, Clinicians-in-Training, and Patients

Post-graduate training where advanced knowledge of anatomy is keyOrthopaedics, radiology, obstetrics & gynaecology, surgery, etc.

Professional recertification

Better than a 2D atlas to prepare for surgeries and other procedures – promotes patient safety

More effective patient education

Modules dedicated to hip arthroplasty, spinal procedures, and knee surgery

Page 39: ©2005 Ovid Technologies ClinialRecource@ Ovid and Primal 3D Anatomy Erik Jan van Kleef Regional Director Central & Eastern Europe

©2005 Ovid Technologies

Page 40: ©2005 Ovid Technologies ClinialRecource@ Ovid and Primal 3D Anatomy Erik Jan van Kleef Regional Director Central & Eastern Europe

©2005 Ovid Technologies

Have a look at our booth for more Information

Page 41: ©2005 Ovid Technologies ClinialRecource@ Ovid and Primal 3D Anatomy Erik Jan van Kleef Regional Director Central & Eastern Europe

©2005 Ovid Technologies

Thank You Very Much for your attention!

Vincent Maessen

[email protected]