2009 Advertising Opportunities

Newsletter

Front Page Ad Placement

The MBC News is The MBC News is published quarterly and published quarterly and sent to a select list of sent to a select list of

900 biotech CEOs, 900 biotech CEOs, policy makers and policy makers and industry leaders. industry leaders.

An additional 1,000+ An additional 1,000+ copies are distributed copies are distributed

at MBC Committee at MBC Committee meetings and Signature meetings and Signature

Events each quarter. Events each quarter.

An electronic copy is An electronic copy is emailed to 10,000 emailed to 10,000

contacts and is contacts and is available on the MBC available on the MBC

website.website.

Newsletter

Story Contribution

Seize the opportunity to Seize the opportunity to guide content in the guide content in the

MBC News. MBC News.

Nominate a patient for Nominate a patient for our new Patient Profile our new Patient Profile

feature, or submit a feature, or submit a topical or expertise-topical or expertise-

driven piece to appear driven piece to appear inside.inside.

Website

Homepage Logo Placement on massbio.org

Massbio.orgAverages over2,250 hits per

day.

Visitors average

6.78 pages per visit staying on the site for over 8 minutesper visit!

Website

Careers Page banner ads on massbio.org

The Careers page on

Massbio.orgaccounts for over 25% of

the site’s traffic.

And 50% of the time the

Careers page is visited during a session!

Website

Webcast / Podcast / Live Web StreamingBranding

New in 2009MBC will haveWebcasting,Podcasting,& Live WebStreaming

Capabilities.Have your ad

introducethe latest

Committee Meeting

or Special Event!

Events

Sponsorship of MBC Signature Events

Events

MBC Advertising and Events Strategy

Events

Pre-event Marketing Opportunities

Have your branding on all event marketing collateral,

as well as, prominent signage and promotional giveaway

opportunities. Admission for up to 8 at each

event!

Events

Eligibility to host a Pharma Day at MBC

Host a day to highlight what your company has

to offer the leadingBusiness Developers

in the region.Our Innaugural Pharma

Daywas booked to capacity!

Packages

Levels of Sponsorship

Level 1: $150,000.00 ---------------------------------------------------------------------------------------------------- 2 available

Website and Media Events

- Click through advertising on homepage - Speaking role at all events

and throughout the website. - Full page advertising in program

- Branding of Streaming Media - Signage at the event

webcast, podcast, live web streaming - Branding in pre-event collateral

- Promotional Give-Aways

Newsletter - Table banquet

- Front page advertising (2 quarters) - Admission (8/event)

- Contribute content - Onsite Banner

- Additional branding opportunities (Large or Prominent Representation)

Packages

Levels of Sponsorship

Level 2: $100,000.00 ---------------------------------------------------------------------------------------------------- 4 available

Website and Media Events

- Advertising on homepage - Speaking role at 2 events

and throughout the website. - Half page advertising in program- Streaming Media (Static Image or 10 seconds) - Signage at the event webcast, podcast, live web streaming (moderate representation)

- Branding in pre-event collateral

- Promotional Give-Aways

Newsletter - Table banquet

- Front page advertising (1 quarter) - Admission (5/event)- Additional branding opportunities - Onsite Banner

(medium or moderate representation)

Packages

Levels of Sponsorship

Level 3: $50,000.00 ------------------------------------------------------------------------------------------------------ 6 available

Website and Media Events- Advertising on subsequent web pages - Speaking role at 1 event - Quarter page advertising in programNewsletter - Signage at the event- Limited branding opportunities (minimal representation) in one edition. - Table banquet

- Admission (2/event)- Onsite Banner(small or minority representation)

2009 Advertising Opportunities