2018 Oracle OpenWorld Sponsorship Prospectus · Insert to be placed inside water bottle with partner branding ... attendees—spread your marketing message and direct attendees to

Copyright © 2018, Oracle and/or its affiliates. All rights reserved. |

SponsorshipProspectus

Copyright © 2018, Oracle and/or its affiliates. All rights reserved. | Confidential – Oracle Internal/Restricted/Highly Restricted 2

ConnectOpenWorld brings together

the best and brightest

minds in tech from

around the globe.

DiscoverHere, industry leaders and

innovators will arrive in

San Francisco to connect

with your brand and create

meaningful relationships.

LearnWhen we come together to

collaborate as one

community, we change

our future and change

the world.

Copyright © 2018, Oracle and/or its affiliates. All rights reserved. | 3

2017 Demographics


Registration


Registration


Oracle OpenWorld

Registration By Industry


Oracle OpenWorld

Registration By Department/LOB


Oracle OpenWorld

Registration By Job Role


Thank You to Our 2017 Sponsors

CONNECT, LEARN, AND DISCOVER



“New floor plan and our booth

location was fantastic! We had

TRIPLE the amount of leads

and booth traffic from past

three years!”

– 2017 Exhibitor


Exhibiting at Oracle OpenWorld


EXHIBITION SPACE

• Multiple Exhibit Sizes Available

• $90/sq. ft.

• Benefits Include:

– OpenWorld Passes

– Exhibitor Staff Passes

– Daily Lunch Tickets

– Oracle OpenWorld Appreciation

Event Wristbands

– Opportunity to leverage Oracle

OpenWorld marketing assets

– And more….

* Benefits range based on booth size.

Interested in becoming an Oracle OpenWorld Exhibitor? Contact the

Oracle Events Partner Engagement Team!

Hotline: 1-650-506-0001 | Email: [email protected]

mailto:[email protected]


Sponsoring at Oracle OpenWorld


PLATINUM GOLD SILVER BRONZE SIGNATURE

CONTENT

Conference session in track of choice (45mins; based on availability) 1

Showcase Theater Session (20mins) 1 1 1

SALES ENGAGEMENT | NETWORKING

Oracle OpenWorld Conference Passes 8 5 4 3 2

MARKETING | BRANDING

Oracle OpenWorld Website Branding

Onsite Thank You to our Sponsors Signage Branding

PUBLIC RELATIONS

Registered Press Attendee List (provided 1 week prior to event)

Opportunity to issue news announcements highlighting participation in Oracle

OpenWorld

STANDARD SPONSOR BENEFITS


EXPRESS YOURSELF EXPERIENCE

Give attendees the opportunity to create their own

custom giveaway item. This custom interactive

experience allows attendees to choose from

different designs to create a unique item that also

includes your company logo.

Benefits related to the Express Yourself Experience

Sponsorship:

Exclusive branding of the Express Yourself Experience including: company

logo on the branded item (co-branded with Oracle) onsite signage and

pre-event promotions.

Exclusive access to all leads generated by attendees visiting the Express

Yourself Experience.

Daily announcement in Oracle OpenWorld Mobile App Newsfeed.

Full Platinum Level Sponsorship benefits can be found on page 16 PLATINUM | SPONSORSHIP


WATER BOTTLE SPONSORSHIP

Keep attendees hydrated and refreshed during Oracle OpenWorld

with a useful and reusable water bottle branded with your

company logo. In addition, receive logo branding on all water refill

stations throughout the event

All full-conference attendees receive this sustainable giveaway. An

insert with a company message can be placed inside the bottle for

added reach.

Benefits related to the Water BottleSponsorship:

Your corporate logo on the water bottle

Insert to be placed inside water bottle with partner branding

Your corporate logo branded on water stations throughout the venue

Full Platinum Level Sponsorship benefits can be found on page 16

PLATINUM | SPONSORSHIP


CONFERENCE LANYARDS - SOLD

Take advantage of this opportunity to see every

attendee at Oracle OpenWorld sporting your logo on

the official conference lanyard—you'll be close to

attendees' hearts all week.

GOLD | SPONSORSHIP

Benefits related to Conference Lanyard Sponsorship:

Your corporate logo co-branded with Oracle on the OpenWorld Conference

Lanyards.

Full Gold Level Sponsorship benefits can be found on page 16


EXHIBITION HALL BAGS - SOLD

Let your logo get carried away! With your company

logo printed on the Oracle OpenWorld Exhibition

Hall bags, every attendee becomes a walking

billboard for your brand - at the conference, around

the host city, and globally when the conference

ends. Bags are strategically distributed at the

entrance of The Exchange

GOLD | SPONSORSHIP

Benefits related to the Exhibition Hall Bag Sponsorship:

Your corporate logo on the Conference Exhibition Hall Bags.

Full Gold Level Sponsorship benefits can be found on page 16


EXCHANGE SHOW FLOOR LOUNGE

This custom lounge opportunity paired with a conference

session make this package incredibly valuable. Dedicated

lounge space includes various elements that gives

attendees the opportunity to recharge while you network

with them and demo your products and services.

SILVER | SPONSORSHIP

Benefits related to the Exchange Show Floor Lounge

Sponsorship:

Includes turnkey lounge opportunity complete with company branding,

presentation monitor, seating and charging tables

*Actual properties used may be different than rendering

One 45-min conference session

Full Silver Level Sponsorship benefits can be found on page 16


PICTURE PERFECT EXPERIENCE - SOLD

What does your profile picture say about you? As content becomes

increasingly more visual, pictures have become an integral component

of our networking profiles. In fact, according to LinkedIn, you’re 14 times more likely to have your profile viewed if you have a headshot.

An on-site photographer will take attendees photos behind a clean

backdrop with natural lighting , providing a professional looking

headshot at no cost. It’s a quick and easy way for all attendees to

refresh and spruce up their networking profiles.


Benefits related to the Picture Perfect Experience Sponsorship:

Exclusive access to all leads generated by attendees visiting the Picture Perfect

Experience.

Exclusive branding of the Picture Perfect Experience including: onsite signage, brand

ambassador uniforms, and pre-event promotions.

Mobile App promotion including 1 post per day in the live newsfeed.



MOBILE APP SPONSORSHIP

As a sponsor of the Oracle OpenWorld Mobile app, maintain your

presence throughout the conference with up to three messages per day

on the App Activity Feed.


Benefits related to the Mobile App Sponsorship:

Exclusive Sponsor of the Oracle OpenWorld Mobile App

Logo on the splash screen

Logo on the footer of the Mobile App menu screen

Oracle will post up to three messages per day on the mobile app activity feed

Posts will be listed among real-time feed updates and can include session

promotions, booth drivers and images (Exclusivity does not apply to activity feed)


2017 SPONSOR ANALYTICS

• Mobile App adoption rate: 90%

• Total number of times mobile app opened: 596,983

• Total Mobile App page views: 3,211,486

• Average views per user: 202

• Total time spent in app: 7,697 hours


PRE- & POST-SHOW EMAIL

This exclusive opportunity allows a customized message and logo to be

included in the Oracle OpenWorld pre-conference e-mail sent to all

registered attendees. An archway banner prominently displays your

message. Continue the momentum post-conference by including a follow-

up message in the Oracle OpenWorld post-show e-mail sent to all event

attendees.

SIGNATURE | SPONSORSHIP

Benefits related to the Pre- & Post-show Email Sponsorship:

Customized message and company logo to be included on official pre and

post-conference e-mail to all registered attendees. Content subject to

approval.

(1) Advertising Archway banner in The Exchange, Moscone South

Full Signature Level Sponsorship benefits can be found on page 16


SCAVENGER HUNT @

The hunt is on! Attendees entering The Exchange will be invited to engage in a

scavenger hunt with up to 10 select partners. With a redemption card in hand,

they’ll visit your demo, and an ambassador will scan their badge and stamp their

card. Attendees can then visit our prize redemption center, based on how many

demos they have engaged in, prizes will vary:

6 stamps: Sweet! 8 stamps: Score! 10 stamps: AMAZING!

SIGNATURE | SPONSORSHIP

Benefits related to the Scavenger Hunt Sponsorship:

Exclusive access to all leads generated by attendees visiting your booth.

(Oracle to provide lead retrieval device and brand ambassador responsible for

scanning)

Shared sponsor branding on the following: Scavenger Hunt onsite signage,

branding on redemption card

Mobile App promotion including social media and 1 post per day in the live

activity feed.

Full Signature Level Sponsorship benefits can be found on page 16

*Prizes to be determined and will be Oracle branded


SPONSOR / EXHIBITOR ENHANCEMENTS

As a Sponsor or Exhibitor at Oracle OpenWorld, enjoy the benefits of additional add-on opportunities to enhance

your presence at OpenWorld.

Enhancement Includes Price

Archway Banners

(14 available)

Your company advertisement greets all attendees from one of the archways in the Moscone South

Exhibition Hall. $13,000

Column Wrap

(SOLD OUT)

Imagine your company advertisement or logo enlarged to 20 feet high and wrapped around a

column, right on the show floor in Moscone West. You provide the artwork, we produce the wrap,

you get the exposure.

$13,000

Conference Bag Giveaway

(3 available)

Opportunity to provide branded giveaway item to be placed in conference bag distributed to full-

conference pass holders.$15,000

Exhibition Hall Banners

(3 available)

Place your banner inside the Exhibition Hall to share your message with more than 50,000

attendees— spread your marketing message and direct attendees to your booth.$17,000

Exhibition Hall Exit Banner

(SOLD OUT)

Place your banner above the Exit doors inside the Exhibition Hall to share your message with more

than 50,000 attendees— spread your marketing message and direct attendees to your booth.$20,000



Giveaway of the Day Sponsor

@The Exchange, Moscone South

(3 available)

First 1,000 people in the hall receive a branded giveaway item co-branded with Oracle.

Potential giveaways include keychain, fidget spinner, pop socket, etc.

• Your company logo co-branded with Oracle on giveaway item to be distributed at the entrance

of The Exchange.

• Mobile App promotion including social media and 1 post per day in the live activity feed.

$15,000

Lobby Collateral

(1 opportunity available)

Opportunity to distribute one piece of marketing collateral in the lobby of Moscone South

• Collateral may be distributed Monday - Wednesday, during Exhibition Hall Hours

• Collateral to be reviewed/approved by Oracle prior to production and no larger than 6x9

• Up to four representatives from sponsoring company may distribute collateral at the entrance of

Moscone South

$15,000

Mobile App Activity Feed Post Brand messaging on Activity Feed – 90 character message and logoStarting at $2,500

(1 post per day/3 days)




Conference Breaks @ The Exchange

(3 opportunities available)

• Logo branding within conference breaks throughout The Exchange.

• Morning and Afternoon light refreshments

• Mobile app promotion of the conference breaks, two post per day (AM and PM; Monday –

Wednesday) in the mobile app activity news feed

$20,000

Show Floor Meeting Room

Host customer meetings onsite during Oracle OpenWorld in a Show Floor Meeting Room. Show

Floor Meeting Rooms will be available to your company exclusively throughout Exhibition Hall

hours Monday through Wednesday.

Meeting Room Inclusions:

• 10x20 solid-wall, private structure with locking door

• Company branding on front of meeting room structure

• Executive chairs and wood conference table

• Power strip with multiple outlets

• Two internet connections & wireless network

$15,000

20-min Theater Sessions

One (1) 20-minute theater session in The Exchange, Moscone South

Topic and speaker are subject to Oracle approval.

Date and time subject to availability

$3,000 per

Session


Documents

2018 Oracle OpenWorld Sponsorship Prospectus · Insert to be placed inside water bottle with partner branding ... attendees—spread your marketing message and direct attendees to