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What to turn in for this project: 1 - Final logo sheet (seen at right >) with all 4 versions (small/big, bw and color) Type must be outlined 2 - Logo checklist (handout) 3 - Original sketches (pencil) 4 - Illustrator “sketches” (step 4) with 10 designs that you digitized 5 - Color versions 2 color, 3 color, meshed version… etc. all the combinations you tried out before getting to your final version 6 - put ALL items into a folder with your name (except checklist) and submit to turn in folder by beginning of the class on Friday!
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3-20-15 Agenda
Begin Advertising Unit
1 - Advertising Presentation
2 - TV Ad examplesCompany Message and Branding
3 - Work on Advertising Group Projects (see handout)
4 - Begin thinking about the company you will advertise…you can create an ad for the logo you created
LAYOUT OF FINAL LOGO DESIGN:
Top Half of Page:Approx 1” width logo in b/wApprox 4-5” logo in b/w
upper left:- company name- colors used with 1/4” swatch squares and named Pantone color- fonts used
Bottom Half of Page:Approx 1” width logo in colorApprox 4-5” logo in color
upper left:- company name- colors used with 1/4” swatch squares and named Pantone color- Fonts used
* your fonts should be outlined for submission to turn in folder
What to turn in for this project:
1 - Final logo sheet (seen at right >)
with all 4 versions (small/big, bw and color)Type must be outlined
2 - Logo checklist (handout)
3 - Original sketches (pencil)
4 - Illustrator “sketches” (step 4)with 10 designs that you digitized
5 - Color versions2 color, 3 color, meshed version…etc. all the combinations you tried outbefore getting to your final version
6 - put ALL items into a folder with your name(except checklist) and submit to turn in folder by beginning of the class on Friday!
