A new relationship with business – the key to local growth

Martin Cresswell

Chief Executive

iMPOWER Consulting Ltd

May 2013

The contents of this document are © iMPOWER Consulting Ltd unless otherwise statedRegistered office: 14 Clerkenwell Close, London EC1R 0AN Registered in England and Wales No: 03876501

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Business has been, and should be, a fundamental part of our community

The impact of the Singer Factory on Clydebank

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Business in our local economy

Building the local authority role in local economic growth?

Knowing your local businesses?

Joining up differing interests – providing leadership?

Building a consensus for growth?

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Is government coming to the rescue?

Source: HM Treasury and UK Public Spending [1]

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And the real picture is worse

Source: HM Treasury and UK Public Spending [1]

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Will the banks support growth

PositivesExtension of Funding for Lending Scheme, skewed to

SME’s

Business bank

Negatives Increasing provisions for risk and miss-selling

Increase liquidity holdings

Deliver profit for investors

Costs of borrowing

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7 habits of ‘Highly Successful Cities’

City identity and reputation – vital to protect it and project it in a globalised world

Know ourselves deeply – need to link future aspiration with past and present

Know others very well – know who to learn from, internationally Build a family for the city – at the company, sector and

government levels Make the city’s promise personal – connect to individual citizen

and business aspiration Renew/realign experience and identity – ensure no gap between

reality and city projection Build the next generation with integrity & consistency – no one

giant leap, lots of steps

(source: Greg Clark: Senior Fellow ULI Europe – Glasgow Economic Commission )

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7 habits of ‘Highly Successful Cities’

City identity and reputation – vital to protect it and project it in a globalised world

Know ourselves deeply – need to link future aspiration with past and present

Know others very well – know who to learn from, internationally Build a family for the city – at the company, sector and

government levels Make the city’s promise personal – connect to individual citizen

and business aspiration Renew/realign experience and identity – ensure no gap between

reality and city projection Build the next generation with integrity & consistency – no one

giant leap, lots of steps

(source: Greg Clark: Senior Fellow ULI Europe – Glasgow Economic Commission )

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Have national initiatives delivered?

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Areas of severe competition – analysis of LEP business plans

Green/ carbon economyAdvanced manufacturingDigital and creative industriesLife sciencesFinance & business services

Is there sufficient differentiation between localities to drive growth locally?

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What needs to be doneBuild a new and local relationship with business?

Get beyond the data – what is really happening?

What is your local differentiation?

Understand locally what makes a difference?

Government must relax the reins and allow localities to succeed!

Align limited resource to make maximum impact!

Map, segment, and account manage relationships