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  • 8/4/2019 AFI-OctoberPresentation_proof1

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    October 2011

    page 1

    Marketing Promotional Ideas

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    October 2011

    page 2

    October is a great month, but you have to

    work at it.

    Not enough powerful Momentum opportunities in

    October, so how do you create interest out of nothing?

    -That is one of the reasons so many dealers stage their

    anniversary or birthday party event in October.

    It is Customer Appreciation time.

    -Private letters.

    -Prizes.

    -Lucky numbers.

    -Additional discount on line for all of our loyal Facebook

    friends.

    There are 2 opportunities if you are willing to do the

    work.

    -First there is a federal holiday.-Federal holidays can make for great 3 Day events.

    -Discover our Store Full of Savings type events.

    -Spice it up with a treasure chest and keys to try to

    open it.

    -Want to make it fun.

    -Give away a GPS with purchase.

    -Offer a free vacation, a night at a local hotel etc.

    -The perfect getaway family room.

    The other, at the end of the month is the Halloween

    opportunity.-Dress the store and the salespeople for the event.

    -Do face painting.

    -Pumpkin paintings.

    -Run a Monster of a Sale.

    -Give away a free pumpkin from your pumpkin patch.

    -No tricks, just treats.

    -Give away candy, or apples.

    -Think about including a moonlight madness event.-Reverse the beat the clock.

    -The discount gets better as the night goes on, as long

    as the products are still there ( called a Dutch auction).

    -Use pumpkins and orange circles for your prices.

    -Hold a best costume promotion on the web.

    -Dress up.

    -Take your picture.

    -Most votes wins.

    Marketing Promotional Ideas

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    October 2011

    page 3

    This Halloween

    No tricks,just TREATS

    SALEOFAHALLOWEEN HURRY,THISWEEKENDONLY!See store fordetails. 2010AshleyFurniture Industr ies, Inc.MONSTER

    SUPER SAL

    E

    Marketing Promotional Headers

    DISCOVERA NEW WORLD OF

    SAVINGSSee store f ordetails.2010AshleyFurniture Industr ies, Inc.

    MIDNIGHTMADNESSSALE THISSATURDAYONLY!

    See store fordetails. 20

    10AshleyFurniture Industr ies,Inc.

    EVENTColumbusDay

    Hurryin!

    discover

    Hugesavings

    foryour

    livingroom!

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    October 2011

    page 4

    See store fordetails. 2010AshleyFurniture Industries, Inc.

    THIS WEEKEND ONLY

    WE PAY THE

    TAXESMINIMUM PURCHASE REQUIRED. SEE STORE FOR DETAILS.

    Drawings fordiscountout of ourpumpkin.

    Discounts

    up to. . .40%OFF

    TrAde in ThATold compAss for A

    new gps!receive A new Gps wiTh Any purchAse of $899 or more

    october 1st - 12thonly

    withanypurchase.

    Onepercustomer. Se

    e store for details.FREEPumpkin

    See store fordetails. 2010 AshleyFurniture Industries, Inc.

    10%OFF5pmto7pm

    15%OFF7pmto10pm

    20%OFF10pmtoMidnight

    See store fordetails. 20

    10AshleyFurniture Industries, Inc.

    Marketing Promotional Giveaways