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Atif Aslam Live in Concert - PuneSponsorship Proposal
An event by:
Concert Details
Saturday25th April 2015
Tentative venue:Laxmi Lawns,
Hadapsar, PuneVenue Map
About Atif Aslam
Atif Aslam is a pop/rock singer. He has recorded numerous chart-topping songs and is known for his vocal belting technique.
He was declared the most popular artist on Saavn (an Indian music streaming service) in 2013, followed by Arijit Sing, A. R. Rahman, Shreya Ghoshal, and Mohit Chauhan.
Music
1. Aadat2. Doorie3. Meri Kahaani4. Hona Tha Pyar5. Who Lamhe6. Tere Bin
7. Tu Jaane Na8. Pehli Nazar Mein9. Jeene Laga Hu10.Piya O Re Piya11.Aa Bhi Jaa Sanam12.Jeena Jeena
And many more…
Supporting Acts
Badshah
Aditya Singh, also known under the stage name of Badshah, is an Indian rapper, music producer, and singer.
His most famous songs are:
• Abhi toh party shuru hui hai from Khoobsoorat• Saturday Saturday from Humty Sharma ki Dulhaniya
• Dhup chikk from Fugly
Supporting Acts
DJ Chetas
Known as the king of bollywood mash-ups!
Has his own weekend TV show called House of Dance on 9XM
Target Audience
Age group of 16 to 55 years ranging from students to working professionals and expats from Mumbai and Pune
Marketing Plan
1. Hoardings2. Standees3. Posters4. Radio Ads5. SMS Blasts6. Canter Activities7. Multiplex Activations8. Mall Activations9. Newspaper Ads10. Online
Pictures are for representational purpose only
Hoardings across Pune - 15
1. MG Road2. Hijewadi3. Yerwada4. Swargate5. FC Road / JM Road6. East Street7. Singhad Road8. Fatima Nagar9. Kalyani Nagar10. Bavdhan
11. Rajaram Bridge12. Amanora Mall13. Hadapsar14. Koregaon Park15. Aundh Road16. Kothrud17. Wanowrie18. Sahakar Nagar19. Laxmi Road20. BVP College Road
Standees, Posters, Radio Ads
1. Standees 50 standees will be placed at promotional partner outlets across Pune
2. Posters
10,000 posters will be put up across the city
3. Radio Ads
20 second spots X 21 days X 10 ads per day + 5 RJ Mentions + Contests
SMS Blasts, Canter Activity, Multiplex Activity
1. SMS Blasts Professionally hired focused database of 50,00,000 filtered numbers
2. Canter Activity
2 canters X 10 days across Pune
3. Multiplex Activity
10 Standees + 20 second ad before every show X 15 days
Mall Activity, Newspaper Ads, Online
1. Mall Activity 4 Standees per mall + Activity over 3 weekends in each mall
2. Newspaper Ads
5 ads in Times of India + 3 ads in Sakaal + 3 ads in Lokmat (Total 11)
3. Online
Facebook Ads + Event Page + Twitter + Instagram
Branding Opportunities
1. Main backdrop2. Visual projections3. Outdoor media4. Product displays5. Social media6. Print media7. Entrance arch8. Radio mentions9. Event video ad
10. Signage's 11. Stalls12. Barricades13. VVIP elevated section14. Speaker scaffold15. Entry bands16. Parking17. Ticket counter18. Post event video
Sponsorship Categories
1. Title Sponsor – 50 lakhs ABC Atif Aslam Live in concert2. Presenting Sponsor – 25 lakhs Presented by ABC3. Co-Sponsor – 20 lakhs Co-sponsored by ABC4. Powered by Sponsor – 15 lakhs Powered by ABC5. Associate Sponsor – 10 lakhs In Association with ABC
ABC would be your company name
Category BenefitsBenefit Title Presenting Co-sponsor Powered By Associate
AV at the venue (10 times) - 10 times - 5 times - 3 times - 3 times ×Logo on all print media Mention in radio ad × × × ×Stall space at the venue × × × ×Social media presence Onsite Advertising Mention in video ad ×Artist meet & greet × × × ×Tickets - 80 VIP - 40 VIP - 20 VIP - 20 VIP - 10 VIP
An Anjaneya Sathe Group presentation
Partnership Categories
1. Luxury Partner2. Hospitality Partner3. Food Partner4. Channel Partner5. Travel Partner6. Energy Partner7. Cellular Partner8. Banking Partner9. Beverage Partner
All partner logos will be featured in the bottom panel of all artwork
About Big Dream EntertainmentA leading concert management and marketing company with over 7 years of experience and over 10 massive concert tours to our credit
• Sean Kingston India Tour• Flo Rida India Tour• Akcent India Tour• Pitbull India Tour• Hardwell Live in Mumbai (His debut Indian performance)• Atif Aslam Live in Pune• Arijit Singh Live in Pune
And many more..
CONTACT USAddressEcstasy Business Solutions India#101, 1st floor, 11 Pentagon Mosque RoadBangalore-560005
Phone+91 8123372285+91 8892457939
Websitewww.ecstasy.co.in
