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STRATEGY THAT DRIVES THE INDUSTRYYOUR COMPANY FORWARD, GLOBALLY
Brent McClendon, CAEPresident/CEO
NWPCA U S
Represent 670 company members operating in 28 countries who manufacture, repair and distributewood packaging.
The largest international organization of wood packaging professionals.
Our mission is to provide an environment for our members to succeed while promoting the wood pallet and wood packaging industry.
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V I V I D D ESCR I P T ION O F OUR V I S ION
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“Benefits of wood packaging are understood and wood packaging is utilized as the solution of choice for securing and transporting the unit‐load globally.
The demand for a wood packaging solution has grown. Wood packaging is recognized as the high‐quality and low‐cost solution when compared to other shipping platform options. It is accepted as an economical, sustainable, flexible, clean, and environmentally friendly product.
NWPCA is recognized as the “go to” resource for supportive research, the latest technologies and expertise on the advantages of wood packaging. Being a role model and NWPCA is a unifying voice for the global wood packaging industry. Members, government decision‐makers, end‐users, universities, and the consumer utilize NWPCA as the information source on wood packaging design and unit‐load solutions.”
‐‐NWPCA Strategic Plan
P R ES ENTAT ION OUT L IN E
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Your research leader on projects that benefit your business and the environment. The Pallet Foundation
‐‐ Contribute
Your global thought leader on wood packaging and unit‐load solutions. Nature’s Packaging and PDS
‐‐ Use
Your advocate for the wood packaging industry. NWPCA’s Government Affairs Program and PAC
‐‐ Engage
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A S T RAT EG I C I NVESTMENT I N YOUR BUS INES S
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• Expanded association resourcing ($2M to $4M): more consultants, more staff
• Launched a Political Action Committee in 2018• Grew Pallet Foundation to now $1.7M: aligned
grants with strategic needs• Pallet Design System™ ongoing R&D, nearly
$1.5M over next two years
IMPACT: N E TWORK
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With conservation organizations: • Tom Martin, President and CEO, The American Forest Foundation
• Larry Selzer, President and CEO, The Conservation Fund
• Jay Farrell, Executive Director, Association of State Foresters
• Carlton Owen, President and CEO, U.S. Endowment for Forestry
• Vicki Christiansen, Interim Chief, U.S. Forest Service
With forest products trade associations:
• AF&PA• Hardwood Federation• Lumber and Logging
Groups• Forest2Market• FEFPEB
With pallet using industries:
• United Fresh• NAM • Residuals
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IMPACT: T EAM , TOOLK I T, COMMUN ICATE
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NWPCA working with top‐notch firms to:
• Build on relationships with key groups of Congress, environmental organizations
• Leverage our role in logistics and supply chain
• Develop proactive strategy for member communications
• Demonstrate role as global thought leader on packaging.
ENGAGE : G E T T ING R E SU LT S ON CAP I TO L H I L L
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Advocacy Priorities• ISPM 15 & safe
trade• Residuals• Labor & Workforce• Automation• OSHA Safety• PalletPAC formed
• …and more Mike Hachtman, RelogisticsServices, NWPCA Government Affairs Committee Chair
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P ERSP EC T I V E S ON I S PM15
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P ERSP EC T I V E S ON I S PM15
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COMMENTS F I L ED ON R EC YC L ED WOOD P E L L E T S
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• Filed comments January 14, 2019• There is no research to support EPA
push to prohibit recycled pallets for fuel.
• Strengthen position on recyclability of wood pallets for pellets.
NWPCA : YOUR ADVOCATE ON CAP I TO L H I L L , MED I A
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Continue safe trade in wooden pallets. • Educational outreach to policy makers with
independent research
• Continued NWPCA Congressional mill tours
• Leading the wood packaging industry on Capitol Hill
Promote the environmental and sustainable benefits of wooden pallets.
“We continue to advocate for supply chain education/outreach and enforcement at our nation’s ports.” ‐‐Brent J. McClendon, NWPCA President/CEO, in an American Shipper Article, September 29, 2017
Promote the economic benefits and job creation this industry provides.
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ENGAGE : L EAD ING PO L I C Y D I R EC T ION FOR I NDUSTRY
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OUR A S K ‐ ‐ ENGAGE
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Make a Difference
• Host Member of Congress at your facility• Participate in Fly‐In’s• PAC Authorization
PalletCentral.com/PalletPAC
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PA L L E T FOUNDAT ION & NWPCA : PARTNERS I N R E S EARCH
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Filling the Data Gap and Outreach:
• Landfill avoidance study with Forest Service and Virginia Tech• Size of industry, Economic Impact Study with NAM• Environmental Product Declaration (EPD) with US Forest Products Lab• Wood Residuals study with Forest2MArket, US Endowment• Conservation Organization Video on healthy forests, markets and
communities• Pallet Design System™ and USDA BioPreferred with USDA
DATA IS KEY TO FULLY
DEMONSTRATE VALUE OF
INDUSTRY AND WHAT OUR
MEMBERS DO
L AND F I L L AVO I DANC E –WOOD PA C K AG I NG MO S T R E C YC L E D PA C K AG I NG P RODUC T
95% wood pallets become mulch, biofuel, animal bedding, etc. according to study by USFS and Virginia Tech. Project funded by The Pallet Foundation
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14.8
32.5
38.7
72.8
75.4
95.0
Plastics
Glass
Aluminum
Steel
Paper and Paperboard
Wood Pallets
Recycling Rate %
Recycling Rates for Common Packaging Materials (Source: 2013 EPA Advanced Sustainable Materials Management: 2014 Fact Sheet)
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LANDF I L L AVO IDANCE , MARKET R E S EARCH
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Independent, verified research, making a difference for the industry by providing critical data for your business, your customers and policymakers:
• NWPCA Press Release pick‐up with over 81 million targeted audience. 238 media outlet pick‐ups; appearing in ENGO and industry media sources
• Valuable tool for your customers, peer‐review near completion.
We know it, now we can prove it!
DATA IS KEY TO FULLY
DEMONSTRATE VALUE OF
INDUSTRY AND WHAT OUR
MEMBERS DO
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Total pallets produced: 849 million
• New pallets produced: 508 million
• Used pallets produced: 341 million
0
500
1000
1995 1999 2006 2011 2016
Millions of Pallets
Year
New Pallets (millions)
Used Pallets (millions)
Total Pallets
TOTA L PA L L E T P RODUCT ION ‐ V T
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Total board feet: 9.16 billion bf
• 22% of US lumber
Hardwood: 4.13 billion bf
• 43% of US hardwood lumber
Softwood: 5.03 billion bf
• 15% of US softwood lumber
0.00
2.00
4.00
6.00
1999 2006 2011 2016
Billion Board Feet
Year
Volume of Hardwoods and Softwoods
Hardwood Softwood
HARDWOOD & SOF TWOOD LUMBER P RODUCT ION ‐ V T
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WOOD R ES I DUAL S S TUDY
IM P O R TA N C E O F M A R K E T S F O R F O R E S T H E A LT H
R E S E A R C H C O N D U C T E D I N PA R T N E R S H I P W I T H PA L L E T F O U N D AT I O N , U S E N D OWM E N T F O R F O R E S T R Y & C O MM U N I T I E S , A N D
R E S O U R C E S F O R T H E F U T U R E
“Strong markets for products like wood chips, biofuels and sawdust, allows the wood packaging sector to approach zero‐waste. We were pleased to work with Forest2Market on this timely study as the current trends impacting hardwood and softwood residuals markets needed to be better understood. … Our industry’s environmental success story needs a full array of strong markets for wood residuals, and this study provides useful information to guide future policy discussions.”
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ECONOMIC IMPACT S TUDY
The wood packaging industry is worth
$31 billion to the U.S. economy, supporting more than 173,000 jobs.
Every day, close to
2 billion pallets are used in the United States alone.
More than
90 percent of all products move around the U.S. on wooden pallets.
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In all States. In all Congressional Districts.
WOODEN PA L L E T S EC TOR ECONOM IC IMPACT
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National Association of Manufacturers, Inforum
Output(Billion $)
Employment(thousand persons)
Value Added(Billion $)
Labor Income(Billion $)
Direct 10.7 67.0 3.8 3.0Indirect 10.7 48.3 5.0 3.2Induced 9.3 57.6 5.2 2.9Total 30.7 172.9 14.1 9.2
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CA L I FORN IA : ECONOMIC IMPACT SNAP SHOT
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National Association of Manufacturers, Inforum
E I S S TUDY: N E X T S T E P S
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Proven research to demonstrate the wood packaging industry has a greater economic impact than previously realized.
• Communicate results on jobs, manufacturing, and the economy to policymakers, industry
• Provide necessary tool for Members’ to customers, local policymakers• Publish research nationwide
DATA IS KEY TO FULLY
DEMONSTRATE VALUE OF
INDUSTRY AND WHAT OUR
MEMBERS DO
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ENV I RONMENTA L P RODUCT D EC LARAT ION
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• First ever EPD for “any” type of pallet• Independent, verifiable
nutrition label• Valuable tool for customers• Benchmark your business.• Energy audit value for you.
• Data needed for 170 million pallets• New manufacturing and/or recycled
pallets
Palletcentral.com/LCAsurvey
L I F E C YC L E A S S E S SMENT SURVEY FOR E PD
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“Please do your part! What a great opportunity we have to create this marketing tool for our industry. LCA Survey is critical to the success of our businesses and our industry.” Bob Wenner, President of Pallet Service Corporation, Chairman of The Pallet Foundation
PalletCentral.com/LCAsurvey
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E PD ‐ LCA SURVEY: N E X T S T E P S
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Participation is crucial to the success of the research:
• Time‐sensitive survey, goal March, 2019 for submissions• Online help from USDA, peers, staff• Video tutorial available on website• Data needed for 170 million pallets
PalletCentral.com/LCAsurvey
DATA IS KEY TO FULLY
DEMONSTRATE VALUE OF
INDUSTRY AND WHAT OUR
MEMBERS DO
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Spread the Message
Share B2B tools with customers, legislators, your sales team, social media
Wood wins over alternative packaging materials
Keep the economy moving on wood pallets
NATURE ’ S PACKAG ING WHY I T MAT TERS
NATURESPACKAG ING .ORG
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CA S E S TUDY: CONNECT4C L IMATE
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"Connect4Climate is important because we have to take this struggle to a different level. What we need is a social movement, a social movement that will finally and for once get serious about tackling this epidemic. We have got to connect on an emotional
level. That is the whole purpose of Connect4Climate.“World Bank
• 148,901 Twitter followers• 554,496 Facebook followers• 1,333 LinkedIn followers• 8,062 Instagram followers
NATURESPACKAG ING .ORG
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Carbon Calculator
Tool developed by the EPA, NaturesPackaging.org (Tool tab)
Industry gathers data on pallets picked‐up
Calculate the C02 reduction, cars taken off road
Provide monthly reports to their customers, supplying critical data for CRS reports
NATURE ’ S PACKAG ING TOOL S
NATURESPACKAG ING .ORG
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OUR A S K ‐ ‐ DONATE
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Resource the Mission: Make a Difference
• Continue valuable R&D for industry• Continue to promote and celebrate “Wood Wins”• Continue ongoing education to University Packaging Students using PDS
DATA IS KEY TO FULLY
DEMONSTRATE VALUE OF
INDUSTRY AND WHAT OUR
MEMBERS DO
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NWPCA Co‐Hosted with CWCPA
Over 600 in attendance from 23 countries
International forum held every four years
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globalwoodpackagingforum.org
GLOBA L THOUGHT L EADERSH I P
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Global Wood Packaging Forum
Policy & educational outreach on common issues
Represent your interests at the international level
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Continued Investments: Nearly $1.5 million, two‐year intensive research for PDS to benefit all businesses
Multiple Languages – User interface and customer handouts in multiple languages: Dutch, English, French, German, Italian, Portuguese, Spanish, Swedish.
Increase re‐usage of materials – Pallet design can analyze the performance and incorporate recycled components.
Twenty new international wood species ‐ lumber specification enables manufacturers to design pallets with regional wood species from around the world.
Forklift support analysis ‐ Allows for entering and lifting from a pallet's side, particularly useful for analyzing extra‐long stringer pallets.
PA L L E T D ES IGN S Y ST EM™
PDS & USDA B IOPREFERRED®
Pallet Design System™ is recognized by USDA
PDS Users are BioPreferred Certified because use of software reduces our nation's reliance on petroleum.
• mandatory purchasing requirements for federal agencies and their contractors; and,
• a voluntary labeling initiative for biobased products.
PDS‐made pallets may use USDA Certified Biobased Product label.
PalletCentral.com/BioPreferred
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NWPCA ANNUAL LEADERSHIP CONFERENCE
M A R C H 1 3 ‐ 1 5 , 2 0 1 9S A N D I E G O
PALLETCENTRAL.COM
WORK ING W I TH F I R E SA F E T Y O F F I C I A L S
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What’s next for Fire Code Compliance?
• NWPCA Fire Code Manual released January, 2018• 613 Manual Downloads• ½ of membership• >50% of downloads are
nonmembers• Gain expert advice in Fire Code
Information booth at ALC 2019
PalletCentral.com/FireCodeCompliance
Presentation from fire code expert, Bill Koffel, Koffel Associates along with dedicated exhibit booth to answer your questions at ALC 2019!
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NWPCA A L C 2 0 1 9 F E ATUR E P R E S EN TAT I ON S
• Gutsy Leaders: Lead, Engage and Drive – Keynote, Jackie Freiberg, Author• The State of Jobs, Manufacturing & The Economy – NAM Chief Economist Chad Moutray• Trucking Trends and the Future of Transportation – William Cassidy, Journal of Commerce • Politics & Your Business – Political Analyst Bruce Haynes, Sard Verbinnen & Co.• Innovation is Everyone's Job ‐ Jackie Freiberg, Author• Reducing Your Tax Bill – Barbara Weltman, Big Ideas for Small Business®• Top 5 Safety Focus Areas – Adele L. Abrams, Esq., CMSP• Five Steps Towards Protecting Your Business – Ken Fields, FleishmanHillard• Fire Code, Beyond Compliance – Bill Koffel, Koffel Associates
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PA L L E TCENTRA L .COM
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