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BTL DIFFUSION16 rue Anatole Moussu78490 Méré
DOREL FRANCE EXPORT9 bd du PoitouBP905 49309 Cholet cedex
DOREL (UK) LTDHertsmere House Shenley Road - BorehamwoodHertfordshire WD6 1TE
DOREL BELGIUM BITMBrussels International Trade MartAtomiumsquare 1 - BP 177 B - 1020 Bruxelles / Brussels
DOREL NETHERLANDSP.O. Box 60715700 ET Helmond
DOREL HISPANIA S.A.C/Pare Rodés n° 26Torre A Planta 4° Edi� cio del Llac Center08208 Sabadell (Barcelona)
DOREL GERMANYAugustinusstr. 9c50226 Frechen-Königsdorf
DOREL JUVENILE SWITZERLAND S.A.Chemin de la Colice 41023 Crissier
DOREL ITALIA S.P.A.Via Verdi, 14 24060 Telgate (Bergamo)
DOREL PORTUGALParque Industrial da GândaraRua Pedro Dias, 254480 - 614 Rio Mau (Vila do Conde)
DOREL POLSKAUl. Legnicka 84/8641-503 Chorzów
9980
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www.baby-art.comwww.baby-art.com
Collection 2014
P 04 - 07 : Timeless Classic CollectionP 04 : PrintsP 07 : Sculptures
P 08 - 10 : Modern Trendy CollectionP 08 : PrintsP 10 : Sculptures
P 11 - 14 : Baby Room Collection
P 15 : Seasonal Products
P 15 - 17 : Selling Tools
P 18 - 19 : Synopsis
Increase your baby birth gifts business with Baby Art.Thanks to its original and differentiating offer of emotional and creative souvenirs to personalize with the tiny prints of baby’s hands and feet, Baby Art is becoming a referent brand on the baby birth gift market. In addition to the traditional gifts such as teddy bears and clothes, Baby Art is indeed becoming part of the shopping basket essentials, thus increasing the budget spent on such occasions.
By offering a wide range of premium quality products, innovation & design animation every year, the highest level of safety, good customer service, as well as efficient communication and sales tools (store display, demonstration and sampling tools, interactive consumer website) we aim to further develop this market with you.
And as the reference brand, Baby Art is always ahead, setting the trend on the market with its unique segmentation approach, based on 3 home interior design styles: the Timeless Classic line, the Modern Trendy line and the Baby Room line.
This year, discover four new concepts in the Baby Room and Modern Trendy collections to magnify your baby’s memories. Personalize your Baby Art according to your imagination to display your baby’s treasures and souvenirs.
In addition, we are pleased to introduce you the new Baby room design. Classy and sober colors decorated with delicate pastel confetti will bring joy into your Baby’s rooms. New finishings and cute stickers to write your Baby’s name and birth date improve our bestselling print and double print frames Timeless Classic.
Chaque produit a fait l’objet d’un test dermatologique, ainsi que d’une évaluation de la sécurité réalisée par Pôle Cosmétique selon le Règlement (CE) 1223/2009 afin de garantir une innocuité égale à celle exigée par la réglementation cosmétique. Il peut donc être utilisé sans danger pour la peau de bébé.
Cada producto se ha sometido a tests dermatológicos y de seguridad, realizados por Pôle Cosmétique de acuerdo con el Reglamento (CE) 1223/2009, para garantizar su inocuidad conforme al nivel que exige la regulación cosmética y, por lo tanto, no representan ningún riesgo para la piel del bebé.
Alle producten zijn onderworpen aan een toxicologische en dermatologische test en een evaluatie van de veiligheid overeenkomstig voorschrift (EC) 1223/2009 om te verzekeren dat de veiligheid gelijk is aan deze die vereist is onder de cosmeticawet. Het product kan veilig gebruikt worden voor de huid van de baby.
Alle Produkte wurden gemäß Verordnung (EG) Nr. 1223/2009 auf ihre toxikologische und dermatologische Sicherheit geprüft, um sicherzustellen, dass es die Verordnung für kosmetische Mittel erfüllt. Es kann daher unbedenklich auf der Babyhaut eingesetzt werden.
Cada produto foi sujeito a testes dermatológicos, assim como a uma avaliação da segurança realizada pelo Pólo Cosmética segundo o Regulamento (CE) 1223/2009 a fim de garantir uma inocuidade igual à exigida pela regulamentação cosmética. Pode assim ser utilizado sem perigo para a pele do bebé.
Tutti i prodotti sono stati sottoposti a controlli tossicologici e dermatologici di sicurezza, realizzati secondo la normativa (CE) 1223/2009, al fine di assicurare un’innocuità pari a quella stabilita dalle regolamentazioni per la cosmetica. Possono quindi essere utilizzati senza rischi per la pelle del bambino.
κάθε παρόν προϊόν είναι τοξικολογικά και δερματολογικά ελεγμένο σύμφωνα με τον κανονισμό (ΕΚ) αρίθ. 1223/2009 για τη διασφάλιση της εφαρμογής ισάξιας ασφάλειας με αυτής που προβλέπεται από τον κανονισμό που διέπει την αγορά καλλυντικών. Το παρόν προϊόν μπορεί να χρησιμοποιηθεί με ασφάλεια στο δερματάκι του μωρού σας.
Index
Safe for baby.Sûr pour bébé.Seguro para el bebé.Veilig voor baby.Ungefährlich für Babys.Seguro para o bebé.Sicuro per il bebè.ασφαλές για μωρά.
SAFE FOR BABY
Very quick (2 to 15 minutes).Très rapide (2 à 15 minutes).Muy rápido (2 a 15 minutos). Snel & eenvoudig (2 tot 15 minuten).Ganz schnell (2-15 Minuten).Muito rápido (2-15 minutos).Veloce (2-15 minuti).Ταχύτατο (2 με 15 μόλις λεπτά).
QUICK
Many trials allowed (except paint and sculpture).Nombreux essais possibles (sauf peinture et sculpture).Numerosos ensayos posibles (excepto pintura y escultura).Meerdere modellen (met uitzondering van het verven en sculptuur). Mehrfaches Modellieren möglich (außer Paint und Sculpture Modelle).Várias tentativas possíveis (excepto pintura e escultura).Numerose possibilità di prova (pittura e scultura escluse).Δυνατότητα πολλαπλών δοκιμών (με την εξαίρεση της βαφής και γλυπτική).
123 MANY TRIALSALLOWED
Easy to do : no baking.Facile à réaliser : pas de cuisson.Fácil de hacer : sin cocción. Eenvoudig te realiseren: zonder oven. Einfache Handhabung : Ohne Backofen .Fácil de realizar : não necessita de cozedura.Facile da realizzare : nessun bisogno di cottura.Εύκολο στη δημιουργία : δεν χρειάζεται ψήσιμο.
EASYTO DO
0-3y
Each product has been assessed for toxicological and
dermatological safety according to Regulation (EC)
1223/2009 to ensure safety equal to that required by
cosmetics regulation. It can be safely used for baby’s skin.
2 3
Tim
eles
s C
lass
ic
Timeless ClassicVery chic! Discover our Baby Art Timeless Classic line.
The sleek bevelled edge, the elegant picture frame mount and colours, give a lot of character to the collection for a highly premium effect in every living-room.
PRINTS
16 cm
21 cm
Content:
1x 1x
1x 1x
ABC
7 cm
17 cm
22 cm
Packaging:
5
Print Frame
white & black Ref : 34120067
natural Ref : 34120068 brown & taupe/beige Ref : 34120107
Packaging:9,5 cm
17 cm
22 cm
2x
1x
Content:16 cm
21 cm
1x
1x
ABC
6
Double Print Frame
brown & taupe/beige Ref : 34120108
white & black Ref : 34120070 natural Ref : 34120071
1. 2.
Instructions of use:
3. 4.
1. 2.
Instructions of use:
3. 4.
High end finishings and stickers for more personalization.Finitions haut de gamme et stickers pour plus de personnalisation.Acabados de alta calidad y adhesivos para darle un toque personal.Hoogwaardige afwerking en met stickers voor een persoonlijke toets.Hochwertige Verarbeitung und Aufkleber für eine noch individuellere Gestaltung.Acabamentos topo de gama autocolantes para dar um toque pessoal.Finiture di alta qualità e adesivi per una maggiore personalizzazione.Φινιρίσματα υψηλής ποιότητας και αυτοκόλλητα που θα προσδώσουν έναν προσωπικό τόνο.
4 5
Tim
eles
s C
lass
icTi
mel
ess
Cla
ssic
Ref : 34120021
PRINTS
KeepsakeMagnet Keepsake
Ref : 34120058
Magic Box
natural Ref : 34120065original Ref : 34120007
4 cm
17,5 cm
17,5 cm
Packaging:
Content:
17 cm
1x 1x1x
6
4 cm
17 cm
17 cm
Packaging:
Content:
15 cm
1x 1x1x
6
Packaging:5 cm
15 cm
22 cm
Content:
1x 4x 2x
6
Sculpture Kit
Window Sculpture Frame
Photo Sculpture Frame
Ref : 34120003
natural Ref : 34120081
white & black Ref : 34120078
Ref : 34120004
SCULPTURES
10,5 cm
22 cm
22 cm
Packaging:
2x 2x
step 1
2x
step 2
Content:21 cm
21 cm
6
6 cm
16 cm
21,5 cm
Packaging:
10 cm
10 cm
Content:
1x 1x
step 1
1x
step 2
Material for: 1sculpture
5
7,5 cm
30 cm
20 cm
Packaging:
9x 1x 2x
JELLY
Content:
6
6 cm
22 cm
22 cm
Packaging:
1x 2x
1x 1x
step 2 ABC
Content:21 cm
21 cm
6
1. 2.
3. 4.
Instructions of use:
Instructions of use:
1. 2. 3.
4. 5.
1. 2.
Instructions of use:
3. 4.
1.
Instructions of use:
4.
2.
5.
3.
Instructions of use:
1. 2. 3.
4. 5.
1. 2.
Instructions of use:
4.
3.
5.
1. 2.
Instructions of use:
4.
3.
5.
Belly Kit
white & black Ref : 34120075
Packaging:4,5 cm
19,5 cm
58 cm
Content:57 cm
18 cm
1x 1x1x
5
1st Year Print Frame
natural Ref : 34120076
1. 2.
Instructions of use:
3. 4.
6 7
Mod
ern
Tren
dy
Modern TrendyStylish and fancy, Baby Art Modern Trendy line was designed to fit in contemporary home interiors.
This year a new concept completes the round-shaped collection: the Memory Board, an original frame to display your baby’s pictures, drawings, and other memory items. It is easy to set up, as it is to re arrange it!
taupe & azure/sun Ref : 34120110
Content:
1x 1x 1x
17 cm
17 cm
Packaging:6 cm
18,5 cm
18 cm 5
Packaging:4 cm
21,5 cm
72 cm
Content:
1x 1x1x
71 cm
20,5 cm
5
Packaging:4,5 cm
23 cm
37 cm
Content:36 cm
21 cm
1x 2x 2x
6
Packaging:9,5 cm
18,5 cm
18 cm
1x
2x 1x
Content:17 cm
17 cm
6
PRINTS
Print Frame
Double Print Frame
1st Year Print Frame
Memory Board
white & grey Ref : 34120085
white & grey Ref : 34120125
taupe & azure/sun Ref : 34120097
white & grey Ref : 34120052
2 h.
1. 2.
Instructions of use:
3. 4.
1. 2.
Instructions of use:
3. 4.
1. 2.
Instructions of use:
3. 4.
1. 2.
Instructions of use:
3. 4.
white & grey Ref : 34120050
taupe & azure/sun Ref : 34120096
8 9
Baby RoomJoyful baby concept.
The whole collection is redesigned with classy and sober colors decorated with delicate pastel confetti to bring joy into your Baby’s room. Discover the three new concepts completing the collection.
Duo Paint Print Frame
Photo Sculpture Frame
taupe Ref : 34120098
Magic Box
taupe Ref : 34120106
white & grey Ref : 34120055
PRINTS
SCULPTURES
taupe & azure Ref : 34120095
Packaging:4 cm
18 cm
18 cm
Content:
1x 1x1x
17 cm
17 cm
6
1. 2.
3. 4.
Instructions of use:
Packaging:5 cm
21 cm
36 cm
Content:
1x2x
35 cm
20 cm
6
1. 2.
3. 4.
Instructions of use:
Packaging:8 cm
26 cm
26 cm
2x 2x
step 1
2x
step 2
Content:25 cm
25 cm
6
1. 2.
Instructions of use:
4.
3.
5.
10 11
Bab
y R
oom
Sticker FramesTreasure Box
Memory House
Ref : 34120115
Ref : 34120113
Ref : 34120121
Packaging:11 cm
24,5 cm
22,7 cm
Content:
1x 3x
22 cm
23 cm
1x
10 cm
1x
3Ref : 34120120
Packaging: 6,5 cm
18,5 cm
32 cm
Content:17,5 cm
15 cm
1x5x
1x 3x
6
2 h.
1. 2.
Instructions of use:
3. 4. 2 h.
Instructions of use:
1. 2.
3. 4.
Packaging:4,5 cm
16 cm
21,7 cm
Content:
2x
14,5 cm
14,5 cm
9 cm9 cm
9 cm12 cm14,5 cm
19,5 cm
2x 2x 2x
1x8x
6
1. 2.
Instructions of use:
3. 4.2 h.
Packaging:13 cm
13,5 cm
15 cm
21 cm
Content:
1x 1x
12 cm
20,5 cm
4
2 h.
1. 2.
Instructions of use:
3. 4.
Height Print Chart
Family Tree Frame
Ref : 34120124
Packaging:3 cm
37 cm
37 cm
Content:
9x 1x1x
36 cm
36 cm
4
Instructions of use:
1. 2.
3. 4.
Suspended Frames
Ref : 34120114
Packaging: 6,5 cm
18 cm
18,5 cm
Content:
1x
1x 1x
36 cm
17 cm
17 cm 1x
1x
6
1. 2.
Instructions of use:
3. 4.
Include a personalization kit.
Neverendlessly arrange them.
12 13
Create Buzz around Christmas Time ! This year Baby Art launches three new colors for the Christmas ball coming together with a nice Christmas Tree to diplay a ready-made ball.
Discovery Kit
For sampling & cross-promotion.Pour l’échantillonnage et la promotion croisée.Para muestras y promociones.Voor bemonstering en wederzijdse promotie.Als Muster oder für Promotionzwecke.Para distribuição de amostras e promoções cruzadas.Per campionatura e cross promotion. Για δειγματισμό & συνδυασμένες προσφορές
Ref : 34120064
Seasonal products
Selling Tools
Packaging:2,5 cm
12 cm
12 cm
Content:
1x 1x 1x
20
1. 2.
Instructions of use:
3. 4.
Messages Print Frame
Ref : 34120123
Packaging:4,5 cm
37 cm
37 cm
Content:
1x 1x
1x 1x 1x
1x
36 cm
36 cm
4
1. 2.
Instructions of use:
3. 4.
Pop Art Print Paintings
Packaging:9 cm
21 cm
21 cm
Content:
4x 1x
20 cm
20 cm
4x
6
Ref : 34120119
1. 2.
Instructions of use:
3. 4.2 h.
Phospho Print Frame
Ref : 34120122
Packaging:3 cm
18 cm
32,5 cm
Content:37,5 cm
17 cm
1x 1x 1x 10 x
6
Instructions of use:
1. 2.
3. 4.
My Creative Photo Album
Ref : 34120118
Packaging: 4,5 cm
33 cm
35 cm
30 cm
30 c
m
1x 1x 1x
Content:
4
1. 2.
Instructions of use:
3. 4.
11 cm
11 cm
11 cm
Packaging:
1x
Content:
1x 1x1x
6
Christmas Ball Display Christmas Ball& Christmas Ball Ready Made
Ref : 34120094
Instructions of use:
1. 2.
3. 4.
2 h.
Ref : 34120109
Ref : 34120116
Ref : 34120117Ref : 34120126 (Display)Ref : 34120127 (Ready-made Ball)
14 15
The new modular Baby Art display adapts to any kind of store thanks to its removable shelves.
Le nouveau display modulable Baby Art s’adapte à tous les types de magasin grâce à ses étagères amovibles.
El nuevo expositor modulable Baby Art se adapta a todo tipo de tienda gracias a sus estantes extraíbles.
De nieuwe, wijzigbare displaymodule van Baby Art past zich aan alle soorten winkels aan dankzij de verwijderbare plankjes.
Das neue modulare Baby Art Display passt mit seinen verstellbaren Regalböden in jedes Geschäft.
O novo mostrador modular Baby Art adapta-se a todos os tipos de loja graças às suas prateleiras amovíveis.
Il nuovo espositore modulabile Baby Art si adatta a tutti i tipi di negozio, grazie ai suoi ripiani amovibili.
Благодаря своим съемным полкам дисплей Baby Art подходит для установки в торговом зале магазина любого формата.
Improve in-store visibility thanks to this shelfbanner.Améliorer la visibilité de la marque dans les magasins grâce à cette main courante.
Mejora la visibilidad de la marca en los comercios gracias a este cartel.Verbeter de zichtbaarheid van het merk in de winkels dankzij deze reling.
Erhöhen Sie die Sichtbarkeit der Marke im Geschäft mit diesem Regalbanner.Melhorar a visibilidade da marca nas lojas graças a este cartaz.
Questo banner consente di migliorare la visibilità del marchio nei negozi.Βελτιώνει την αναγνωρισιμότητα των προϊόντων εντός του καταστήματος χάρη σε αυτό
το διαφημιστικό πλαίσιο.
This little display is perfect for small shops or to place on top of a counter.Ce petit display s’intègre parfaitement aux petits magasins ou en display de comptoir.Este pequeño expositor se integra perfectamente en los pequeños comercios o en el propio mostrador.Deze kleine display past perfect in keine winkels of op de toonbank.Dieser kleine Aufsteller ist perfekt für kleinere Geschäfte oder zum Aufstellen auf einer Theke geeignet.Este pequeno expositor é ideal para lojas pequenas ou para colocar em cima do balcão.Questo espositore è ideale per piccoli negozi o da posizionare sul banco cassa.Αυτή η μικρή διάταξη είναι ιδανική για μικρά καταστήματα ή για να τοποθετηθεί πάνω σε πάγκους εργασίας.
Modular Display
Counter Display Shelfbanners
Ref : 34120132 (with frame)Ref : 34120130 (without frame)
Ref : 34120133 (with frame)Ref : 34120131 (without frame)
POS
Consumer Leaflet After Sales ServiceModelling Material 40gCode : 93330003
Step 1Code : 93330005
Modelling Material 90gCode : 93330004
Step 2Code : 93330006
Clay 440gCode : 93330007
Modelling Material 90gCode : 93330004
Packaging:33,5 cm
16,5 cm
36,5 cm
Content: Material for: 10-20 prints/10 sculptures
5x 10x10x
Prints
10x
step 1 step 2
Sculptures
1
1. 2.
Instructions of use:
Prints:
3. 4.
Sculptures:
1. 2.
4.
3.
5.
Party Kit
A selling tool: for events in store / An Internet exclusivity: for parties at home. Un outil commercial : pour les événementiels en magasin / Une exclusivité internet : pour les fêtes à domicile. Una herramienta comercial útil : para eventos en las tiendas / Una exclusividad en Internet : para fiestas en casa.Commercieel product : ideaal als evenement of aanbieding in uw winkel / Een internet exclusiviteit : voor feestjes thuis.Ein verkaufsförderndes Mittel für Veranstaltungen im Geschäft / Partyausstattung für Zuhause.Argumento de venda : para eventos nas lojas / Uma exclusividade na internet : para festas em casa.Per eventi instore / Per feste in famiglia.Ένα εμπορικό εργαλείο : για εκδηλώσεις εντός του καταστήματος / Mια αποκλειστικότητα στο διαδίκτυο : για κατ’ οίκον εορταστικές εκδηλώσεις
Ref : 34120060
Ref : 34120128 (Magic Box)Ref : 34120129 (Print Frame W&G)
45 c
m
160
cm
85 > 100 cm
Example of presentation
Sculpture : Print :
Ref : 34120111
For every products
Adaptable width
Adaptable high
Demo print
WORK IN
PROGRESS[ ]
16 17
Ref : 34120004
Sculpture Kit
Ref : 34120078
Window Sculpture Frame
Ref : 34120003
Belly Kit
Ref : 34120075
Ref : 34120076
1st Year Print Frame
Ref : 34120007 Ref : 34120065
Magic Box
Timeless Classic
Seasonal Products
Modern Trendy
Baby Room
PRINTS PRINTS
SCULPTURES
SCULPTURES
Ref : 34120081
Photo Sculpture Frame
Treasure Box
Ref : 34120113
Height Print Chart
Ref : 34120120Ref : 34120114
Suspended Frames
Ref : 34120115
Sticker Frames
Phospho Print Frame
Ref : 34120122
Ref : 34120052
Double Print Frame
Ref : 34120097
Ref : 34120110
Memory Board
Ref : 34120125
Ref : 34120085
1st Year Print Frame
Print Frame
Ref : 34120050 Ref : 34120096
Ref : 34120094 Ref : 34120109 Ref : 34120116 Ref : 34120117
Christmas Ball
Ref : 34120055 Ref : 34120095
Magix Box
Ref : 34120098
Duo Paint Print Frame
Ref : 34120106
Photo Sculpture Frame
Magnet Keepsake
Ref : 34120058
Ref : 34120068
Print Frame
Ref : 34120107
Ref : 34120067
Ref : 34120070
Ref : 34120071 Ref : 34120108
Double Print Frame
Ref : 34120124
Family Tree Frame
Ref : 34120121
Memory House
Ref : 34120123
Messages Print Frame
Pop Art Print Paintings
Ref : 34120119
My Creative Photo Album
Ref : 34120118
Ref : 34120021
Keepsake
18 19