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How to move up the asset maturity curve
B U I L D I N GA S S E T I N T E L L I G E N C E
Every aspect of our lives is being inescapably impacted by exponential change – across business
models, operating models and engagement models. New and ever-evolving technology presents
both opportunity and challenge, and businesses are faced with the task to not only keep up
with digital change but be at the forefront of it to ensure long-term business success. For asset
intensive organisations, this means the role of the asset manager has evolved, and they are now
being asked to provide even greater strategic value to the business.
The regulatory environment and increasingly agile/customer-centric business processes are
driving a need for business maturity. Areas impacted include asset management, innovative
maintenance practices, equipment selection, supply chain optimisation and lifecycle maintenance
strategies. This, in turn, requires improved data or system integration to provide a single view of
assets, to ensure financial and strategic value is maximised.
T H E C H A N G I N G T I D EO F A S S E T M A N AG E M E N T
W H E R E I S YO U R O R GA N I S AT I O N O N T H E A S S E T M AT U R I T Y C U R V E ?
Regardless of your industry, asset management
can be much more than just a business cost.
By leveraging the right combination of sensors,
analytics and algorithms, you can transform a cost
of doing business, into an investment model that
delivers strategic insight and improved returns.
Moving up the maturity curve means taking a
holistic view of an asset and all the processes,
touch points and personnel that support it. This
means everything from the underlying data and
systems, to the intelligence that can be gleaned,
and the process optimisation to drive health and
safety, predictive maintenance, mobility, analytics
and reporting.
Investing step-by-step, lets you build a complete
picture. Firstly, to understand your assets’ health
and process efficiency, then to layer on predictive,
preventative strategic applications.
A lot of asset intensive businesses are only
reaching a maturity level of 2-3 (maintenance
as an expense), with aspirations of taking
another step towards optimised business/asset
performance. This plateau is an unfortunate
sticking point, as the real strategic value of an
asset can be unlocked through the next two phases
on the curve. Reaching the next level of asset
maturity needs a new generation of solutions that
enhance the ability of employees and management
to make better decisions, and act more effectively.
T H E 5 L E V E L S O F A S S E T M AT U R I T Y
L E V E L 1
A B S E N TL E V E L 2
CO G N I S A N TL E V E L 3
E VO LV I N GL E V E L 4
P R O F I C I E N T
L E V E L 5
A DVA N C E D
C A L E N D A R B A S E D
U S A G E B A S E D
C O N D I T I O N B A S E D
P R E D I C T I V E B A S E D
R I S K B A S E D
M A I N T E N A N C E A S A N
E X P E N S E
M A I N T E N A N C EA S A N
I N V E S T M E N T
C O N T I N U E D P R O C E S S
I M P R O V E M E N T
D E L I V E R I N G S T R A T E G I C
V A L U E
R E A L I S I N G C O M P E T I T I V E A D V A N T A G E
3989e2
The Certus Asset Insights Platform is a solution that
modernises a client’s Asset Information Management
capabilities. This unique enterprise-grade platform is
scalable, flexible and extensible. It is designed to meet
the challenges faced by Asset Intensive organisations,
fast-tracking the delivery of out-of-the-box business
improvement to organisations and their service
providers.
T H E CO M P O N E N TS O F T H E C E R T U S A S S E T I N S I G H TS P L AT F O R M :
A D D CO M P O N E N TS TO B U I L D A S M A R T E R A S S E T ST R AT E GY
The Assets Insights Platform can be used as an on-
premise application. It can be used in a total end-to-
end IoT solution or componentised by outcome.
The Asset Insights Platform gives you a clear modular
pathway to add in new services and move up the Asset
Maturity Curve as, and when, your business is ready.
This provides a continuous roadmap, future-proofing
your organisation by driving better value and outcomes.
H OW TO M OV E U P T H E A S S E T M AT U R I T Y C U R V E - T H E C E R T U S A S S E T I N S I G H TS P L AT F O R M
A S S E T R E G I ST E R
AC H I E V E G R E AT E R E F F I C I E N CY I N ASSE T M A N AG E M E N T
BY M A N AG I N G A L L YOU R ASSE T T Y P E S - T R A D I T I O N A L I T,
P H YS I CA L , A N D E M E R G I N G SM A RT ASSE TS - O N A U N I QU E
C E RT U S P L AT F O R M.
Turn knowledge into decision-making power and asset performance.
Certus can help you maximise the performance and lifetime value
of complex assets and closely align them with your overall business
strategy. This can be achieved easily and cost-effectively with the Certus
Asset Insights Platform.
The end results include:
- Improved return on assets
- Decreased costs and risk
- Increased productivity, asset service delivery
- Responsiveness and revenue
- Improved asset-related decision making
- Easier regulatory compliance efforts
- Lower total cost of ownership
A N A LY T I C S
P R E D I CT I V E A N A LY T I C S B R I N GS TO G E T H E R A DVA N C E D
A N A LY T I C CA PA B I L I T I E S T H AT SPA N A D -H O C STAT IST I CA L
A N A LYS IS, P R E D I CT I V E M O D E L L I N G, DATA M I N I N G, T E X T
A N A LY T I C S, E N T I T Y A N A LY T I C S, O PT I M ISAT I O N, R E A L-T I M E
SCO R I N G A N D M AC H I N E L E A R N I N G.
Advanced analytics solutions offer asset managers a significant
information advantage over peers who rely on traditional methods.
Modern analytics techniques can quickly process vast quantities of
data to gauge asset health or extract insights from social media, texts,
and e-mail to divine market sentiment. It can also help discern how
unexpected environmental disruptions might affect a portfolio.
Integrating advanced analytics into your asset management practice
allows you to uncover previously unseen patterns, create more effective
strategies, and enhance the productivity and value of the asset within
your portfolio.
Certus has the expertise to combine deep knowledge of asset
management with extensive knowledge of predictive analytics to optimise
asset performance.
M O B I L I T Y
E M P OW E R YOU R WO R K F O R C E BY P U T T I N G T H E DATA T H E Y
N E E D I N T H E PA L M O F T H E I R H A N DS. AT C E RT U S, W E B E L I E V E
T H E R E ’S M O R E TO D E L I V E R I N G A M O B I L E SO LU T I O N T H A N
J U ST D E V E LO P I N G A N A P P L I CAT I O N.
Certus Mobile simplifies application design and gives you access to a
whole new box of tricks to help you manage your assets.
Field Service Application: Pre-built solution for rapid deployment.
Bespoke Client Application: Partner with your development team to
build bespoke client applications.
Application Building Blocks: Quickly create bespoke solutions,
leveraging our library of unique and industry-specific, pre-built modules.
P R E D I C T I V E
M A N AG I N G ASSE TS H AS B ECO M E I N C R E ASI N G LY
SO P H IST I CAT E D B U T M A I N T E N A N C E TO O LS H AV E A LSO
G OT T E N SM A RT E R .
The evolution of predictive analytics tools and the growth of A.I. and
Cognitive platforms now allow organisations to identify and resolve issues
before they become problems. By analysing historical condition and
performance data, potential failures or machines experiencing anomalous
behaviour can be identified and fixed. This helps increase uptime and
reduce the risk of asset failure.
These capabilities can also be applied to the supply chain, work order,
resource scheduling and operational planning. Certus has the expertise
to combine a deep knowledge of asset management with predictive
analytics to optimise asset performance and ensure you maximise both
the strategic and financial value of your assets.
A S S E T H E A LT H
GA I N A S I N G L E V I E W O F YOU R ASSE T. E N A B L E ASSE T
OW N E RS A N D M A N AG E RS TO D R I V E T H E P R OV IS I O N O F
CA P I TA L E N H A N C E M E N T A N D M A I N T E N A N C E SE RV I C E S
A I M E D AT K E E P I N G ASSE TS E F F I C I E N T A N D AVA I L A B L E .
For most asset managers, asset health is front of mind. To ensure
any asset is fully optomised, it’s essential to collect, consolidate, and
analyse data from a multitude of sources. These can include asset
condition inspections, real-time monitoring devices, field-based
personnel, sensors and machine-to-machine communications. But
with so many disparate systems, people and processes involved, are
we seeing whole picture? Do we have a true single view of our assets’
health?
Unifying multiple processes and stems to house, govern and quality-
assure data is the first challenge. Certus can help you bring everything
together into a single asset view. With a true understanding of asset
health, you can create smarter assets, deliver intelligent insights and
provide better business outcomes.
DATA VAU LT
DATA VAU LT 2 .0 IS A U N I QU E SYST E M O F DATA WA R E H OU SI N G
C R E AT E D F R O M T H E G R OU N D U P TO D E A L W I T H R E A L-WO R L D
DATA C H A L L E N G E S.
For asset managers looking to bring together multiple systems of record
or data silos, Data Vault 2.0 delivers over 50% improvement in the
total cost of ownership, greatly enhanced operational agility, improved
accuracy and traceable data governance.
Created to deal with today’s real-world data challenges, Data Vault 2.0
can help you breakdown your data silos and build a data-driven asset
management strategy.
DATA Q UA L I T Y F R A M E WO R K ( D Q F )C E RT U S H AS D E V E LO P E D A DATA QUA L I T Y F R A M E WO R K (D Q F) TO M A N AG E DATA
QUA L I T Y ISS U E S. YOU CA N N OW B E CO N F I D E N T T H AT I M PO RTA N T DATA ASSE TS A R E
F O R M A L LY M A N AG E D T H R OU G H OU T T H E E N T E R P R ISE .
Manage the volume and variety of data your enterprise encounters today with confidence. Work within
your existing ecosystem without locking you into a proprietary information management stack, Certus’
Data Quality Framework ensures your data is accurate, transparent and effective.
A unique combination of expertise, best-practice and proven toolsets, the Data Quality Framework
provides your enterprise with information certainty, providing a solid foundation for your asset
management strategy.
T H E B E N E F I TS
The economies of scale that Certus has built
into the platform means organisations can swap
like-for-like asset management capabilities and
typically benefit from a significantly lower total
cost of ownership.
R E D U C E D TOTA L COST O F OW N E R S H I P
Your enterprise assets are constantly communicating.
The Certus Asset Insights Platform helps you understand this data.
Adopting the Asset Insight Platform minimises
the complexities of managing multiple licensing
agreements and gives you access to a range of
unique Certus IP.
S I M P L I C I T Y
Full range of support and consultancy services
designed to enhance your investment every
step of the way, ensuring you can realise the full
strategic benefits the platform offers.
O N G O I N G S U P P O R T
Modular and scalable solutions components
provide the agility to meet the changing
demands of your business with a pre-defined
and predictable pricing model.
F U T U R E P R O O F I N G
L E V E R AG E T H E U N I Q U E C E R T U S I P
Whatever stage you’re at on the asset
maturity curve, Certus can help you
maximise the value of your business
assets and start to build in asset
intelligence. Here are 5 solutions unique
to Certus that we have developed as part
of the asset insights platform to bring your
asset management into a new era.
C E R T U S DY N A M I C AT TAC H M E N TS
Attach Maximo-generated BIRT reports to
email communication templates with the
click of a button.
CERTUS BUDGET APPLICATION
Gain a real-time view of costs and
commitments in Maximo to maintain
complete budgetary control for your
asset-driven project.
C E R T U S I N T E G R AT I O N A DA P T E R
Quickly and easily connect Maximo to
other core systems to automate and
integrate processes.
C E R T U S A S S E T VA L UAT I O N F R A M E WO R K
Automate asset value assessments for
financial reporting, governance and
compliance.
C E R T U S PA PY R U S
Define which Maximo reports will print
to which devices, helping streamline your
printer workflows.
WA N T TO L E A R N M O R E ?Michael Cahir has over 20 years’ experience in asset centric
industries. He combines a consultative approach, with a deep
knowledge of IBM and emerging technologies. This enables
unique and innovative business solutions, that build a true
competitive advantage.
M I C H A E L C A H I RI N D U ST RY D I R E CTO R
ASS E T I N T E NS I V E I N D U ST R I E S
P +64 9 550 0663
M +64 21 243 1026
R E Q U E S T A C A L L